Accurately evaluated by customers, the delivery rate of Aurora Push is approximately 100%. The most accurate method of measuring Aurora delivery rate should be based on the support of "a certain period of time" and "single message" and "a large number of users", and follow the following formula: rate = (number of online receptions + number of offline receptions) / number of effective targets .
As a push developer, I pay more attention to the overall delivery rate (accurate delivery rate). The simplest and most reliable way is to improve the survival rate of the app. Understand three concepts first
Target number: users (devices) who have connected to the Jiguang server within a month. This part of the data includes: apps uninstalled, apps online, and apps offline (not started or pushed), so the amount of data is very large. Our business is affected by holidays and has related fluctuations, so this dimension is relatively empty.
Online number: The target user is online when the message is pushed. This part of the data refers to the number of users or devices that maintain constant connections to Jiguang servers in real time.
Number of deliveries: The number of messages sent to the client. This part of the data includes: the number of online messages and the number of offline messages. Offline messages are saved for one day by default, which means that they can be received within a day as long as you start the application and turn on push.
Aurora Push's personalized push meets users' various push needs and effectively improves user experience. It uses big data artificial intelligence technology to achieve intelligent user grouping, improve message click-through rates, and push security packages to ensure accurate push content and reject rejections. Operational accidents.