Living with accurate customers will cost too much, resulting in a huge waste of resources. From the perspective of precision marketing, the first condition is that customer demand is useless.
2. There are many data types. Blogs, videos, pictures, geographical information and so on constitute the carrier of big data. How to find the appropriate industry demand from these data is not conducive to testing the analytical ability of data collection, but also to testing the technical level of technical developers. A huge data needs to be subdivided in detail.
3. Low value density and high commercial value. Taking video as an example, in the process of continuous monitoring, the data that may be useful is only one or two seconds. How to monitor and obtain data in this second or two will be a big problem. Accurate data requires a detailed division of customer groups in order to obtain accurate customer demand intentions.
4. Fourth, the processing speed is fast. Require high-speed completion of all indicators in big data! These data are processed and classified into information that helps enterprises to make more active decisions.
Based on the above factors, online marketing in the era of big data cannot be separated from precision marketing. But how to find a software that can replace manual processing is very important in this era. I am here to talk about 360 marketing software-QQ accurate customer acquisition system in detail. Through the analysis of customer data, the system found that a considerable amount of data can be obtained by monitoring qq space. At present, qq space ranks first in the proportion of qq traffic, accounting for 55% of the whole qq traffic, so the customer base is very large.
After finding a good customer group, it is necessary to subdivide customer needs and customer groups. First, the software can collect industries and regions. By subdividing customers, customers are excluded from demand one by one. On this basis, the effectiveness and timeliness of customers are accurately screened again, and the online, age and gender are screened again. All the operation speeds in this series of links are multi-threaded, and both data acquisition and space monitoring are multi-threaded monitoring modes. For space visitors, the corresponding speed can be calculated in seconds. It can complete the collection speed of more than 50,000 an hour, and it can complete the customer screening with a little effort. This is an essential tool for online marketing. Now doing activities in the group, the original price is 699, and now the group price is only 199, which is very cost-effective.
The above is what Bian Xiao shared for you about the era of big data, which is inseparable from the related content of precision data marketing. For more information, you can pay attention to the global ivy and share more dry goods.