The closed platform of the entire agricultural industry chain is a new form of agricultural production and management, and it is also a better model for promoting rural economic development. Many people don't know much about the closed platform of the whole industry chain. The editor of Huishangsuo online loan platform will briefly analyze it for everyone, let's take a look.
This operating model takes the integration of upstream production resources in the industrial chain as a breakthrough, takes the agricultural product supply chain platform enterprise as the leader, and uses the demand information and production standards established between different links in the industrial chain as a link, focusing on the platform enterprise. Realize the organic integration of various resources such as technology, finance, logistics, etc. among the industrial chains. This will ensure the safety of the production chain, capital chain, and product chain in agricultural operations, and enhance the overall competitiveness and creativity of the agricultural production system.
After having a basic understanding of the agricultural whole industry chain closed platform, let’s take a look at the three major systems included in the whole industry chain closed platform.
1. Full-chain industrial cluster system
It is to achieve seamless production, processing and sales through the standardized construction of agricultural product production, processing and storage, logistics and distribution, marketing and other links. Connection and integration of the entire chain process.
2. Closed operation system
It is the internal storage operation of the system based on the vertical subdivision content in the entire industry chain, such as: raw material procurement, product research and development, production and processing, Packaging and sales, etc.
3. Information control and transaction system
Through the optimization and transformation of the marketing transaction chain and the construction of agricultural product brands, we will build an information-based, full-process information system from raw material production to product processing to terminal sales. Visualization, etc., to maximize the benefits of agricultural operations.
From a specific point of view, the operation model of the closed platform of the entire agricultural industry chain includes the following four points. Let’s take a look below.
1. The intensive development of the entire industry chain through government cooperation. The government cooperates with enterprises to establish platform enterprises, which aggregate production enterprises, production supporting enterprises, agricultural product processing enterprises, etc. in the entire agricultural industry chain into the platform. The platform achieves optimized integration and coordinated development through internal coordination and coordination. This will further promote the modernization, transformation and upgrading of the entire agricultural industry chain and create a reasonable and efficient agricultural product supply system.
2. Parent-child brand marketing that combines platforms, enterprises, and agricultural products. The platform company first cultivates and builds a high-profile and reputable brand as a parent brand, which is used by the platform company's self-built companies. It strictly controls the companies and products that use this brand to ensure brand reputation.
3. Full industry chain services jointly provided by the government, platform enterprises and bases. Platform enterprises established by the government and society can be transformed into service providers in all aspects of the agricultural industry chain through integration, providing modern, specialized and large-scale production service support to production and supply enterprises in the industry chain.
Fourth, platform-led whole industry chain financing. Innovative agricultural financial services are based on the government and platform enterprises and target agricultural industrial zones to meet the capital circulation needs of the agricultural industry chain. To put it simply, in this financing method, platform companies first raise funds themselves, and then provide mortgage loans to companies and farmers within the platform, or provide them with loan guarantees to meet the funding needs of the agricultural industry chain.
The above content is some simple analysis and summary of the closed platform operation model of the entire rural industry chain by the editor of Huishangsuo Online Loan Platform. The closed platform model can realize the entire agricultural industry under the existing agricultural policy framework. The horizontal and vertical integration of the chain provides powerful help to economic growth and social stability.