The Private Banking Department of Industrial Bank was established in April, 20 1 1, and is the operation and management department of private banking business of the whole bank. With professional, high-quality and efficient personal financial services, it quickly gained customer recognition in a short time, and its market influence was significantly improved. At present, there are more than10.5 million private banking customers, and the scale of customer assets is nearly 200 billion yuan. In terms of financial products, we have continuously enriched the product categories, launched actively managed wealth management products for customers, customized products for private banks, agency products, entrusted investment and other products, and actively promoted family trust business. In terms of high-end services, customers are stratified according to their financial net assets, and services such as preferential business jet booking service, business jet club, a series of famous industry forums and overseas education butler are launched for customers at different levels.

What about the family trust business of Industrial Bank? Following the landing of the first single family trust 15 in March, another single family trust in the series of "Xingjia Xingye Wealth Inheritance" of Industrial Bank came one after another and landed in Shenyang. It is reported that the client of this single family trust is a female customer of private bank of Shenyang Branch of Industrial Bank. "This customer has participated in the legal salon with the theme of family trust held by our bank before, and after learning about the family trust service of our private bank, he hopes to achieve multiple purposes such as isolating inheritance of property and protecting children's future life through family trust." Jin, general manager of the customer marketing department of Industrial Bank Shenyang Branch, said.

What about the family trust business of Industrial Bank? 2065438+On May 28th, 2005, the third single family trust of Industrial Bank private bank was signed in Erdos, which is also the second single signed this month. Chen, Deputy General Manager of Private Banking Department, and Cai Zhibin, Vice President of Hohhot Branch attended the signing ceremony. It is reported that the client of this single family trust is a private bank customer of Ordos Branch. The principal is an enterprise executive, and the main purpose of setting up a family trust is to preserve property and isolate risks. "As the downward pressure on the economy increases, the growth rate in areas with rapid economic development slows down and the pressure on business operations increases. As a result, the wealth fluctuation of high-net-worth customers increases, and customers are increasingly aware of the importance of property preservation. Some cases where business risks affect personal wealth will also touch high-net-worth customers. " Ma Dequan, president of Hohhot Branch, said.

The essence of trust is property transfer and wealth management. Through property transfer, the client transfers the property to a trust company and establishes a family trust, thus realizing the separation of the property from the inherent property of the client. If the trustor encounters bankruptcy liquidation in the future, the trustor's creditors will not be able to recover the trust property, which is the function of isolating the debt risk.

"Our experienced team of account managers and investment experts will help customers comprehensively assess their wealth goals and actual needs, and comprehensively use various financial tools and legal, taxation and other professional knowledge to tailor wealth planning for customers, so as to realize the wealth appreciation and sustainable development of individuals and even the whole family." Xue Ruifeng, general manager of the private banking department, said, "In the future, we will also vigorously expand our overseas business and provide overseas asset allocation and overseas family trust services to our customers."