Facts have also proved that it is not feasible to fight alone. The fourth Central Plains Wholesalers Conference of Huafeng Home Building Materials City will be held soon, which may provide a platform for experts, scholars, market pioneers and traffic ports to discuss and exchange "the breakthrough and growth of enterprises under great changes" and help the trade circulation industry find a way to break through and win.
This is a sword of Damocles hanging over the bosses of major logistics enterprises in Henan Province in 2020. Since the outbreak of COVID-19 epidemic, the logistics industry has faced unprecedented challenges. I can't return to work at the beginning of the year, and the three expenses of workers' wages, venue rent and vehicle maintenance wear and tear are on every boss's mind. If I don't calculate carefully, I will be in danger of collapse at any time. The boss with a "rich family" can't relax, and the epidemic is endless. It is a protracted war, and no one can guarantee that their own capital chain is sufficient.
After returning to work, many enterprises have the problem of "difficulty in recruiting workers", with insufficient manpower and frequent short positions. The epidemic knocked over the economic dominoes, the demand side was not energetic enough, the market side was under pressure, and the merchants withdrew their shops and changed places. Relevant data show that the revenue of the logistics industry dropped by as much as 50% in the first quarter of 2020. The traditional logistics enterprises that mainly rely on the wholesale market are difficult to maintain, and the problem of financing difficulty has become the "last straw" to crush many enterprises.
"Winter is coming" is the worry of many people in the industry.
In fact, in recent years, the logistics industry is surging, not only affected by the epidemic, but also because of the increasingly fierce market competition. From the layout of logistics enterprises in Henan, we can see that, except for the long-established enterprises, such as Changtong Logistics, Integrity Logistics and Panther Logistics, which have been deeply involved in this province for many years, Shanxi's voyage, Zhejiang's spread, Shanghai's Jumeng and Shandong's Yujia have also entered the game in recent years, and they are threatening.
In fierce competition, it is inevitable that the phenomenon of grabbing goods and keeping prices down will occur, and the market share will be squeezed, so profits will naturally not go up. The survival of the fittest, the survival of the strong, the strong favor the strong, shrimp die, and the reshuffle and integration of the logistics industry has been pressed by the epidemic.
In addition, the epidemic has exposed the shortage of both ends of the logistics supply chain, and the real-time delivery demand of the "last mile" has made many enterprises realize that the transformation may have to speed up the process.
Can Henan logistics people, who are floating in the tide of the times, keep their original heart and highlight the encirclement?
Change, the test followed, like Sisyphus's stone, unless you try your best to catch it, you will only be broken. Henan logistics people are fully responding and seeking ways to break through.
"When the cold winter comes, you should not wear enough clothes or be strong enough," said Liu Xiaobin, deputy general manager of Tianhe Huihai Logistics. "Our theme this year is to practice hard, and if we have a solid foundation, we will get better and better."
There are not a few logistics people who have simple ideas like Liu Xiaobin. Thinking what customers think, doing what customers do, improving their internal strength and engaging in extension are their persistence in their initial intentions and their answers to the changes.
Improving service bears the brunt.
Since April this year, Henan Yuanhang Logistics has launched the "1 hour claims" service, and customers' claims below 1000 yuan must be processed within 1 hour. In June, Yuanhang Logistics upgraded its service again and put forward "surplus goods". Those who are required to leave at 3: 00 a.m. will be advanced to 1 half past 0: 00 a.m., and the time limit will be increased by one and a half hours.
Since mid-July, Huaxia Yitong has launched the business of "one-box shipment and * * * distribution in the same warehouse" to serve customers with small batches and multiple frequencies, which has won favorable comments from customers.
Zhenghe Logistics has come up with three magic weapons of "receiving and delivering goods in time", "platform surplus goods" and "timely payment" to enhance the upstream and downstream customer experience. When the major wholesale markets have not resumed work and are in a closed state, they are actively contacting old customers with logistics personnel to receive goods at home, and then delivering them to downstream customers. Even the company's account manager works as a porter and stevedore, just to improve efficiency; In addition, Zhenghe also stressed that it must be sent out on the day of receipt, and the payment should be timely to ensure that upstream and downstream customers can receive the money immediately. In March after the implementation of a series of measures, Zhenghe Logistics Anyang, Changyuan, Anhui Bozhou and other routes, compared with before the Spring Festival, the daily turnover increased by 1500 to 2,000 yuan, with remarkable results.
History is not a simple cycle, and breaking through is not as easy as imagined. Improving service can only make logistics enterprises get up in the changing situation. If you want to break through, you have to make long-term plans.
Coin has positive and negative
Coins have two sides, and a new machine is born in a crisis.
