A wonderful activity has come to a successful conclusion, and you will certainly broaden your horizons. You can record these feelings in the activity summary. So how to write the activity summary to play its greatest role? The following is a summary of the bank financial publicity activities I collected for you (6 articles in general). Welcome to read and collect.
Summary of bank financial publicity activities 1 In order to further improve consumers' awareness of self-protection and risk, better safeguard the financial literacy and legitimate rights and interests of financial consumers, especially those with low net worth, and build a harmonious financial consumption environment, Fuzhou Branch of Postal Savings Bank recently organized institutions at all levels under its jurisdiction to carry out the publicity activities of "Popularizing financial knowledge and keeping money bags" according to the unified arrangement of the People's Bank of China.
The bank broadcasts propaganda slogans such as "popularizing financial knowledge and holding money bags" 24 hours through LED electronic display screen; Design and print leaflets and handbooks, and put up propaganda cartoons, exhibition stands or exhibition boards on RMB knowledge, financial IC cards, and combating illegal fund-raising. And carry out targeted publicity on the counter of outlets, use the financial salon and lobby micro salon to publicize and explain customers one-on-one, and actively introduce RMB knowledge, deposit and loan knowledge, credit information knowledge, payment and settlement knowledge and common sense of safe use of bank cards to customers, so as to answer questions and popularize financial knowledge.
In order to enrich the forms of publicity and realize benign interaction, the bank first went deep into the homes of farmers in the fields to publicize the dangers of telecom fraud and illegal fund-raising, and narrowed the distance with customers through formal financial channel knowledge; Second, combined with the focus of this publicity, by selecting rural fairs, streets and communities with high population density and large population flow, we will set up publicity points to publicize directly to the public, expand the coverage of publicity, enhance the publicity effect and realize face-to-face interaction; Third, strengthen teenagers' correct financial knowledge, and protect their "money bags" by going to school to publicize the knowledge of preventing telecom fraud, protecting personal financial information and keeping away from bad peer-to-peer lending.
Through various forms, levels and channels of publicity and education, the Bank has given full play to the positive role of publicity and education in "educating the public, preventing risks and establishing an image", actively practiced the social responsibility and obligation of popularizing financial knowledge, further improved the self-protection awareness and fraud prevention ability of citizens, especially low-net-worth groups, and played an active role in creating an honest, safe, healthy and harmonious social and financial environment.
Summary of Bank Financial Publicity Activities 2 CITIC Bank Beijing Branch actively responded to the call of the People's Bank of China Management Department to popularize financial knowledge and keep the "money bag" activity, organized all branches under its jurisdiction to carry out financial knowledge popularization publicity activities, popularized financial knowledge for financial consumers in a targeted manner, improved the public's awareness and ability to identify and prevent financial risks, guided them to rationally choose financial products and services, stayed away from illegal financial activities, and further maintained the harmony and stability of the financial market.
During the activity, CITIC Bank Beijing Branch took its business outlets as its position, gave full play to the propaganda function of the public education service area of the hall, and opened a "money bag" activity area, put up propaganda leaflets and handbooks, posted propaganda posters, scrolled the slogan "Popularize financial knowledge in 20xx, keep the" money bag "on the LED screen of the outlets, and broadcasted promotional videos with the theme of preventing illegal fund-raising, payment security and telecommunication network fraud on TV, making efforts to create a strong propaganda atmosphere. At the same time, each sub-branch appoints a special person as a financial propagandist to actively publicize and explain while providing products and services to customers, especially to introduce key audiences such as the elderly, teenagers and migrant workers patiently and meticulously, and help consumers better understand financial knowledge through professional explanations.
China CITIC Bank Beijing Branch launched its branches under its jurisdiction to go deep into the surrounding communities, enterprises, campuses and business districts to carry out special education activities. In combination with activities such as "Enterprise Activity Day", "Financial Knowledge Entering the Community" and "Financial Knowledge Entering the Campus", it popularized financial knowledge to the general public through publicity modes such as setting up consultation points, booth publicity, special lectures and financial salon. The theme of the activities covered prevention of illegal fund-raising, protection of personal information, payment security, prevention of telecommunication network fraud and so on. The activity has achieved good publicity effect, effectively improved the self-protection awareness of financial consumers and their ability to identify and resist risks, guided consumers to correctly use financial knowledge, and protected their "money bags" through proper channels.
During June, CITIC Bank Beijing Branch pushed consumer protection theme propaganda articles through the official WeChat public platform every week, delivered financial knowledge to more than 750,000 concerned customers in Beijing, and used new media to achieve comprehensive coverage of financial knowledge education and rapid dissemination of information. Popularizing consumers' financial knowledge is a long-term and systematic work. CITIC Bank Beijing Branch will continue to popularize, promote and strengthen public education and publicity activities, continuously improve the public's financial knowledge literacy, effectively protect the legitimate rights and interests of financial consumers, and contribute to building a harmonious and safe financial environment.
