Internet plus and its Internet innovation are rapidly changing our lives. Through the mining of big data, operators can also provide more accurate and intimate services and gain greater benefits. However, under the format of "internet plus", consumers' personal information is increasingly held by operators, and the risk of information leakage caused by it cannot but arouse everyone's vigilance.
20 15,101On the evening of October 26th, Guangzhou Consumer Council jointly conducted an online survey with consumer associations and newspapers in 30 provinces and cities, and released the Investigation Report on Personal Information Protection in the Age of Big Data. According to the survey, 76% of respondents believe that it is easier to disclose personal information in the era of big data.
More than half of the respondents said they found personal information leaked.
"Big data" is a relatively new concept. The survey found that only 8% of the respondents knew the concept of "big data", 68% knew a little, and 24% said they had never heard of it.
Although the concept of "big data" is still unfamiliar to most of the respondents, 76% of the respondents gave a positive answer to the question "Is personal information more likely to be leaked in the era of big data?" The respondents who thought "no" and "unclear" accounted for 12% respectively.
In the survey "Did you find any personal information leaked in the past year", 52% of the respondents thought it was "yes", about 40% thought it was "no" and 8% said it was unclear.
In the era of "big data", there are more ways to collect personal data, such as smart watches, sports bracelets and other personal wearable smart devices, which have the function of uploading personal health data to the server. According to the survey, only 44% of the respondents said they knew there was a hidden danger of information leakage in smart devices, 40% said they didn't know, and 16% said they couldn't tell.
14% of the respondents believe that websites leak the most information.
In the investigation of personal information disclosure channels, it is considered that websites are the easiest to disclose personal information, including e-commerce platforms, search engines, portals and so on. , accounting for14%; Followed by apps on personal information terminals such as mobile phones, PADs, smart watches and sports bracelets, accounting for13%; Third, the automobile industry, such as 4S shops and telecom service providers, all reached12%; The fourth is the communication software such as email, WeChat and QQ and the real estate industry, including real estate developers and rental agents, reaching11%; The fifth is the courier company, accounting for 9%; The sixth is the banking and insurance industry, 8%; The seventh is public services such as medical care, education, power supply, water supply and gas supply, about 5%; It is considered that there are 3% in other industries, and the least are airlines and administrative agencies including air ticket agents and train ticket agents, each about 1%.
In the survey of "How to protect big data related to personal information", the measure with the highest number of votes is "severely crack down on enterprises and individuals who steal, resell and improperly use personal information", reaching 21%; Secondly, "institutions and enterprises with personal information must strengthen management", which is19%; The third is "strengthen publicity and education, and the whole society should raise the awareness of personal information protection", which is18%; The fourth is "the consent and permission of the parties must be obtained when collecting and using personal information" and "unblocked reporting channels", both of which are15%; Finally, "personal identity characteristics must be removed from personal information", about 13%.
It is worth mentioning that in the survey of "What suggestions do you have for the legislation of big data utilization and personal information protection", the most popular one is "increasing punishment and entering the punitive damages system", and 20% of the respondents chose this one; Secondly, "users and beneficiaries of personal information should be required to check the legality of personal information sources", accounting for 19%.
Rights protection unit: introducing the inversion system of burden of proof in litigation
In response to the survey results, 30 consumer rights protection units jointly issued an initiative to further refine the laws and regulations related to personal information protection and establish a standardized and reasonable personal information collection and use system. The collection and use of information and data must be authorized by the relevant parties. I hope to enact a special law to protect personal information as soon as possible.
At the same time, it is necessary to increase the punishment for illegal collection and use of personal information. Introduce punitive damages system to increase the illegal cost of illegally collecting and using consumers' personal information. In terms of judicial protection, 30 consumer rights protection units proposed to further simplify judicial procedures and introduce the inverted burden of proof system in civil litigation related to personal information protection.
The above is what Bian Xiao shared for you about the era of big data. So that's how your information was leaked. For more information, you can pay attention to the global ivy and share more dry goods.