The demand for daily chemical products is increasing, and I want to open a daily chemical products store. First, write a business plan. The following is a business plan for daily chemical products that I compiled for everyone as a reference. Welcome to read!

Daily Chemical Products Business Plan Part 1

1. Table of Contents

Company Summary

Company Profile

Marketing Strategy

Competitive Analysis

Development Strategy

Financial analysis

Management analysis

Risk and opportunity analysis and avoidance measures

Summary

2. Company summary

Products and services: Provide customers with cosmetic products and usage guidance

Funding requirements: RMB 200,000 is required at the beginning of the company's establishment

Financing plan: Funding will be provided by the founders and franchisees Market analysis: The industry has matured, but the development potential is still huge. The early stage competitors are mainly small such stores near the campus, and the mid-term and late stage competition mainly comes from competition from large companies.

Management system: divided into three layers and seeking external support.

Sales and expansion strategy: Obtain initial customers through advertising in the early stage, and then welcome new customers through reputation and excellent products. At the same time, in order to reduce costs, try to focus on consignment sales at this time. When the company is stable, it will gradually establish relationships with companies in the beauty and other industries, and establish franchise companies or branches in other schools or regions to gradually expand the company's scale.

3. Company Introduction

Purpose: To provide customers with the best cosmetics and provide full tracking services to make customers more fresh and eye-catching and gain confidence in life.

Goal: To become a company with a certain reputation and strength in the industry, and eventually develop into a large company integrating independent research and development and sales.

Products and services: sells various cosmetics, provides college students, teachers and others with the products they need, and provides usage guidance. Ensure product quality, ensure reasonable prices, and ensure delivery of after-sales services.

Market prospects: This industry is a high-profit industry and an indispensable daily necessities for people today, especially girls and actors. Today's society pays unprecedented attention to image. In order to attract the opposite sex, to find a good job, and to leave a good impression on others, image is extremely important. There is no such store in our school, and there is also a lack of standardized companies in society, which have great development prospects.

Marketing strategy

Publicity work

In the early days of the school, the main publicity measures were going to dormitories and flyers, giving preferential treatment to new customers, and It promotes it enthusiastically. If they buy our products, they will naturally promote it for us; even if they don't buy it, they will maintain a consistent attitude towards customers because we believe that "business is not done without love".

In addition, we will strictly control the quality, ensure that the price is commensurate with the quality, and will never let customers buy inferior products. We put credibility first and win the favor of customers with first-class quality and service and good reputation.

Sales method

1. In the early stage, we will open a storefront and be responsible for direct sales. This is our most basic sales method.

2. We will adopt a cooperative approach to allow other organizations to promote and sell on our behalf. For example, you can sign contracts with existing customers and get a certain commission on all products sold through them.

3. We will sign contracts or contact organizations that may use our products. When they need large quantities of cosmetics, we can be responsible for supplying them at a lower price. If the quantity is large, we can deliver them to their door.

4. Retaining customers by applying for membership cards while reducing the financial pressure on customers is a measure that is beneficial to both parties.

After-sales service

In order to understand the effect of the product and customer feedback, and to fulfill our commitment to full after-sales service to customers, we will register the information of customers who come often, or who come infrequently. The information of customers who have purchased a large amount at one time will be used for after-sales contact. In this way, we can not only protect the rights and interests of our customers, but also enable us to know which products are most popular with our customers, which is conducive to the further development of our company.

Competition Analysis

The cosmetics industry is already a mature industry and competition is fierce. There are dozens of stores of various sizes in Fengyang County. But they are not large professional companies, so there is no monopoly. The main competitors are these small stores. They are difficult to compare with our store in terms of college student customers. We will specialize in selling various products that college students like, and we are closer to college students. We have the right time, place and people. We have a greater advantage in this regard. confidence.

Development strategy

Our development strategy is divided into three periods, with different strategies adopted in different periods.

