question 2: what is consignment? If you want to purchase and sell a product, there are two options: distribution and consignment.
Intuitively speaking, distribution means that you want to buy back the goods in cash and then sell them, while consignment means that you get and sell them first, and then settle the payment with the supplier according to the actual quantity sold after an agreed period of time.
Obviously, if it is a supplier (or manufacturer), it will give priority to distribution, because it can be settled directly to get the refund. Be specific. It can be simply understood as,
anyone who sells things for others, but who is the boss, can have it, and it is easy to find it without it,
but not everyone can open a good shop, and everyone can do it in the end,
Why do some people manage to make something even if they don't know that the foundation is poor,
because they always believe that they can do it well and work tirelessly for it.
But some people are very smart and have a high IQ, but it's hard to do well.
It's because of lack of confidence that they easily lose their direction and confidence when they encounter some difficulties.
Question 4: What does consignment mean? What kind of sales model means that manufacturers find a seller to sell their products in a specified area (a province or a region), so as to maintain the profits of manufacturers in this area, and then in the commercial profits. In this way, the products of manufacturers have a profit guarantee, avoiding mutual price suppression, and have a price monopoly of certain products in the market. So many manufacturers want to have their own agents. As for the payment for goods, each manufacturer has its own regulations. Generally, small factories give larger profits to their agents, and they will also give some funds to pave the way. In short, there were many benefits at that time, but the disadvantage was that the quality of the three guarantees was not good. Once you created less profits for the manufacturers, they would not tell you much about honesty. Compared with famous brand manufacturers, it's awesome. It didn't pave the way before, but now it's not given. Of course, it's scary to see the relationship. Online products are generally nameless products, so you should pay attention.
Question 5: How to sell the goods on a commission basis
There are too many online suppliers, but in fact, the truly powerful suppliers are very rare; If you make the wrong choice in the first step, you will continue to move forward on this wrong choice, and eventually you will not be able to do it. It's not that we should be happy to find the source of goods, or that they are willing to provide the data package. Now it's not that year. It's better to find a collaborator than a supplier. Because there are countless people who can provide goods, and you can find the goods by closing your eyes ...
Just like me seven years ago, I met Taobao by chance seven years ago. From consignment to self-sale, from a desperate young man who can only type to an entrepreneur. What I said is true, including the following words. The difference is that times have changed, and the paradise at that time has become the present competition field. Most of the newcomers who have a soft spot for opening stores and want to enter the Taobao world have seen successful examples. What they don't see is the losers who account for 8%, and the 8 in the 28 rules are often ignored, because the darkest flower always needs light to see clearly. This is so frustrating. How can newcomers with little experience and no funds find a foothold on Taobao?
This is exactly the problem to be discussed in this chapter.
Consignment or distribution refers to a mode in which suppliers want to market their products and develop distributors, and then sell their products to the market through distributors. Generally speaking, what we often say now is the cooperation between online sales suppliers and e-commerce. For example, Taobao women's wear agency. For e-commerce companies that are short of funds and time, and want to open online stores, the best source of goods is consignment, which has an important premise-to find a powerful, responsible and technology-willing supplier. After ten years of precipitation, Taobao has become a diversified, refined and standardized e-commerce platform, with many functions and rules refined into very small modules, and the competition is unprecedented. This type of merchants, referred to as "blood-selling merchants" for short, do not hesitate to create explosions at any cost, and powerful peers will inevitably react. Most of their reactions are: you are low-priced, I am lower, staring at you. This is a vicious, intense and persistent circular competition. Small and medium-sized sellers who are new to Taobao simply don't have much chance to find a foothold; The overwhelming loss-making low-priced goods have made buyers become accustomed to competing for them, and also made many small and medium-sized sellers from daunting to helpless; As far as I am concerned, premature maturity and tit-for-tat actions are easy to make the store decline prematurely.
ten years ago, we could make a fortune on Taobao as long as we attended the meeting. Eight years ago, as long as we opened more shops, we would be in an invincible position; Even 7 years ago, we could still succeed on Taobao as long as we took the brand route. Five years ago, as long as we could use the through train, we could spend a long time on Taobao. Since then, Taobao has changed very frequently, updating its rules and revising its functions almost every few days. From the weakening of praise to the cancellation of gold medal sellers ... from the actual shooting of details to the attack of stealing pictures ... After the impact of U station, Taobao extinguished the dazzling light of U station, and the webmaster began to be confused; She suppressed too many dimensions, including websites, sellers, service providers, software vendors and even collaborators. After numerous baptisms and innovations, she has evolved into Taobao today. Even so, she is still a leader in e-commerce and a paradise that sellers are eager to enter.
