Prepare four copies of the lease contract (photocopy), property right certificate (photocopy if available), ID card (photocopy) and registration photo of the store you rented, fill in the corresponding forms at the local industrial and commercial bureau and apply for the Business License. Generally, it takes about seven working days, and then go to the tax bureau (national tax and local tax) to apply for the Tax Registration Certificate. The tax controller will set the monthly tax payable for you (generally according to the geographical location of your facade)

The above methods are for self-employment. I have no experience, so I must make a plan: first, I must decide what clothes to sell. Second: investigate your local market and make an in-depth market survey of the clothes you intend to sell. Including market saturation rate, market purchasing power, store location, purchase channels and so on. Third: it is the capital budget. For example, the rent for the storefront, the decoration fee for the storefront, and the funds for the initial distribution plan of the storefront; Make a calculation of the expenses such as travel expenses, working capital, hiring salespersons and taxes, and then take action.

Second, site selection.

There are many factors that affect the location of the store, and the factors vary widely. Why do some shops that seem to be remote alleys prosper every year, while some shops in prosperous areas are struggling to operate? This is a philosophical saying: analyze the specific situation.

In places with convenient transportation and easy access to people, it is the first thing to be considered, so the bottom berth is far better than the upper berth; At the same time, to distinguish the types of people flow, the value of leisure people flow is much higher than that of traffic people flow, the former is like commercial center and entertainment center, and the latter is like subway passage. Popularity is another important indicator, depending on whether the surrounding businesses have become or are expected to become prosperous, and whether there are important customers around them. It is worth mentioning that the bilateral shop structure formed by narrow streets is much more beneficial than the double unilateral shop structure caused by wide roads; The plane structure of shops is also very important, on the one hand, it is necessary to have a wider facade to contact customers, on the other hand, it is also hoped that the square pattern will facilitate the layout of shops. To sum up: the market survey before opening the store includes ① what is the surrounding environment of the store. ② Whether the traffic conditions are convenient. ③ Whether the surrounding facilities are beneficial to the store. ④ Population situation in the service area. ⑤ Target customer income level.

Third, decoration and the first batch of goods distribution.

The decoration of the shop is an important way to promote yourself and establish a good first impression. Many people will feel confused about how to decorate and how to decorate. In fact, it is very simple. The general principle is to pay attention to these aspects:

Fourth, style positioning.

Be clear about whether your brand is casual or formal, men's or women's. The store of casual clothes should give people a casual and relaxed feeling, give a strong rhythmic background music, have strong contrasting colors and gorgeous lights, and the folding, front display and side display should be interspersed with each other. The shelves should be placed casually and have a whole feeling, while the formal dress is the opposite.

Fifth, lighting layout.

First of all, we must make the lighting better than others. Whether it is throwing lights, shooting lights, light and shadow, it is very important to improve the effect of clothing. This is a must. The second aspect is to pay attention to the application of decorations. A variety of matching decorations can play an unexpected role in setting off clothing, so it is also a big direction to skillfully match clothing with various forms of decoration, instead of spending a lot of money to make marble floors, crystal lamps and various high-end decorations. Then there is another aspect that must be different from other people's stores. Clothing is easy to sell when it is piled up, but there is competition. What does it depend on to win? It depends on the distinctive "personality". This can also be reflected in the decoration, which is the principle of conformity with differences. There is also the absolute unity of the font, color and product style of the decoration.

Sixth, pay attention to the color matching in the store and clothing.

The color of women's clothing market should be feminine, such as light blue+white, red+white, purple+white, camel+white, white and black+white. The lines of the market should be streamlined, slender, with soft lighting and more mirrors, while men's clothing should be dominated by coarse lines and deep colors. Find the right location' and then' is the element of store design. The display of the store is the most intuitive impression. It is a silent promotion. By the way, there is another thing to mention: the decoration budget, you arrange the lights according to the lighting of about 70 watts per square meter.