1. Early stage: Initially we will open our first store at Anhui University of Science and Technology to explore purchase channels and how to deal with purchasers. Explore experience in the process of publicity and sales, improve management methods, and improve the company's reputation. At this time, we will carry out vigorous publicity to let students and teachers in the school know about this company. Then we will apply for membership cards and carry out preferential activities for new and old customers. Obtain a batch of initial customers by establishing contacts with companies or organizations that will use our products. In this process, the company's visibility will continue to increase, which will play an important role in the next development. This stage is generally about working steadily, learning from experience, and preparing experience and abilities for further development.

2. Mid-term: At this time, the company has basically stabilized, can obtain relatively stable profits, and will expand its business. First, contact friends from other schools and let them open branches. We provide experience and goods, inject part of the capital, and own part of the share. Expanding the company's sales and improving the company's influence in this way are important manifestations of the company's healthy development. If the situation allows, we will also develop into the society and open such stores outside the school. After all, the school's business is limited, and society is the largest source of wealth.

3. Late stage: If the company can develop to this day, it should already have strong funds, good reputation and a large number of customers. If it still relies on selling other people's products to make profits, it will definitely not be able to adapt to the situation and should Develop your own products, create a reputation for your own products, and gradually develop into a model where production and sales account for half and half, and eventually become a leading company in this industry!

Financial Analysis

Financial Expenses

Financial expenses for company establishment

Certificate application expenses, office supplies, advertising expenses, rent, water and electricity

Subtotal 20,000 yuan 20,000 yuan 80,000 yuan 80,000 yuan |

Total 20,000 yuan

Monthly financial expenses

Staff wages, water and electricity expenses, purchasing fees, office expenses

Subtotal 5,000 yuan 800 yuan 3,000 yuan 1,000 Yuan

Total 9,800 yuan

2. Monthly income

It is estimated that there will be a loss in the first two months, but starting from the third month there will be approximately The profit of 1,000 yuan will then increase by 500 yuan every month until the company's income is stable. It is estimated that the monthly income will be 30,000 yuan. At this time, the company is officially on the right track.

III. Financing plan

The funds required for initial investment will be obtained from the following aspects:

1. The founder is expected to invest 100,000 yuan. Mainly borrowing money from family and relatives.

2. Invite other businessmen or interested people to contribute part of the funds.

3. The shortfall will be obtained by applying for a college student entrepreneurship loan from the bank.

Repayment plan

When the company's operations are stable, part of the funds will be withdrawn every month for loan repayment. If the loan expires and the company has insufficient funds, the company's investors will pay for the temporary repayment of the loan. If possible, try to extend the loan repayment time and gain more development time.

Management Analysis

Management Level

Our company divides personnel into three levels. The general manager is the first level, and there are five departments below: Marketing Department, Business Department, Service Department, Quality Inspection Department, Finance Department. Each department has a person in charge who serves as the second level of personnel. Each minister has his or her own salesperson, who is responsible for specific work and is the third-level member. The main work and responsibilities of each department are as follows:

1. Marketing Department: Mainly responsible for investigating surrounding markets and consumer groups, and formulating the company's marketing strategy and development direction.

2. Business Department: Mainly responsible for the purchase and sales of products. It is the department directly involved in sales and is also the department that has direct contact with purchasers.

3. Service Department: Responsible for answering customers’ questions and providing usage guidance. It is also the execution department of after-sales service, solving customer feedback problems and understanding their opinions.

4. Quality Inspection Department: Responsible for quality inspection of incoming goods to ensure the quality and safety of products. It is an important department for maintaining the company's reputation and customer rights.

5. Finance Department: Responsible for all the company’s income and expenses, and coordinating the use of funds. It is also the department that formulates and implements loan repayment plans and is the core of the company's development.

Although each department has different tasks, they are all unified in the development of the company. Help each other at work, deliver the latest information in a timely manner, and make the best decisions. In addition, a feedback system will be established during the company's operations. Customers give feedback to salespeople, and salespeople give feedback to managers. This measure ensures that problems can be solved in a timely and effective manner.

2. Share

The early founders are all investors, and they will get a corresponding proportion of the company’s share according to the proportion of capital contribution. But we will set aside part of our share for future franchise partners, which is an important way for us to raise funds and recruit talents. We will control external investment, which can only be kept at a small proportion, and will not sell too many shares in order to obtain funds, otherwise it will be difficult for us to control the development of the company.

