How to write soft articles? Soft articles are essentially a means of promotion and marketing. It can gradually make people familiar with the objects promoted by soft articles, and they can naturally accept and use them. Modern society is an era of information explosion, so soft articles have emerged as the times require. The number of netizens at present More and more people are browsing articles on major social platforms online and asking questions. So while netizens are browsing these contents, can we let them know more? So how to write a good soft article? How to promote the content while closely integrating with the article? First, write an attractive title for the soft article. 1. Soft articles are different from other types of articles. Soft articles are generally written on the surface with other content, but in fact they are articles published by merchants to promote products and brands, so they must be included in the title. Just point out your interests directly! 2. People are generally interested in fresh things, and creating fresh soft articles will often cause huge ripples. Such soft articles can get more people when spread on the Internet. Forwarding, the words in the title of the soft article can generally include:, first time, first time, leading, innovation. 3. People living in this world will inevitably be wrapped up in various emotions such as family, friendship, love, etc., so we can take advantage of this feature to capture the word "love" in the title of the soft article and use "love" to move us. Readers, when writing this title, the author must vote. In addition, of course there are other key points in writing titles, but everything must revolve around one core, which is to attract people's attention and make people unable to help but come in. Look, it needs to be very attractive. A good soft article title can make people’s eyes shine. Now that the title is written, you need to start writing the content. If you want to write soft articles well, you must classify the types of soft articles, and then implant them according to different types of soft articles. Based on my work experience at TouMei.com, I will summarize for you the common types of soft articles and their writing skills: The following are the following: 1. We can stimulate readers' desire to read through interesting stories; and then cleverly transfer the plot into product promotion, but still maintain the characteristics of soft article promotion, that is "soft promotion". By taking the story as the main body and mapping the product in the plot, promotion is carried out without being deliberate or pretentious, allowing readers to discover the advertisements in the text themselves. Humans are actually very contradictory creatures. Many people advocate consequentialism. In fact, under different conditions, people's views or recognition of the same thing will be hugely different. Readers themselves find that they are more inclined to trust the former than others' descriptive descriptions. Appreciation of examples of classic story-based advertising soft articles: In a simple primary school class, the teacher is completing today’s painting lesson. After Afterlife finished teaching some basic painting techniques, he said to the children in the classroom: "Today, you can draw whatever you think of." The teacher actually did this to exercise the children's imagination and creative ability. Just like that, the bell rang, and one after another, childlike and imaginative pictures were created, with bright colors and eclectic styles. But what is surprising is that the teacher discovered that a little boy's painting style was completely different from other children: a black brush, and the whole piece of black and white paper was painted, one after another, without stopping. When the boy returned home, he continued to draw his "painting" on the paper, and the "rustling" sound never stopped. This situation was seen by the child's parents. Seeing their child's incomprehensible behavior, the parents were worried and didn't know what was wrong with their child, so the parents invited the family doctor. When the elderly doctor asked serious questions about the child's current situation, the child had no time to pay attention. He was still obsessed with the painting, and the "rustling" sound never stopped. As more and more papers covered with black paint filled the entire room, the little boy still showed no sign of stopping writing. The old doctor didn't know why and said he had never seen this "disease" before. When the attentive teacher was arranging the students' desks, they found a puzzle piece in the little boy's desk, and suddenly realized that the boy had been painting without stopping for a moment to complete this puzzle piece.

I believe that the value of advertising should be that after consumers read the advertisement, they should praise the product itself, not the advertisement. This idea is aimed at the impact of advertising on products. Judging from the results of product marketing, the extremely high reading volume is in sharp contrast with Pechoin's extremely low conversion rate. Advertising has not brought significant growth to Pechoin's sales. . Another voice is that the Pechoin God advertisement is effective. This voice is based on the spread of the advertisement. Looking at the communication effect alone, this advertisement is actually successful. The power of brand display cannot be underestimated. It is the true meaning of advertising. In today's context where it is difficult to concentrate consumer attention, one advertisement brings so much display to the brand. , attracting all the attention of consumers, which is actually a very successful advertisement.