Main courses in accounting: management, microeconomics, macroeconomics, management information systems, statistics, accounting, financial management, marketing, economic law, financial accounting, cost accounting, management accounting , Auditing. Students in this major mainly learn basic theories and basic knowledge in accounting, auditing and business administration, receive basic training in accounting methods and techniques, and have the basic ability to analyze and solve accounting problems. Advertising: Advertising is the science that studies the history, theory, strategy, production and management of advertising activities. Advertising is a discipline that uses academic methods to educate and study advertising. Many universities offer this subject, and it is usually listed under the School of Communication. It is a secondary subject under Communication Studies. The two pillars of advertising are communication and marketing. Main courses: Communication, Introduction to Advertising, Advertising Planning and Creativity, Advertising History, Advertising Copywriting, Advertising Regulations and Management, Advertising Media Research, Advertising Videography and Photography, Practical Art and Advertising Design, Computer Graphics and Text Design, Advertising Survey, Public Relations, etc. Business training goals: Business training goals: This major cultivates students with advertising theories and skills, broad cultural and scientific knowledge, and can engage in advertising management and management in news media advertising departments, advertising companies, market research and information consulting industries, and enterprises and institutions. Senior professionals in advertising who are engaged in advertising planning, creativity, design and production, marketing planning and market research and analysis.
Business training requirements: Students in this major mainly study the basic principles of Marxism, basic theories and basic knowledge of advertising, receive basic training in advertising planning, marketing and implementation capabilities, and master basic knowledge and skills in advertising implementation and business management