Current location - Loan Platform Complete Network - Local tax - What does anchor online management mean?
What does anchor online management mean?

Anchor online management is a service method in which the anchor concentrates the management system of customers (social organizations at all levels and types) on the network platform, and the service provider manages the customer system through the Internet. The daily work of anchor operations mainly includes:

Daily management of online anchors, similar to a celebrity's agent, analyzing daily data to complete performance; expanding the number of company anchors through online and offline multiple channels. Expanding the company's scale is equivalent to a talent scout; providing regular training to anchors, abiding by industry rules, and guiding content standards. To be a qualified anchor operator, you need to be familiar with the live broadcast platform, familiar with computer operations, good at communication, and flexible in thinking.

The differences between online anchors and offline anchors are:

1. Different locations

Online anchors are commonly known as broadcasting at home and do not need to go to the guild offline The host of the studio live broadcast.

Offline anchors go to the guild’s offline venues to live broadcast, use the guild’s equipment and venues, and accept the guild’s live broadcast arrangements.

2. Different degrees of office freedom

Online anchors are free to start and stop broadcasting. You can wear whatever style you want, and the style of the show can be changed according to your mood.

Offline anchors are not free at the beginning of live broadcast and have clear requirements for live broadcast time. Need to accept the constraints of company management and system.

3. Different resources are available

Online anchors do not have a team atmosphere, and there are no professionals to provide timely guidance and training. Unable to obtain team packaging, lack of career planning, and high-quality recommended resources are not easy to obtain.

Offline anchors are provided by the Guild with professional live broadcast equipment, live broadcast room scenery, and 24-hour operation and maintenance to solve all worries. The anchor does not need to be distracted by other trivial matters, and can just do the live broadcast with peace of mind.

Reference for the above content: Baidu Encyclopedia--Online Management