How to advertise: Advertisements are placed using newspapers, periodicals, books, directories, etc. 2. Advertisements are broadcast using radio, television, movies, videos, slideshows, etc.
Paper media can be a screen in the future. All the news magazines are coming out with APPs, which is actually a shift in the era of big data." Not only does big data keep traditional media, including TV media, from disappearing, TV content may be richer. We can implant video ads into TV content in real time, and we can do it without interference. Through audio technology can do screen to screen precise interaction.
Advertising is different from general mass communication and publicity activities in the main performance
1, advertising is a communication tool, is the information of a commodity, by the production or operation of this commodity (advertisers) transmitted to a group of users and consumers.
2. You need to pay to advertise.
3. The communication activity carried out by advertising is persuasive.
4. Advertising is purposeful, planned and continuous.
5. Advertising is not only beneficial to the advertiser, but also to the target audience, it enables users and consumers to get useful information.