In 2002, An Lixin was still a young man who graduated from graduate school a few years ago. His major is macroeconomics. He said that my years of study told me that there are several stages of economic development: the first stage is living consumption, the second stage is real estate, and the third stage is securitization.
He judged that in 2002, China should have reached the stage of real estate. All the real estate cycles in history have created wealth myths, so he should look for opportunities in the real estate field and live up to what he has learned.
But for a North drift who has just graduated for a few years and has no special background, what opportunities does he have to enter the real estate? His choice still depends on his own learning and research ability.
He found a less busy job first, so as to give himself time to do research. He spent a year looking for information and data and finally found an opportunity.
The reason is that he saw a set of data. In 2002, the transaction of second-hand houses in Shanghai was nearly 1 10,000 sets, while in the same year, the transaction of second-hand houses in Beijing was10.8 million sets. Intuition told him that the data should not be like this, because the city size, business level and consumption power of the two cities are very close, and the number of second-hand housing transactions should not be so different. So he went further to study.
He found that in 2002, it took less than 1 month for second-hand houses in Shanghai to get real estate licenses, while it took more than three months in Beijing, because real estate licenses were needed as collateral to get loans. Therefore, it is very convenient for Shanghai to borrow money to buy second-hand houses, but it is very difficult for Beijing. Because of this, there is a huge difference in the transaction volume between the two cities.
So in 2003, An Lixin founded a financing guarantee company to provide bridge guarantee for people who buy second-hand houses in Beijing.
An Lixin said that at first he thought he could earn four years' money, but he didn't expect the transfer process of second-hand houses in Beijing to change until 20 14. He has been doing this for 10 years, and he has provided protection for nearly 10000 users. He said: This is my first bucket of gold.
Why do I like this story?
This opportunity is too big for ordinary people to see, so it will always be empty there. Small opportunities are often easy to find, identify and know how to compete. You can use the method of panning for gold in the sand we talked about last time to filter it layer by layer.
On the contrary, the big opportunities are there, and you can't screen and identify them like looking for small opportunities.
Through what can we see great opportunities? Your knowledge structure, your cognitive dimension. How to use your knowledge? Actually, it's not difficult This is just a comparison.
Through the economic trends of other countries before, Anlixin knew the rise of China real estate, and through the comparison between Shanghai and Beijing, Anlixin found opportunities. But the difficulty lies in whether your knowledge framework is right or not and whether your cognitive dimension is high enough.