Opportunities and risk analysis and avoidance measures

Opportunities

With the development of society, people have higher and higher requirements for image. Whether you are applying for a job or making friends, or even talking about male and female friends, you must have a good image. Moreover, women's natural pursuit of beauty is fully revealed in today's golden age of economic development, especially for college students who are the favored sons of heaven. However, there are very few professional companies with excellent services in universities and economically underdeveloped areas. This gives us opportunities for development and is also the basis for our growth.

Risks

1. Since we mainly focused on consignment sales in the early days, we were greatly affected by the timeliness and quality of supply. If the supplier cannot supply goods in time or refuses to pay after the goods are sold, it will have a greater impact on us.

2. Because the market has matured, competition among peers is fierce, and our company is newly opened, and the staff are all newcomers who lack experience, which is very detrimental to the development of the company.

3. The early founders were all students in school and lacked funds themselves. Most of them relied on asking relatives for help and borrowing from banks to obtain initial funds. Excessive debt poses a huge potential threat to the company's development.

4. Novices who open a store lack experience and need to explore and learn aspects such as financing, purchasing, signing contracts, sales, and financial management. This will make it more difficult for new companies to develop.

Avoidance measures

1. Choose a reputable supplier, sign a contract that guarantees supply quality and delivery time, and recovers unsold goods.

2. Innovate sales methods, improve the quality of sales personnel, ensure product quality and after-sales service, and provide discounts to old customers.

3. The founders should contribute as much capital as possible to reduce bank borrowings, and borrow the shortfall in collective or individual names.

4. Go to the front line for field research and work in such companies for a period of time. At the same time, you can learn relevant knowledge through books and teachers, so that your experience can be rapidly improved.

Summary

Through the previous analysis, we are more convinced that the company can be established and achieve expected results. Maybe our company was too small in the early days, maybe we faced competition from peers outside the school, or maybe we encountered difficulties in purchasing or selling. But we believe that with our tenacious perseverance and fearless passion, all difficulties are the paving stones for us to reach the peak of success, and all worries are the jokes after our success. We firmly believe that success never avoids youth! Daily Chemical Products Business Plan Part 2

1. Table of Contents

Company Summary

Company Profile

Marketing strategy

Competitive analysis

Development strategy

Financial analysis

Management analysis

Risks and opportunities Analysis and avoidance measures

Summary

2. Company summary

Products and services: Provide customers with cosmetic products and usage guidance

Funding requirements: RMB 200,000 is required at the beginning of the company's establishment

Financing plan: Funds will be obtained from the founders and franchisees as well as bank loans

Market analysis: The industry has It is becoming mature, but its development potential is still huge. The early stage competitors are mainly small such stores near the campus, and the mid-term and later stage competition mainly comes from competition from large companies.

Management system: divided into three layers and seeking external support.

Sales and expansion strategy: Obtain initial customers through advertising in the early stage, and then welcome new customers through reputation and excellent products. At the same time, in order to reduce costs, try to focus on consignment sales at this time. When the company is stable, it will gradually establish relationships with companies in the beauty and other industries, and establish franchise companies or branches in other schools or regions to gradually expand the company's scale.

3. Company Introduction

Purpose: To provide customers with the best cosmetics and provide full tracking services to make customers more fresh and eye-catching and gain confidence in life.

Goal: To become a company with a certain reputation and strength in the industry, and eventually develop into a large company integrating independent research and development and sales.

Products and services: Sells various cosmetics, provides required products for college students, teachers and others, and provides usage guidance. Ensure product quality, ensure reasonable prices, and ensure delivery of after-sales services.

Market prospects: This industry is a high-profit industry and an indispensable daily necessities for people today, especially girls and actors. Today's society pays unprecedented attention to image. In order to attract the opposite sex, to find a good job, and to leave a good impression on others, image is extremely important. There is no such store in our school, and there is also a lack of standardized companies in society, which have great development prospects.

Marketing strategy

Publicity work

In the early days of the school, the main publicity measures were going to dormitories and flyers, giving preferential treatment to new customers, and It promotes it enthusiastically. If they buy our products, they will naturally promote it for us; even if they don't buy it, they will have a consistent attitude towards customers because we believe that "business is not a matter of love".

