Xia is a graduate of 2007 majoring in environmental art design in Academy of Fine Arts. It took less than two years from a student who completed his studies through a loan? Poor students? Became the boss of a decoration company, with more than ten employees and an office area of more than 200 square meters.
When starting a business as a boss, Xiao Xia is handy. How can college students who have just stepped out of school succeed without experience and funds? Xiao Xia's story may give us some inspiration.
After working for half a year, I saved 50 thousand yuan for venture capital.
Xia graduated from China Academy of Fine Arts in 2007. He is not only a teacher majoring in environmental art design in the College of Continuing Education of the Academy of Fine Arts, but also one of the founders of Hangzhou Luo Yi Decoration Co., Ltd. However, who would have thought that when Xiao Xia just graduated from college, he was still burdened with a lot of outstanding loans.
Xiao Xia told reporters that almost all college tuition fees are supported by loans because the tuition fees of art majors are relatively expensive. ? In order to pay off the loan, I went to my senior year? Take care of the craft? Make money while practicing. After paying off the loan, I changed two companies and worked for a year and a half. While other girls are working, I am working, while other girls are shopping, I am still working. In this way, I actually saved 50 thousand yuan. ? Recalling that time, Xiao Xia was very excited.
Later, Xiao Xia met her current partner and founded the decoration company together. 65438+100000 start-up capital, I'll share it with him. ?
Before starting a business, do a good job in market research
To start a business, you must do what you are interested in and good at.
Because of professional reasons, Xiao Xia came into contact with soft clothes very early. ? The major of environmental art design includes many aspects, but I am only interested in soft clothes. I remember it now, probably dating back to college. ?
In 2004, Miss Xia often read relevant magazines and found that the hard clothes in the decoration industry were relatively extensive, while the soft clothes industry was not popular, and suddenly she had the idea of starting a business. In order to know more about this situation, Xiao Xia also consulted a lot of information about soft clothes. To start a business, it is useless to rely solely on books. Xiao Xia told reporters that she had done relevant market research before starting a business. ? Who are the consumers of soft clothes? Where is it popular? What are the supply channels for soft clothes? What is the price range of various decorations? We have made a careful investigation of every problem. ?
As a new industry, soft clothing has a lot of profit space. But how to make a profit. Xiao Xia has his own opinion: some emerging soft-fitting industries in Hangzhou are not very designed, and they often simply sell some soft-fitting brands, which is far from the overall design. But consumers in Hangzhou basically look at the style first, then the quality, and finally the price. On the other hand, they don't have high requirements for the brand of soft clothes.
? Soft decoration is not simply to install curtains, lamps and decorations, but to set off the atmosphere and beauty of the overall design. ? Xiao Xia said. Xiao Xia used his professional advantages to upgrade soft decoration from functional decoration to aesthetic level. ? Art students are very sensitive to what they design. Mural painting, wall painting and celadon were my initial professional directions. According to the specific requirements of customers, I often put these elements into the soft-packed design to make the products designed in this way more emotional and atmospheric. The guests like it very much. ?
A sum of money? Strange? order
How to reflect the design atmosphere of soft clothes? Xiao Xia gave the reporter an example:
When the company was first established, there were only two people. Xiao Xia is in charge of the business himself, and the other partner is in charge of the specific operation. However, after the opening, business has not improved because of its low popularity. Just when Xiao Xia was at a loss, her high school art teacher introduced her to the boss of a construction engineering company. ? What the other party wants to do is the soft decoration of the lobby of the university hotel, including sofas, furniture, floors, murals and so on. It is said that this customer ran a lot of decoration design companies before me, and they were not satisfied. ? Little summer said, how? What are the requirements of the other party? Is that weird? Very abstract, requiring the murals in the hotel lobby to reflect the elements of financial services. ?
Considering that this is the hotel where the university receives guests, Xiao Xia's decoration scheme for the boss is mainly warm colors, which highlights the warmth, richness and low-key luxury of the hotel. On the mural in the hall, Xiao Xia integrated the shape of round square hole money into the game of Go, and designed a balanced pattern to show the fairness and principle of trading. Also designed an ancient coin? Sex? Yu Pei murals with patterns reflect the school's educational philosophy. Miss Xia gave her design to the customer, but she didn't expect the other party to be very satisfied with the first draft, so she took the first order and earned the first bucket of gold.
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