When applying for volunteers for the college entrance examination, how about the development and management of intelligent scenic spots, what is the direction of employment, what is the main study of the majority of candidates and parents and friends are very concerned about, the following is the relevant introduction, I hope to help you.

1, training objectives

The professional training of moral, intellectual, physical and aesthetic all-round development, to master a solid scientific and cultural foundation and the investigation and development of tourism resources, intelligent scenic area operation and management and related laws and regulations and other knowledge, with the ability to analyze the big data, the intelligent scenic area development and operation and management, with a good sense of service, humanistic literacy and information literacy, to be able to provide a good service to the public.

2. Employment Direction

Intelligent tourism planning, planning, consulting, investment promotion, guiding, customer service, customer management, etc. for scenic spots, resorts, and public ****tourism places.

3, the main professional ability requirements

With the ability of scenic area services, operations management, tourism marketing, administration and management;

With the ability of tourism market research, scenic area big data analysis and digital marketing;

With the ability to design, apply, maintain and update the wisdom of the interpretation system;

With the ability to design, apply, maintain and update the wisdom of the interpretation system;

With the ability to design, apply, maintain and update the wisdom of the interpretation system;

With skills in tourism planning drawing design, landscape design or landscape schematic drawing, 3D modeling, virtual simulation space design;

With the ability to investigate, evaluate and develop tourism resources, carry out thematic product and line planning, tourism project and brand image planning;

With the ability to adapt to the digital development of the tourism industry;

With the ability to manage safety and public**** health emergencies.

Ability to manage and handle public health emergencies;

Ability to explore learning, lifelong learning and sustainable development.

4, the main professional courses and internship training

Professional basic courses: Introduction to Tourism, Management Fundamentals, Tourism Policies and Laws, Intelligent Tourism and Information Technology, Knowledge of Tourism Standardization, Tourism Professional Etiquette, Tourism Culture.

Specialized core courses: scenic reception services, big data analysis and marketing, interpretation system design and application, scenic area operation and management practices, digital media design and production, tourism resources survey and evaluation, tourism planning, tourism planning practices.

Internship training: docking real career scenarios or work situations, on and off-campus practical training in tourist attractions reception services, scenic area development and design, intelligent scenic area operation and management, scenic area marketing and planning. The company also provides job training in tourist attractions, amusement parks, museums, exhibition halls, and tourism consulting service enterprises.

5. Examples of vocational certificates

Vocational skill level certificates: new media operation, tourism big data analysis, study travel course design and implementation

6. Examples of successive majors

Examples of successive senior undergraduate majors: Tourism Management, Tourism planning and design

Examples of successive general undergraduate programs: tourism management