The scope of prohibiting advertising of tobacco products as stipulated in the Tobacco Monopoly Law is as follows:
1. It is forbidden to publish tobacco advertisements by radio, movies, television, newspapers and periodicals. It is forbidden to set up tobacco advertisements in various public places such as waiting halls, theaters, conference halls and stadiums.
2. No tobacco advertisements: ① Smoking image; ② The image of minors; (3) encouraging or encouraging smoking; ④ Smoking is beneficial to human health, relieving fatigue and mental stress; (5) other violations of national advertising management regulations.
3. Anyone who uses the name of the tobacco operator or the trademark of tobacco products as the name and title of the activity shall not publish advertisements such as competitions and performances with the name and title through radio, television, movies, newspapers and periodicals.
4, tobacco operators use radio, television, movies, newspapers and periodicals to publish public service advertisements and social service advertisements, and shall not appear the name, trademark, packaging and filler of tobacco products. When the enterprise name is the same as the tobacco trademark name, the enterprise name shall not be highlighted by special design.
The warning that "extreme smoking is harmful to health" must be marked in tobacco advertisements.
Both consumers and industrial enterprises should adapt to the new packaging label, and the 20 15 version of the law also takes this into account. For example, on the basis of "located at the lower part of its surface", the warning area of box packaging has been added with "or the right side" and the strip packaging has been added with "or the lower part". These modifications are to meet the new requirements of special-shaped cigarette packaging and reduce the impact on the original trademark placement.
At present, various industrial enterprises are studying the new packaging design of products of various specifications according to the spirit of relevant documents. What needs to be noted in particular is that the Regulations will be implemented on 201610/day, which means that cigarette products that do not meet the new regulations can no longer be produced or imported from now on, and there is no sales link involved, leaving enough transition time, which is also conducive to industrial enterprises to actively adapt and prepare for inventory digestion.
Packaging is consumers' first impression of products, and making cigarette packaging labels well is an important starting point for China to fulfill its duty of tobacco control. With responsibility, attitude, planning and action, the promulgation of the "Regulations" is a microcosm of the "subtraction" of tobacco control by the state and industry. In the future, the industry will continue to pay attention to the standardization of cigarette packaging labels and do a good job in related management and implementation.
People's Republic of China (PRC) Tobacco Monopoly Law is a law enacted to implement tobacco monopoly management, organize the production and management of tobacco monopoly products in a planned way, improve the quality of tobacco products, safeguard the interests of consumers and ensure the national fiscal revenue.
The 20th meeting of the Standing Committee of the Seventh NPC of People's Republic of China (PRC) passed the People's Republic of China (PRC) Tobacco Monopoly Law on June 29th, and it will come into force on June 29th.
The latest revision is the third revision based on the 14th meeting of the Standing Committee of the 12th NPC on April 24, 20 15, and will come into force as of the date of promulgation.
I hope the above content can help you. If in doubt, please consult a professional lawyer.
Legal basis:
People's Republic of China (PRC) (China) Tobacco Monopoly Law
Article 18 It is forbidden to broadcast and publish advertisements for tobacco products on radio stations, television stations and newspapers.