In addition, we will strictly control the quality, ensure that the price is commensurate with the quality, and will never let customers buy inferior products. We put credibility first and win the favor of customers with first-class quality and service and good reputation.

Sales method

1. In the early stage, we will open a storefront and be responsible for direct sales. This is our most basic sales method.

2. We will adopt a cooperative approach to let other organizations conduct publicity and sales on our behalf. For example, you can sign contracts with existing customers and get a certain commission on all products sold through them.

3. We will sign contracts or contact organizations that may use our products. When they need large quantities of cosmetics, we can be responsible for supplying them at a lower price. If the quantity is large, we can deliver them to their door.

4. Retaining customers by applying for membership cards while reducing the financial pressure on customers is a measure that is beneficial to both parties.

After-sales service

In order to understand the effect of the product and customer feedback, and to fulfill our commitment to full after-sales service to customers, we will register the information of customers who come often, or who come infrequently. The information of customers who have purchased a large amount at one time will be used for after-sales contact. In this way, we can not only protect the rights and interests of our customers, but also enable us to know which products are most popular with our customers, which is conducive to the further development of our company.

Competition Analysis

The cosmetics industry is already a mature industry, and competition is fierce. There are dozens of stores of various sizes in Fengyang County. But they are not large professional companies, so there is no monopoly. The main competitors are these small stores. They are difficult to compare with our store in terms of college student customers. We will specialize in selling various products that college students like, and we are closer to college students. We have the right time, place and people. We have a greater advantage in this regard. confidence.

Development strategy

Our development strategy is divided into three periods, with different strategies adopted in different periods.

1. Early stage: Initially we will open our first store at Anhui University of Science and Technology to explore purchase channels and how to deal with purchasers. Explore experience in the process of publicity and sales, improve management methods, and improve the company's reputation. At this time, we will carry out vigorous publicity to let students and teachers in the school know about this company. Then we will apply for membership cards and carry out preferential activities for new and old customers. Obtain a batch of initial customers by establishing contacts with companies or organizations that will use our products. In this process, the company's visibility will continue to increase, which will play an important role in the next development. This stage is generally about working steadily, learning experience, and preparing experience and abilities for further development.

2. Mid-term: At this time, the company has basically stabilized, can obtain relatively stable profits, and will expand its business. First, contact friends from other schools and let them open branches. We provide experience and goods, inject part of the capital, and own part of the share. Expanding the company's sales and improving the company's influence in this way are important manifestations of the company's healthy development. If the situation allows, we will also develop into society and open such stores outside the school. After all, the school's business is limited, and society is the largest source of wealth.

3. Late stage: If the company can develop to this day, it should already have strong funds, good reputation and a large number of customers. If it still relies on selling other people's products to make profits, it will definitely not be able to adapt to the situation and should Develop your own products, create a reputation for your own products, and gradually develop into a model where production and sales account for half and half, and eventually become a leading company in this industry!

Financial Analysis

Financial Expenses

Financial expenses for company establishment

Certificate application expenses, office supplies, advertising expenses, rent, water and electricity

Subtotal 20,000 yuan 20,000 yuan 80,000 yuan 80,000 yuan |

Total 20,000 yuan

Monthly financial expenses

Staff wages, water and electricity expenses, purchasing fees, office expenses

Subtotal 5,000 yuan 800 yuan 3,000 yuan 1,000 Yuan

Total 9,800 yuan

2. Monthly income

It is estimated that there will be a loss in the first two months, but starting from the third month there will be approximately The profit of 1,000 yuan will then increase by 500 yuan every month until the company's income is stable. It is estimated that the monthly income will be 30,000 yuan. At this time, the company is officially on the right track.

III. Financing plan

The funds required for initial investment will be obtained from the following aspects:

1. The founder is expected to invest 100,000 yuan. Mainly borrowing money from family and relatives.

2. Invite other businessmen or interested people to contribute part of the funds.

3. The shortfall can be obtained by applying for a college student entrepreneurship loan from the bank.

Repayment plan

When the company's operations are stable, part of the funds will be withdrawn every month for loan repayment. If the loan expires and the company has insufficient funds, the company's investors will pay for the temporary repayment of the loan. If possible, try to extend the loan repayment time and gain more development time.