After the epidemic examination, the reshuffle of the industry accelerated, and the Matthew effect became more and more obvious, which forced the whole logistics industry to grow healthily and sustainably, and the survival of the fittest gave birth to the exploration and improvement of the new supply chain model by logistics people.
In order to solve the problems of "difficulty in recruiting workers" and "shortage of labor", Yuanhang Logistics invested more than 2 million yuan to purchase automatic sorting equipment. Although the cost increased obviously, the cargo volume increased by 15% compared with the same period of last year. The epidemic forced the warehousing logistics to speed up the intelligent layout. In the long run, it is conducive to upgrading the format and achieving healthy and sustainable development.
Cold chain logistics also ushered in the golden period of investment. Huaxia Yitong plans to upgrade the "high-standard warehouse", and Yutong Bus has produced a vaccine transport vehicle with refrigeration function.
According to the Research Report on Real-time Logistics Industry in China in 2020 released by iResearch, the order volume of real-time logistics industry is expected to reach 22.84 billion orders in 2020, and the order volume in 20021year will increase to 31360 million orders. The demand for "last mile" instant delivery is prominent.
"The epidemic has given us enough time to consider the problem of enterprise transformation and improve internal management." Wei Changlong, executive general manager of Changtong Logistics, said. Changtong Logistics is a member of the breakthrough vanguard. Since February 12, Changtong has been eyeing the "last mile" instant delivery market, and proposed to carry out door-to-door delivery and launch "Shangchaotong" to open up the end of the supply chain. The business has also started a clear transformation from relying heavily on the wholesale market, deepening market segments, entering the fields of medicine, household appliances and food, and then expanding business areas, such as LTL carpooling business, to form a gathering at both ends.
Changtong is still accelerating the transformation from a traditional LTL transportation enterprise to a supply chain logistics enterprise. According to Wei Changlong, in order to cope with the great changes in the logistics industry, "in recent years, Changtong has invested in the construction of modern logistics centers and e-commerce warehousing logistics management systems, and has also taken the lead in developing a national logistics information management system with modern logistics payment settlement functions, and pioneered the national supply chain financial model, realizing the synchronization of information flow, capital flow and cargo flow."
After the resumption of work, the overall business volume of Changtong to July has been the same as that of the same period of last year, and there are no layoffs. The new energy vehicle renewal plan is also progressing steadily.
Established at the end of 20 17, Yousong Freight Transportation Co., Ltd. is also studying the mode of "direct delivery by special car". "Decentralization and branch office are the best ways to reduce costs," said Zhu Peiliang, the person in charge.
According to the relevant data of the National Bureau of Statistics, the growth rate of total retail sales of social consumer goods turned positive for the first time in August.1-In August, the online retail sales of physical goods nationwide increased by 15.8% year-on-year. Driven by the rapid growth of online shopping, the express delivery business grew rapidly. According to the data of the State Post Bureau, in August, the business volume of express delivery service enterprises nationwide reached 7.24 billion pieces, a year-on-year increase of 36.5%.
Dawn may be on the horizon.
/kloc-On October 6th, the Development and Reform Commission of Henan Province and bureau of henan province jointly launched the Implementation Plan for the Comprehensive Reform of Logistics in Henan Province.
In mid-March, Zhengzhou Municipal Development and Reform Commission and Finance Bureau issued policies to encourage logistics enterprises to declare key protection enterprises for epidemic prevention and control, and to obtain bank loan endorsements and interest subsidies for Zhengzhou enterprises.
On March 25th, the Ministry of Finance and State Taxation Administration of The People's Republic of China jointly announced that the land use tax for logistics and warehousing would be collected by half, reducing the cost of enterprises.
On June 28th, the LTL network logistics platform-Ant Chain Logistics was officially launched, and the logistics industry alliance was formed.
At the beginning of July, the Financial Center of Henan Federation of Logistics and Purchasing cooperated with banks to launch the "Xin Yu Rong" product, which provided unsecured credit lines for logistics enterprises and eased the financial difficulties.
On July 7th, the National Development and Reform Commission announced the list of seven national backbone cold chain logistics bases in 2020/KLOC-0, and Zhengzhou was selected.
It is not difficult to see that both the government, associations, market parties and financial institutions are helping logistics and seeking breakthroughs. The breakthrough potential of individual combat is weak, and intensive management and multi-faceted and multi-agent cooperation are the way to break through. Perhaps there is still a long way to go to cope with the change, but the future has come and we must keep exploring.
On the morning of 2020 10 17, Huafeng Home Furnishing Building Materials City, the 4th Central Plains Wholesalers Conference will be grandly kicked off, with the theme of "Breakthrough and Growth under Great Changes", and it is intended to discuss where to find a new machine under the crisis and how to open a new one under the changes. (Chief Editor Hua Lijuan Editor Liu Mengge Li Yingxuan)