Opinion monitoring is a process by which the government or a company monitors the feedback from the public through a number of keywords, which is especially important for businesses, such as searching through a company's name or a product and then checking the feedback from the market, collecting this feedback and then forming a data report based on the expected increase in public opinion according to the positive and negative public opinion.

The most typical is that if you look carefully, you will find that often companies in the pre-listing of various platforms will produce a lot of public opinion reports, mostly positive, what the company's annual income how much more powerful clouds, the formation of the market praise and thus bullish, and people will be cut leeks in this way, which is the power of public opinion.

There are many channels for enterprises to obtain public opinion data, such as the enterprise's own public opinion department collects data from the whole network through keywords, and also through third-party channels such as the new list, extreme data, watermelon data, clear blogs and so on, each platform will have a corresponding data platform, so you can try to understand.

Public opinion monitoring job requirements:

1, skilled operation of computers and commonly used software, skilled use of search engines, understanding of the principles of the Internet.

2, excellent political literacy, understanding of China's Internet policies and laws and regulations, compliance with network information security, user rights and information confidentiality requirements.

3, with good Internet information and news sensitivity and recognition.

4, meticulous and conscientious, able to endure hardship, with a strong sense of responsibility, strong teamwork spirit.