Strengthen all-staff marketing. Sub-branches distribute the marketing tasks assigned by the superior bank to all employees in a balanced way according to different positions and employees, fully mobilize the enthusiasm of all employees for marketing expansion, turn pressure into motivation, and absorb the wisdom and strength of employees to the maximum extent. Maintain quality customers. Give full play to the comprehensive advantages of the branch's comprehensive business, assign a special person to understand the newly registered enterprises on that day every day, take the initiative to contact individual industrial and commercial households and corporate customers one by one for telemarketing, supplemented by SMS marketing for real-time follow-up. Go into the market and grasp marketing. Carefully analyze the distribution of merchants around the outlets, refine the customer hierarchy, keep a close eye on key customers such as newly registered customers and reserve project customers, and take individual industrial and commercial households as the main marketing targets, and drive the surrounding customer groups to expand marketing and expand marketing results while breaking each other.
Adhere to quality service. We will implement the "one-stop" service mode of account management, from special management such as due diligence, sorting and entry, uploading and approval, and file keeping, from one-person management to low-tracking service, and vigorously strengthen product linkage marketing, focusing on multi-dimensional joint marketing of credit goods, personal funds, bank cards, personal funds, e-banking, settlement, cash management and other products, so as to improve customer satisfaction and enhance customers' dependence, loyalty and contribution to ICBC products.