The emblem "Winter Dream" and "Leap"
The emblem is the most prominent symbol of the Winter Olympics and Paralympics. On July 3, 20061day, BOCOG collected the design scheme of the emblem for the whole world, and received a total of 4,506 works. After careful selection and careful evaluation by Chinese and foreign experts and representatives from all walks of life, the emblem of the Winter Olympics "Winter Dream" and the emblem of the Winter Paralympics "Leap" designed by Lin Cunzhen, an associate professor of the Central Academy of Fine Arts, finally stood out.
The release ceremony of the emblem of Beijing 2022 Winter Olympic Games and Paralympic Winter Games was held at the National Aquatics Center on February 5, 2007 +2007+2007.
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The emblem of the Beijing Winter Olympics, Winter Dream, skillfully combines China traditional culture with Olympic elements.
Inspired by the Chinese character "winter", the upper part of the figure shows the shape of the skater, and the lower part shows the heroic attitude of the skater. The dance lines in the middle are smooth and full of rhythm, representing the undulating mountains, stadiums, snow slides and festive ribbons in the venue, adding visual feeling to the emblem and symbolizing that the Beijing Winter Olympics will be held during the Spring Festival in China.
The emblem uses the artistic form of China's calligraphy to integrate the rich oriental cultural heritage with the international modern style, presenting a new image and a new dream of China in the new era. The seal of "Beijing 2022" absorbs the characteristics of China's calligraphy and paper-cutting, enhances the cultural connotation and expressive force of the font, and also embodies the sense of integrity and unity with the emblem graphics.
The emblem of Beijing Paralympic Games is "Leap". This design shows the dynamics and strength of the Chinese character "Fei" and skillfully transforms it into an athlete who slides forward and rushes to victory. At the same time, it vividly shows the special sports equipment forms of the Paralympic Games, such as wheelchairs. The upper part of the line is both rigid and flexible, and the lower part is both rigid and flexible, which means that athletes will finally achieve their goals through tenacious struggle and ups and downs.
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2. Mascots "Ice Shield" and "Edelweiss"
On August 8, 20 18, BOCOG formally solicited the design scheme of mascots for the Beijing 2022 Winter Olympics and Paralympic Games from all over the world. As of June 365438+1October 3 1 20 18, a total of 58 16 design schemes have been received for mascot solicitation, and 3 1 provinces, autonomous regions and municipalities directly under the central government, as well as Hong Kong, Macao Special Administrative Region and Taiwan Province Province have submitted solicitation works. Overseas works come from 35 countries on five continents, both from traditional ice and snow sports powers and from countries and regions along the 17 Belt and Road. After careful selection and evaluation by Chinese and foreign experts and representatives from all walks of life, the mascots of the Winter Olympics "Ice Shield" and the Winter Paralympics "Edelweiss" carefully designed by the design teams of Guangzhou Academy of Fine Arts and Jilin Academy of Art finally stood out.
The release ceremony of mascots for Beijing 2022 Winter Olympic Games and Paralympic Winter Games was held on September 19 at the National Winter Sports Training Center in Shougang Park, Beijing.
The mascot of the Beijing Winter Olympics, the Ice Shield, is designed and created based on the panda. Ice is a symbol of purity and strength, and it is the characteristic of the Winter Olympics. Dundun, which means honest, healthy, lively and lovely, fits the overall image of panda and symbolizes the strong physique, tenacious will and inspiring Olympic spirit of Winter Olympics athletes.
Design and creation based on the panda. Combining the panda image with the super ice crystal shell embodies the characteristics of winter ice and snow movement and modern science and technology. The shape of the head shell is taken from the ice and snow sports helmet, decorated with colorful rings, and inspired by the "Ice Ribbon" of the National Speed Skating Hall of Beijing Winter Olympics. The flowing bright lines symbolize the ice and snow sports track and 5G high technology; The heart-shaped pattern in the palm of the left hand represents the warm welcome of the host country to friends all over the world. The overall image resembles an astronaut, which means creating extraordinary and exploring the future, and embodies the infinite possibility of pursuing Excellence, leading the times and facing the future.
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3. Sports icons for the Winter Olympics and Paralympics
It is understood that the design of sports icons takes about half a year, and the Beijing Winter Olympics Organizing Committee has set up a special design team. After repeated discussion, revision and creativity, and seeking the revision suggestions of the International Winter Single Sports Federation, it was finally decided to be released on the evening of June 65438+February 3 1 day, 2020.
Sports icon is the "prescribed action" of previous Olympic Games, and it is a graphical interpretation of sports events. The sports icons of previous Olympic Games all reflect the unique creative design, concept and cultural background of the host country and place.
There are 30 sports icons in Beijing Winter Olympics and Paralympic Winter Games, including 24 sports icons in Beijing Winter Olympics and 6 sports icons in Beijing Paralympic Winter Games. Icon design takes China Chinese characters as the inspiration source, seal cutting as the main presentation form, and skillfully combines winter sports elements with China traditional culture, which not only shows the characteristics of winter sports challenging themselves and pursuing Excellence, but also embodies the massiness and profoundness of China traditional culture, and highlights the concept and vision of Beijing Winter Olympics and Winter Paralympics. With Xia Guanghong as the background color, the icon symbolizes the sunrise in the east, represents enthusiasm and hope, and also creates a festive atmosphere for the upcoming Beijing Winter Olympics during the Spring Festival.
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