Summary of Bank's Financial Publicity Activities 3 XX Sub-branch, according to the Notice of the People's Bank of China on Popularizing Financial Knowledge and Keeping Money Bag in 20XX, formulated the Activity Plan of Popularizing Financial Knowledge in 20XX, and actively carried out the activity of popularizing financial knowledge and keeping money bag in combination with specific work practice.
First of all, we carefully deployed and set up an activity group, with the president in charge as the team leader, and the heads of outlets and departments as the first responsible persons. According to their actual conditions, we used electronic screens, mobile phone text messages, WeChat, publicity leaflets, hall micro-salons, micro-lecture halls, etc. to carry out peripheral publicity and make use of outlet resources to promote customers in stores, and report the results of activities; At the same time, the sub-branch organized the "going out" publicity, and the corporate business department, personal finance department, comprehensive department, business department and beijing east road sub-branch formed a publicity team to go into communities, schools and villages to carry out financial knowledge popularization activities; Finally, we actively responded to the call of relevant departments in jiaozhou city, participated in the same-theme activities organized by the People's Bank of China and the Financial Supervision Administration, enriched the content and form of the activities, expanded the audience and served the local people.
In the activity of keeping the financial purse, in addition to strengthening the popularization of knowledge among low-net-worth people, standardizing our own marketing and publicity behavior, and guiding consumers to rationally choose financial products and services, we organized employees to enter the countryside and village committees, and cooperated with our special product, Yunongtong, to increase publicity and help revitalize rural finance.
In the promotion of financial knowledge, according to the arrangement of the city branch, we focused on personal information protection, prevention of telecommunication network fraud, financial payment security, resistance to illegal fund-raising, financial management knowledge and other contents, and carried out targeted publicity of illegal fund-raising, and popularized financial knowledge to the public, especially the elderly, from the perspectives of the definition, types, main means, harm and legal consequences of illegal fund-raising.
The launch of this series of publicity activities has effectively improved the financial security awareness of the general public and customers, optimized the financial ecological environment, and also improved the good social image of the Bank.
Summary of bank financial publicity activities 4 In order to improve the public's financial literacy and risk prevention awareness and effectively protect the rights and interests of financial consumers, according to the requirements and deployment of the head office, Suining Sub-branch of Jiangyin Rural Commercial Bank recently organized and carried out the activities of "Popularizing financial knowledge, guarding money bags" and "Prevention of illegal fund-raising publicity month", which achieved remarkable results.
The theme of this publicity campaign involves preventing illegal fund-raising, telecom fraud, identifying false advertisements, prohibiting gambling and preventing gambling, etc. The publicity methods are mainly online and offline. The offline publicity mainly takes the business outlets as the propaganda position, and explains the management requirements of the People's Bank of China on personal accounts and the forms of new crimes for the past people and customers waiting for business in the hall through posting posters, distributing leaflets and publicity in the hall. Especially for the elderly and process workers, it has raised the anti-fraud awareness of the broad masses, won unanimous praise from everyone, strengthened contact with customers, and enhanced the friendliness with customers; Online publicity is mainly through the mobile banking interface, website, LED screen scrolling publicity slogans, etc. Suining Sub-branch is also trying to use the "Tik Tok" platform for online financial publicity.
In this publicity activity, Suining Sub-branch attaches great importance to the "non-contact" publicity. Every employee of Suining Sub-branch forwards the publicity connection through the WeChat circle of friends, so that customers in the circle of friends can see the publicity content and understand the relevant financial knowledge, and put some financial knowledge into the hands of some specific customers to enhance their financial awareness. Every account manager went to the corporate clients for door-to-door publicity, explaining various common means of financial fraud, reminding corporate accountants to guard against financial fraud, and to achieve the "three noes" principle of not trusting, not disclosing and not transferring money, which was highly praised by corporate clients.
This time, Suining Sub-branch also strengthened business training, so that every employee can be familiar with all kinds of financial fraud tricks and techniques, and at the same time strengthened professional ethics education, requiring that every banking business handled can be reminded in good faith, so as to improve citizens' ability to prevent fraud and refuse fraud.
Through this publicity campaign, the general public and consumers have realized and understood the seriousness and harmfulness of various financial risks, further improved their awareness of financial prevention and their ability to prevent fraud, strengthened their self-prevention and built a solid ideological defense line.
