[Autohome? Market Analysis] Dear netizens, it’s time for this week’s price reduction ranking. This time we once again turned our attention to overseas brand medium-sized SUVs and selected 6 models with the highest sales volume in the past six months. The previous models (excluding luxury products) are Honda Crown Road, Ford Edge, Buick Envision, FAW-Volkswagen Explorer, SAIC Volkswagen Tiguan L and Chevrolet Equinox. In addition, Toyota Highlander's sales volume in the past half year is still among the best, but because it has no discounts, we will not take it to play this time. (Note: The price reduction information announced this time comes from quotes from dealers in different regions across the country. Even the prices of the same model in different regions will be different, for reference only.)
●?Honda Crown Road Recently, we learned from a dealer in Chongqing that you can currently enjoy a cash discount of up to 10,000 yuan when purchasing a Honda Crown Road, which is equivalent to a 9.5% discount. Judging from the dealer's quotation, Guandao's cash discount is not large, so its sales volume in the past six months has ranked among the top ten overseas brands of medium-sized SUVs, which also reflects Guandao's own good product strength. Interestingly, this dealer's quotation also includes the 2017 370TURBO model, and the discount is the same as the 2020 model with National VI emissions, which is also a rare behavior.
◆Car owner price trend Although Guandao's discount in the dealer's quotation for obtaining the price this time is not large, judging from the price discount trend for car owners in recent months, the 240TURBO two-wheel drive comfort The preferential price of the version has been increasing month by month, and last month it was close to 16,000 yuan. In fact, at the beginning of this year, Guandao's discount rate once showed a downward trend, but now it has picked up again and is close to the discount level of the same period last year.
◆?The average discounts of dealers in the five places
◆?Purchase suggestions: In terms of dealer quotations, the preferential price of 240TURBO, that is, the 1.5T model is higher than that of 370TURBO ( 2.0T) model, so if you have no need for a four-wheel drive system, it is definitely more cost-effective to buy a two-wheel drive 240TURBO model; and judging from the above discount trends, it is a relatively appropriate time to buy Guandao at the moment, dealers There may still be room for some discounts, so you might as well go to the store to discuss it in detail, and you may be able to get a bigger discount.
●Ford Edge Recently, we learned from a dealer in Nanning that you can enjoy a cash discount of up to 20,000 yuan for recent purchases of Edge, which is equivalent to a 9.1% discount. The dealer's quotation is regardless of model, with a discount of 20,000 yuan for the entire series. Compared with the previous price reductions, the current "clearance" behavior of Ford Edge has basically ended, so the quotation no longer includes 2018 models, and the current discounts for 2020 models are also getting stronger.
◆Car owner price trend Judging from the car owner price discount trend, the discount range of Ruijie in the past few months was still around 20,000 yuan, but it suddenly increased sharply starting from October. I don’t know if it is " The relationship between gold, nine and silver. After entering November, the discount for some car owners has reached as high as 35,000 yuan, and it is still a 2020 model. It cannot be ruled out that it is the impulse behavior of a few dealers. Judging from this trend alone, the discount range of Ruijie is still stable. There are liters.
◆?The average discounts of dealers in the five places
◆?Purchase suggestions: Ford Edge car purchase discounts in many places are similar, at the level of 15,000 yuan, but I believe everyone After seeing the price discount trend for car owners in the past, we will also guess that the current car purchase discount should be higher than the price quoted by the dealer. In addition, judging from the discount range throughout the year, the discount amount of Ruijie has been on an upward trend, so it is more cost-effective to buy a car at the moment. If you encounter a dealer who needs momentum again, there may be unexpected prices.
●Buick Envision Recently, we learned from a dealer in Nanjing that you can currently enjoy a cash discount of up to 50,000 yuan when purchasing Buick Envision, which is equivalent to a 24% discount. It can be seen from the discount amount given by the dealer that Envision's discount is not small. The discount for the four-wheel drive model is slightly higher than that of the two-wheel drive model by 1,000 yuan.
With such discounts, the price of the entry-level two-wheel drive leading model has dropped to just over 140,000 yuan, and the price of the four-wheel drive elite model has dropped to less than 190,000 yuan.
◆Car owner price trend Envision was able to get a car purchase discount of 25,000 yuan at the beginning of the year, and then exceeded 40,000 yuan from April to June, and fell to less than 30,000 yuan again in July. However, as As time continues to pass, Envision's discount amount has rebounded significantly, and the overall price discount trend is similar to a sinusoidal curve. Looking at the Nanjing dealer's quotation this time, the discount has reached 50,000 yuan, which is considered the peak of this year's discount.
◆?The average discounts of dealers in the five places
◆?Purchase suggestions: From the bar chart above, we can also see that Envision’s discounts in Shanghai are not small. It seems that consumers in the free shipping areas of Jiangsu, Zhejiang and Shanghai are more cost-effective to buy Envision. As mentioned earlier, judging from the dealers selected this time, the discount amount of Envision has reached the highest point throughout the year, so friends who want to buy a car do not need to hesitate anymore. Go to the store to have a detailed discussion to see if you can get it again. Try to get some free gift packs.
