Institutional specialization:

Professional level Specialization (senior)

Basic academic system Three years

Education Specialization (senior)

Professional code 440701

What

Real estate operation and management mainly studies the basic knowledge and skills of real estate operation and management, real estate practice, real estate regulations and policies. Conduct real estate operation, planning, management, intermediary services. For example, real estate value assessment, real estate investment analysis and consultation, real estate sales and leasing. Keywords: real estate, Chain Home, I love my home, intermediary services

What to study

Real Estate Surveying and Mapping, Architectural Literacy and Building Structure, Construction Project Preliminary Calculation, Real Estate Development and Operation, Real Estate Marketing, Real Estate Investment Analysis, Real Estate Appraisal and Practice, Real Estate Brokerage and Practice, Basic Real Estate Systems and Policies, Real Estate Administration

What to Do

Real Estate Business: Real Estate Sales, Real Estate Valuation, Real Estate Investment Consulting, Real Estate Intermediary Services.

Detailed

Basic Training Years Three Years

Occupational Orientation

Oriented to the occupations of real estate appraisal professionals, real estate development professionals, real estate brokers, real estate planners, real estate appraisal, real estate development, real estate brokerage, real estate planning, and other positions (groups).

Orientation of training objectives

This profession cultivates the all-round development of morality, intelligence, physical fitness and aesthetics, masters solid scientific and cultural foundations and knowledge of architectural literacy and construction, real estate economics, consumer psychology, real estate-related institutions, regulations and policies, residential planning, real estate investment and financing analysis, and has the ability to market research and data analysis, project feasibility study, real estate planning and marketing planning, real estate project management, real estate digital brokerage, real estate investment and financing analysis. Project management, real estate digital brokerage, real estate valuation report writing and review, etc., with craftsmanship and information literacy, able to engage in real estate project feasibility studies, real estate project planning, real estate project construction, real estate marketing, real estate project operation and management, real estate valuation and other work of high-quality technical and skilled personnel.

Main professional ability requirements

1. the ability to conduct real estate market research, data collection and processing, real estate big data analysis and writing market research reports; 2. the ability to conduct feasibility analysis of real estate development projects, and the ability to prepare simple real estate project feasibility study reports; 3. strong written expression skills and copywriting skills, with real estate project preplanning, real estate marketing activities planning, writing commercial project operation management, real estate appraisal and other work. Strong written expression and copywriting skills, with the ability to plan real estate project pre-production, real estate marketing activities, and the initial ability to prepare commercial project investment and operation plan; 4. Strong interpersonal communication skills, as well as the basic ability to analyze and solve the real estate development, management and management of practical problems; 5. Ability to use new media tools and methods for real estate marketing and real estate digital record operation; 6. Ability to select the appropriate valuation method according to the purpose of the evaluation; 6. Ability to write a report on real estate development projects and to prepare a feasibility report of real estate development projects. Ability to choose appropriate valuation methods according to the purpose of valuation, ability to write real estate valuation reports and audit; 7. Ability to apply the theories of green production, low carbon and energy saving, and environmental protection to product planning; 8. Ability to skillfully apply the national laws and industry regulations related to safety and security, quality management, and vocational activities for on-site management; 9. Ability to explore learning, lifelong learning, and sustainable development.

Main Professional Courses and Practical Training

Professional Basic Courses:

Building Construction and Drawing, Modern Enterprise Management, Real Estate Economy, Consumer Behavior Analysis, Real Estate System Regulations and Policies, Residential Planning, Real Estate Investment and Financing Analysis.

Professional Basic Courses:

Real Estate Market Research and Data Analysis, Real Estate Project Planning, Real Estate Marketing Practice, Real Estate Development and Operation, Real Estate Digital Brokerage Practice, Principles and Methods of Real Estate Valuation.

Internship training:

Docking to real career scenarios or work situations, practical training is conducted on and off campus in real estate market research and data analysis, real estate project planning, real estate marketing, real estate development and operation, and real estate valuation. Internships are conducted in real estate development companies, real estate brokerage companies, real estate project operation and management companies, and real estate appraisal companies.

Examples of Vocational Certificates

Vocational Qualification Certificates: Real Estate Appraiser, Real Estate Brokerage Professional Vocational Skill Level Certificates: Application of Digital Marketing Technology, Digital Brokerage Service for New Residences, Intelligent Valuation Data Acquisition and Application

Examples of Successor Programs

Examples of Successor Higher Vocational Undergraduate Programs: Real Estate Investment and Planning, Modern Property Management

Examples of Successor Ordinary Undergraduate Programs. Real Estate Development and Management, Land Resource Management, Property Management

Examples of Continuing Undergraduate Majors

Employment Rate

Male/Female Ratio

Male % % Female

Courses Offered

Real Estate Economics, Real Estate Investment Analysis, Real Estate Marketing Planning, Real Estate Appraisal, Real Estate Surveying, Real Estate Financial Management, Real Estate Brokerage Practices, etc. Other information:

When choosing a major many students want to know what real estate class includes, what professional prospects, the following is some relevant information to organize, I hope to help students! What are the real estate class majors Professional Name Professional Code Real Estate Investment and Planning 240701 Modern Property Management 240702 Real Estate Class Prospects Modern Property Management: Property management is mainly the study of management, public **** relations, property management and other aspects of the basic knowledge and skills, property management, community services, logistics services and security management. For example, the maintenance and management of property equipment such as elevators, streetlights, boilers, water pipes, and fire facilities, the management of community greening, traffic, and public security, the maintenance of community sanitation, and the management of property owners' data and information. The main courses are Principles of Management, Public **** Relations, Property Management Regulations, Property Management Practice, Property Management for Office Buildings, Community Management, Property Environmental Management, Maintenance and Management of Property Equipment and Facilities, Real Estate Development and Management, Real Estate Economics Some colleges and universities are trained according to the following professional directions: modern management, administrative housekeeping.