Summary of bank financial publicity activities 5 In order to further help financial consumers to protect their "money bags" by proper means, enhance the financial knowledge and skills of farmers, migrant workers, teenagers, the elderly and the disabled, identify and guard against risks, curb blind investment impulses and stay away from illegal financial activities, Yongqing Rural Commercial Bank organized a series of publicity activities of "Popularizing financial knowledge and guarding money bags" according to the requirements of the People's Bank of China and the Provincial Association.
The bank takes outlets as its position, relies on going out for publicity, and carries out publicity activities such as playing propaganda words, placing exhibition boards, distributing publicity materials and setting up information desks through LED screens, and at the same time, it carries out publicity and education activities such as entering communities, streets, shopping malls, villages and schools. In view of the main manifestations, common means and identification methods of illegal financial advertisements, illegal fund-raising, telecom fraud, bank card theft and other problems in recent years, we will promote the financial ability and risk responsibility awareness of low-net-worth people, consciously stay away from and resist illegal financial activities, and protect their own "money bags."
The publicity campaign achieved good results. During the campaign, a total of 20,000 publicity leaflets were distributed, and the LED screen was scrolled for more than 300 times, reaching more than 1.5 million people. Through publicity activities, the legal awareness of the masses and their ability to resist illegal financial activities have been enhanced, so that the masses can understand that they should "enjoy their own benefits" and "take their own risks", avoid blind investment and impulsive transactions, and improve their sense of responsibility and integrity.
Summary of Banking Financial Publicity Activities 6 Under the correct leadership and organizational arrangement of the State Banking Supervision Branch, according to the spirit of the Notice on Deepening the Financial Services of Small and Micro Enterprises (No.7 document of Banking Supervision), the Bank launched the second publicity month of financial services for small and micro enterprises in a down-to-earth manner. Through the concerted efforts and hard work of all cadres and employees, it successfully completed the publicity month activities and achieved good results. The specific summary of the publicity month activities is as follows:
First, strengthen leadership and solidly carry out publicity month activities.
The Bank carefully studied the spirit of Circular on Deepening the Financial Services of Small and Micro Enterprises (Yin Jian Fa 20xx) No.7, and the working spirit of the State Banking Supervision Branch to carry out the second publicity month of financial services for small and micro enterprises, which raised awareness, unified thinking and fully realized that deepening the financial services for small and micro enterprises is of great significance to promoting local economic development, strengthening people's employment and building a harmonious society. To this end, strengthen leadership, set up a leading group for the second publicity month of financial services for small and micro enterprises, formulate a publicity month activity plan, and carry out publicity month activities in a down-to-earth manner, so as to achieve practical results of publicity month activities and promote the healthy and sustainable development of small and micro enterprises.
Two, elaborate organization, conscientiously do a good job in publicity month activities.
According to the working spirit of the State Banking Regulatory Bureau and the publicity month activity plan formulated, the Bank earnestly carried out publicity month activities, focusing on five aspects: first, hanging eye-catching slogans outside the business hall to create a strong atmosphere for publicity month activities and raise awareness of the importance of deepening financial services for small and micro enterprises; Second, deepen the financial services of small and micro enterprises through electronic display screen publicity, encourage qualified small and micro enterprises to actively handle relevant financial services in our bank, solve the difficulty of lack of funds for the development and production of small and micro enterprises, promote the sound and rapid development of small and micro enterprises, and enhance the development strength of small and micro enterprises in our county. Third, set up publicity boards and materials in the business hall to specifically introduce the Bank's specific measures and working methods for deepening financial services for small and micro enterprises, so that small and micro enterprises can understand the application method and handling process of financial loans, familiarize them with policies and business processes, and handle financial business as soon as possible. The fourth is to set up consultation points, designate special personnel to be responsible for answering the relevant consultations put forward by small and micro enterprises in handling financial business in detail, help small and micro enterprises solve the financial difficulties, guide small and micro enterprises to do a good job in production and operation, and improve economic benefits. Fifth, in-depth visits to small and micro enterprises, face-to-face exchanges with the heads of small and micro enterprises, help solve difficult problems, put forward opinions and suggestions, and promote the development of small and micro enterprises.
Third, work hard and achieve good publicity month activities.
In this publicity month, our bank * * * distributed XX copies of publicity materials, received XX person-times of consultation from small and micro enterprises, visited XX small and micro enterprises, and issued various types of credit of XXX million yuan to XX small and micro enterprises, which effectively promoted the development of small and micro enterprises and achieved good results. Our bank has worked hard, and this publicity month has achieved good results, which has won the satisfaction of small and micro enterprises and promoted the development of local economy. In the future, the Bank will further deepen the financial services of small and micro enterprises, improve the service level, and make greater contributions to the in-depth and sustainable development of small and micro enterprises.
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