Management Analysis

Management Level

Our company divides personnel into three levels. The general manager is the first level, and there are five departments below: Marketing Department, Business Department, Service Department, Quality Inspection Department, Finance Department. Each department has a person in charge who serves as the second level of personnel. Each minister has his or her own salesperson, who is responsible for specific work and is the third-level member. The main work and responsibilities of each department are as follows:

1. Marketing Department: Mainly responsible for investigating surrounding markets and consumer groups, and formulating the company's marketing strategy and development direction.

2. Business Department: Mainly responsible for the purchase and sales of products. It is the department directly involved in sales and is also the department in direct contact with purchasers.

3. Service Department: Responsible for answering customers’ questions and providing usage guidance. It is also the execution department of after-sales service, solving customer feedback problems and understanding their opinions.

4. Quality Inspection Department: Responsible for quality inspection of incoming goods to ensure the quality and safety of products. It is an important department for maintaining the company's reputation and customer rights.

5. Finance Department: Responsible for all the company’s income and expenses, and coordinating the use of funds. It is also the department that formulates and implements loan repayment plans and is the core of the company's development.

Although each department has different tasks, they are all unified in the development of the company. Help each other at work, deliver the latest information in a timely manner, and make the best decisions. In addition, a feedback system will be established during the company's operations. Customers give feedback to the salesperson, and the salesperson gives feedback to the management personnel. This measure ensures that the problem can be solved in a timely and effective manner.

2. Share

The early founders are all investors, and they will get a corresponding proportion of the company’s share according to the proportion of their capital contribution. But we will set aside part of our share for future franchise partners, which is an important way for us to raise funds and recruit talents.

We will control external investment, which can only be kept at a small proportion, and will not sell too many shares in order to obtain funds, otherwise it will be difficult for us to control the development of the company.

Opportunities and risk analysis and avoidance measures

Opportunities

With the development of society, people have higher and higher requirements for image. Whether you are applying for a job or making friends, or even talking about male and female friends, you must have a good image. Moreover, women's natural pursuit of beauty is fully revealed in today's golden age of economic development, especially for college students who are the favored sons of heaven. However, there are very few professional companies with excellent services in universities and economically underdeveloped areas. This gives us opportunities for development and is also the basis for our growth.

Risks

1. Since we mainly focused on consignment sales in the early days, we were greatly affected by the timeliness and quality of supply. If the supplier cannot supply goods in time or refuses to pay after the goods are sold, it will have a greater impact on us.

2. Because the market has matured, competition among peers is fierce, and our company is newly opened, and the staff are all newcomers who lack experience, which is very detrimental to the development of the company.

3. The early founders were all students in school and lacked funds themselves. Most of them relied on asking relatives for help and borrowing from banks to obtain initial funds. Excessive debt poses a huge potential threat to the company's development.

4. Novices who open a store lack experience and need to explore and learn aspects such as financing, purchasing, signing, sales, and financial management. This will make it more difficult for the new company to develop.

Avoidance measures

1. Choose a reputable supplier, sign a contract that guarantees supply quality and delivery time, and recovers unsold goods.

2. Innovate sales methods, improve the quality of sales personnel, ensure product quality and after-sales service, and provide discounts to old customers.

3. The founders should contribute as much capital as possible to reduce bank borrowings, and the shortfall should be borrowed in collective or individual names.

4. Go to the front line for field research and work in such companies for a period of time. At the same time, you can learn relevant knowledge through books and teachers, so that your experience can be rapidly improved.

Summary

Through the previous analysis, we are more convinced that the company can be established and achieve expected results. Maybe our company was too small in the early days, maybe we faced competition from peers outside the school, or maybe we encountered difficulties in purchasing or selling. But we believe that with our tenacious perseverance and fearless passion, all difficulties are the paving stones for us to reach the peak of success, and all worries are the jokes after our success. gt; gt; gt; More exciting ones on the next page? Daily chemical products business plan?