1. Attractive title is the key. Because the title of the house will be directly displayed in the list of houses, attractive recommended titles will often be the key to increasing the number of clicks on the house. To write a good title of the house, you must first understand each house comprehensively and deeply, then dig out the special features of each house and write their advantages in the title. The title of the house is like a short advertisement, highlighting the selling point of the house and attracting customers' attention at the first time.

principles for writing titles of houses: ① be concise and highlight the selling points; (2) Pay more attention to the cost performance, location, surrounding facilities and appreciation potential that customers are most concerned about; ③ Appropriate consideration should be given to using some advertising language, but it should be close to the truth and not false.

2. The eye-catching housing description is the core housing description, which is a detailed introduction to the housing. An accurate and unique housing description can attract customers' attention and make customers trust more, thus reaching a deal. Therefore, the housing description needs to be beautiful and organized, and must not be chaotic.

It is convenient and efficient to describe the template in Master Yi Fang for users' reference! The writing principles of housing description: ① Rationality: it makes netizens look more intuitive and reflects the professionalism of brokers; 2 professionalism: give advice to netizens and help visitors make more informed choices; 3 service consciousness: consider the problem from the perspective of netizens and answer the questions that customers care about; 4 details: the font size is different, the content is detailed and appropriate, and the focus is clear; ⑤ Highlight the advantages of yourself and the company, and let netizens trust you; 6. Don't write words like dictation.

3. Uploading photos of houses makes customers more confident that they will look for information about houses online, which is convenient. Therefore, if they can have good recommendation reasons and relevant real-life photos of houses, then customers can have a direct understanding of houses and can also show the sincerity of real estate agents in treating customers.

the advantages of uploading photos are: ① richer content, more attractive to netizens; ② the object is more real; netizens are more trustworthy; ③ it attracts people's attention, which is convenient for customers; ④ more transactions are made and the effect is better.

4. Recommend more high-quality houses to increase the transaction chance. When publishing the house information, you can add the high-quality houses recommended by yourself at the back of the house description. The customers don't like this house information published by you. What if they like the high-quality houses recommended by you? This is undoubtedly not a good channel to recommend housing! Three elements of high-quality housing: ① the title of housing information (selling point) that attracts netizens' attention, ② the description of housing information that makes netizens impulsive, and ③ real and rich pictures.

5. Refresh the listing and increase the exposure. Every member of each major real estate website has the function of refreshing the listing information, so it is necessary to refresh your listing more and increase its exposure, so that more customers can see your listing information. However, we must seize the opportunity and do a good job in publishing. The interval between two refreshes should be 4 minutes.

The peak hours of internet surfing for ordinary netizens are: 9: -12: in the morning, 14: -16: at noon and 2: -22: at night.