According to its subsidiary Changchun Eurasia Shopping Center, Eurasia Group invested RMB 105 million in Jilin Bank. According to the development strategy of Eurasia Group, the investment further highlights the investment value, overall operational strength and brand influence of Jilin Bank. Prior to this, Jilin Bank had already cooperated with Eurasia Group to launch Eurasia co-branded credit cards, establishing a good foundation for cooperation. The purpose of this investment in Bank of Jilin is to accelerate the deployment of separate strategies, achieve win-win results for mutual benefit, win-win cooperation, and explore a path to the integration of industry and finance with Jilin characteristics.
As a well-known commercial enterprise across the country, Eurasia Group has now formed a corporate scale with nearly 150 chain stores in 24 cities in 11 provinces as the main body, and has built a modern department store, commercial Complexes, shopping malls and supermarket chain franchises are the operating models of key business districts. The operational economic benefits of the enterprise group have continued to improve. In 2019, the operating income was 47.719 billion yuan, ranking first in the commercial services matrix across the country. The search for disruptive innovation in the financial industry is an important strategic direction for the further development of Eurasia Group. The strategic investment has completed the layout of Jilin Bank in the financial industry, close to the situation and customers, and improved the conversion rate of credit business. And use new financial technology to give traditional retail new charm.
As the largest legal representative financial company in Jilin Province, Jilin Bank insists on focusing on local economic development, serving small and medium-sized enterprises, and providing basic positioning of financial services to urban and rural residents. It has become an important financial force that supports the social and economic development of Jilin Province and the construction of projects that benefit the people, expands market prospects, and improves the ability to serve China's real economy. Eurasia Group's investment in Jilin Bank is a way for Jilin Bank to rationally lay out the commercial service retail industry, promote online and offline integrated development, accelerate the transformation and development of consumer credit and industrial chain finance, and also seek mutual benefits and win-win opportunities for Chinese entities. An important measure for the shared development of the economy.
As the two leading enterprises, Eurasia Group and Jilin Bank are in line with today's new consumption development trends and can add new retail and new financial industry wings to Jilin consumption, jointly promote the upgrading of consumption concepts, and focus on Construct Jilin’s consumer credit ecological chain and promote Jilin’s all-round transformation and development.