Now is the era of big data Internet, and there has always been always been Internet companies, the use of big data? kill ripe? , as early as 2018, there have been? Big data to kill maturity? s phenomenon. These behaviors are very hateful behaviors of consumers, spending money to be cut leeks again.

It is undeniable that the era of big data does bring us a lot of convenience, but it also brings profit-making business opportunities to some evil capitalists. And the consumers suffered? The behavior also exists in our life, no matter what the situation is. Behavior also exists in our lives, pervasive. According to my own personal experience, I am a person who orders takeout almost every day, but once I realized that my discount is not the same as other people's discount. I didn't believe it, and after this test, I realized that there is a big difference between the discounts of people who order takeout regularly and those who don't order takeout regularly at the same store. And not only the takeaway platform, shopping platform, taxi platform and so on these consumer platforms, all appear? Killing familiarization? The phenomenon. And lately we hear more and more related news.

The e-commerce platform as a product of the new era of big data, the second big data involved in the money user information, user purchase intention, etc., in the convenience of our at the same time, but also let us have no privacy to speak of. Many e-commerce platforms use big data to personalize the user, in order to be able to better serve customers. But is this really the reality? Obviously not, consumers spend money and can not buy discounts, but also be? Kill familiarization? Is this to better serve customers? Is not to better make money?

Now the e-commerce platform only with big data to kill, not carefully or difficult to find, and consumers are also faced with the difficult to report, do not know where to report the situation. As of now, there is no relevant regulatory agency, which is very unfavorable to consumers, and also encourages these e-commerce platforms to intensify. In the face of this phenomenon, we should try as much as possible to avoid private data by some e-commerce platforms to obtain, turn off some unnecessary reading permission, such as a P picture software want your location permission, this is completely unnecessary, and a P picture software want your location why? You taste, you fine.

A little more defense for some consumer platforms, not only to protect themselves, but also as far as possible to fight for their rights. Also hope that this phenomenon can disappear soon.