●FAW-Volkswagen Tanyue Recently, we learned from a dealer in Jinan that you can enjoy a cash discount of up to 50,600 yuan when purchasing the FAW-Volkswagen Tanyue, which is equivalent to a 23% discount. Although this dealer's preferential quotation only shows 2019 models, the 2020 models on sale in the store also have a discount of 50,600 yuan, but some preferential conditions need to be attached, such as purchasing boutique products, in-store insurance and in-store loans. .
◆ Price trends for car owners Judging from the trend of price discounts, Tanyue’s discount amounts have fluctuated relatively little in the past six months, basically hovering around 30,000 yuan. The discounts in October and November were slightly higher than before. Low, but after checking the quotes from other dealers, we can learn that Tanyue’s discounts have been increased again. As far as the 2020 models are concerned, aside from the dealer in Jinan selected this time, dealers in other regions also have preferential quotes of more than 30,000 yuan and close to 40,000 yuan.
◆?The average discounts of dealers in the five places
◆?Purchasing suggestions: As mentioned earlier, Tanyue’s discounts increased again in December. Currently, FAW in many places - Volkswagen dealers still have 2019 models on sale, and the discounts are greater than those for 2020 models. The discounts in many places are roughly in the range of 40,000 to 50,000 yuan; the discounts for 2020 models are basically between 3 and 50,000 yuan. In the 40,000 yuan range, it is about 10,000 yuan less than the 2019 model. Therefore, if you are not pursuing new models, buying the 2019 Tanyue now will definitely be more cost-effective. However, the 2020 models at the same price have increased configurations. How to choose depends on your own needs.
●? SAIC Volkswagen Tiguan L Recently, we learned from a dealer in Shanghai that you can currently enjoy a cash discount of up to 85,100 yuan when purchasing the SAIC Volkswagen Tiguan L, which is equivalent to a 62% discount. Of course, such a large discount is for the 2019 National V models. The discount for National VI models is generally around 30,000 to 35,000 yuan. Only the 2019 facelifted 280TSI automatic two-wheel drive panoramic comfort version of the National VI model has a discount of 47,900 yuan. yuan discount.
◆Car owner price trend The discount amount for Tiguan L in October is close to 50,000 yuan, and it is still a 2020 model. Compared with the Shanghai dealer who obtained the price information this time, it seems that the discount amount for Tiguan L is still acceptable. It's just a matter of arguing with the salesperson. In fact, looking at the quotes from dealers outside of Shanghai, some models of the 2020 Tiguan L also have a discount of about 50,000 yuan. The overall discount is similar to the previous two months.
◆?The average discounts of dealers in the five places
◆?Purchase suggestions: The recent discounts for Tiguan L National VI models are not small, so friends who want to buy a car do not need to hesitate anymore. . In addition, if you are in a city that has not yet implemented the National VI emission policy for new cars, and it happens to be not far from some first-tier cities, and the time and travel costs are not high, you can also consider buying a car in another place. I believe you can save another budget.
●? Chevrolet Equinox Recently, we learned from a dealer in Shanghai that you can currently enjoy a cash discount of up to 58,000 yuan when purchasing the Equinox, which is equivalent to a 67% discount. The overall discount on the Explorer can be said to be quite strong. After the discount, you can buy a medium-sized SUV from an overseas brand for a bare car price of less than 130,000 yuan. "Good guy, I'll just go for it."
◆Car owner price trends The discounted prices for car owners in August are indeed a bit confusing, but aside from the situation in August, the discounts for the Explorer in recent months have been quite strong, ranging from more than 40,000 to 50,000. The discount amount of RMB 50,000 is not much lower than this month’s preferential quotation, but looking at the same model, the dealer has already given a discount of RMB 58,000 for the 2019 535T automatic Chijie Edition National VI model this month, which is relatively There is a big improvement compared to the previous few months.
◆?The average discounts of dealers in the five regions
◆?Purchase suggestions: Like the Tiguan L, friends who want to buy the Chevrolet Equinox can now do so, and they are available in many places. The discounts are not small. After the discount, the naked price of the 535T model is less than 160,000 yuan, and the naked price of the 550T model is less than 200,000 yuan. The price-performance ratio is excellent.
Summary: When the time comes to the end of 2020, models of multiple brands have given greater discounts. As far as the models in this price reduction ranking are concerned, the discounts this month are basically They are all bigger than in previous months. After all, it’s the end of the year, and everyone knows what happened in the first half of this year. There should still be many dealers who need to make some headway. Generally speaking, it’s a relatively cost-effective time to buy a car. Finally, I hope you can buy your car as soon as possible and wish you all a Happy New Year in advance. (Text/Car Home? Zhou You)