Finding reliable partners is the prerequisite for the survival of small and medium-sized sellers, not a simple supplier. The general suppliers on the Internet are usually: 1. Supply goods; 2. Provide data packages; you will place an order if you sell it; if you don't sell it, I will still attract investment ... The same promises and services have long been unable to meet the needs of sellers;
first, the change of Taobao, the refinement of Taobao traffic, the attack of stealing pictures, infringement and the change of rules;
Second, the change of consumers. Smart buyers are no longer the stupid customers they used to be. Their sense of smell is more sensitive than wolves. They can't help but know about the price fluctuations several kilometers away. They are used to discussing in small circles and like to hang out on platforms such as U Station.
Third, the competition among peers. The price of peers will always be lower than yours, and they will always have your crooked ideas. When your sales volume rises, it may be your peers who complain about you. All these three points determine that what we need is a collaborator. The cooperators need to meet the following requirements:
1. Provide stable, diversified, low-priced, popular and safe goods, and update the goods quickly to attract the old customers back, you know, only new ones ... > >
question 6: the difference between consignment and consignment. I think the main differences between consignment and consignment are: one is to buy things from merchants, and the other is to ask merchants to sell things. Selling on behalf of the family is to give a fixed salary, while selling on a commission basis is to earn a net profit from selling goods.
question 7: what is distribution on a commission basis? Distribution means that dealers sell products for foreign suppliers according to the agreed conditions. The two parties enter into an agreement or mutual agreement that the supplier will supply the goods to the distributor regularly and quantitatively, and the distributor will sell them in the domestic market. There is also a buying and selling relationship between dealers and suppliers. Dealers must buy goods from suppliers by self-financing, sell them by themselves, and bear their own profits and losses and risks.
full name of consignment: online shop consignment, also known as online shop agent. Online shop sales are basically divided into virtual goods sales and physical goods sales. Consignment refers to some websites that provide online wholesale services or vendors that can provide wholesale sources, and reach an agreement with people who want to do online shop consignment, providing them with data such as pictures of goods, rather than physical objects, and offering them to online shop consignors for sale at the consignment price. Generally speaking, online shop agents put the data such as pictures of goods provided by wholesale websites on their own online shops for sale. Notify the wholesale website to deliver the goods on its behalf after the goods are delivered. The goods sold are only sent from the wholesale website to the buyer of the online shop agent, and the online shop agent can't see the goods sold in the process. The after-sales service of online shop consignment is also exercised by wholesale websites.
question 8: what's the difference between agency and consignment? Consignment means that the manufacturer entrusts a middleman to sell the goods in the name of the middleman, and the manufacturer is responsible for the profits and losses. The middleman only takes the commission. If the product cannot be sold, the product can still be returned to the principal. Affiliates, like sales agents, do not own the ownership of products, but only have the right to sell goods on behalf of the principal, so they can only receive commissions. The difference between agency and consignment is obvious:
① Theoretically speaking, the sales agent is a direct agent, while consignment is an indirect agent.
② Practically speaking, an affiliate sells products in its own name; In a sales agent, the agent sells products in the name of the principal.
③ Generally speaking, the sales agency relationship is long-lasting, and most of them have clear and detailed agency contracts. The agency relationship is short and the agency contract is very rough.
④ Sales agents are generally wholesalers, while affiliates are generally retailers.
question 9: what is distribution? What is consignment? What is the distribution price? What is the consignment price? Distribution-operating sales.
consignment-sales on behalf of others
Question 1: What do you mean by distribution, consignment and supplier respectively? The distributor has goods in hand, but the distributor has no goods in hand, which belongs to short selling. The supplier who seeks the price difference is our manufacturer, and does not make first-line sales.