1. The consumer refuses to invoice: If the consumer refuses to invoice, it may be because he is worried that there may be tax problems or the source of Moutai is unknown. In this regard, it is suggested to explain the importance of issuing invoices to consumers and the tax treatment methods after providing invoices to eliminate their doubts.

2. Merchants can't invoice: Merchants can't invoice because of system failure or tax reasons. In view of the system failure, the merchant should repair the system as soon as possible in order to issue invoices smoothly; For tax reasons, businesses need to abide by relevant tax laws and regulations, and invoices can only be issued after the tax procedures are completed.

If the reason why Maotai can't issue invoices is that the merchants intentionally sell fake and shoddy products or evade taxes, then the behavior of the merchants may constitute an illegal act and need to bear corresponding legal responsibilities. At the same time, consumers can also protect their legitimate rights and interests through legal channels.