1 Welcome: "Welcome to the King of Soymilk Machine, Jiuyang Soymilk Machine (louder)"
2. Introduction: Jiuyang Soymilk Machine, specializing in 15, has 28 international patents, and the grain refiner is a patent of Jiuyang, but no other brands have it. If you buy a soymilk machine, you must buy a professional brand.
3. Send soybean milk: Please taste it. This is a nutritious soybean milk that has just been made. Try this soybean milk. It tastes very strong and fragrant. This is ground by our Jiuyang soymilk machine.
Rhetoric:
Sell: Jiuyang Soymilk Machine, major15; Jiuyang grain fine grinding soybean milk machine, eliminating the soybean milk machine with net and without net; You get what you pay for, but you don't know what you get. )
Hello! Welcome to learn about Jiuyang Soymilk Machine! Smile and extend your hand to welcome customers. According to the customer's gender, age, dress, clothing, etc. , roughly judge its consumption level)
Jiuyang soybean milk is the inventor, leader and advocate of soybean milk machine. Fine grinding of grain is the most advanced technology advocated by Jiuyang, and other brands infringe upon it. Briefly explain the product features, and lift the machine head to show the customer that the machine is equipped with a grain refiner. Always pay attention to customers' eyes and expressions, and pause every time you say a feature, so as to facilitate customers' understanding and memory.
Please have a taste. This is a nutritious soybean milk that has just been made. (Hold the customer's stomach first and let the customer stop for further explanation. Pour soy milk while talking. The action of pouring soybean milk is fast and fast. Soymilk only needs to be poured into 1/3 measuring cup. Smile, pass your hands to the customer, and pay attention to the customer's eyes with sincere eyes. )
Part II: Promotion of core selling points.
First, dry beans and wet beans
1. Open-ended question: Do you know anything about soymilk machine? Sister, how many people are there in your family? Give it away or use it for yourself?
1) First of all, it is emphasized that Jiuyang Soymilk Machine can also make dried beancurd, and the dried beancurd made by other brands in Silly Boy is thinner and smoother.
2) Why doesn't Jiuyang do beans? Dry beans are covered with a thick layer of fiber, and it is difficult to wash away the dirt attached to them without adequate soaking, so the soybean milk made is very unsanitary (two glasses of water). Why people don't drink milk now is because it contains melamine.
Rhetoric:
Did you know anything about soymilk machine before? (according to the customer's answer, adjust the rhetoric! For customers who have used soymilk machines, such as this story. For customers who have never used soymilk machine, we should explain some drinking attempts of soymilk. For example: the nutrition of soybean milk, the bad cooking of soybean milk with open fire, etc., so that customers can understand the benefits of using soybean milk machine)
Maybe you did. This soybean milk is different from what you used to drink. Is it thicker and more fragrant than the previous soybean milk? Don't ask the customer if it is good to do sales, but explain the answer to the customer and ask in turn. Ask the taste to pay attention to skills. In fact, the secret is that this soybean milk is made of wet beans! (Emphasize that wet beans arouse customers' curiosity)
You live on the seventh and eighth floors. This is automatic pulping and automatic heating. Soak beans at night and fight in the morning. You can drink it whenever you want! Time is tight in the morning, children go to school and husbands go to work! Just like me, you can use a cup of soaked beans, put water on it, turn on the electricity, press the button a little easier, and brush your teeth and wash your face will help you do it! (Introduce how to use it, and coordinate actions when explaining, such as pointing a finger at the cup, suggesting that customers can put beans and water directly into the cup. The operation is simple, and the whole tone is humorous and smooth. )
How many people are there in your family? Then you can buy XXX capacity! Open-ended questions, such as: "Is it for others or for yourself?" Understand customer needs and determine the main push mode)
Second, Jiuyang grain refiner.
1) Grain refiner is a patent of Jiuyang, and other brands infringe. The previous fine mesh, shuttle mesh and non-mesh are all products eliminated by Jiuyang. In the past, the simple net-free soymilk machine only thought that beans could be stirred, crushed and then heated. However, I found that the soybean milk was not cooked well when it was cold, the beans were not cooked well in the big cup, there was a lot of residue, and the cup became rough. After improvement, the timer was changed into a thermostat to sense the temperature of soybean milk, and a grain refiner was added, which not only gathered beans, but also had a good grinding effect and was easy to clean.
2) For example, garlic should be mashed, right? When pounding in the bowl, one of them is more difficult, and the other two are jumping around. However, there are garlic hammers and shredders that specialize in mashing garlic, and the mashed garlic is just different. Other brands of soymilk machines are just like mashing garlic in a bowl. Other brands of soymilk machines are like mashing garlic in a bowl, with beans jumping around. Can you make good soybean milk? Jiuyang's unique grain refiner and X-cyclone fine grinding have the same effect as a garlic bowl. The motor drives the cutter head to rotate, and water and beans are added from the bottom. In the refiner, the space is small and the flow is strong, and the ground soybean milk is more delicate and tastes better.
4) When beating soybean milk, there are only two kinds of Li Liang in other brands of soybean milk machines, namely, knife beating and squeezing. However, our Jiuyang grain refiner will form three forces in the grain refiner, and the above two forces also have a collision force on the beans and the grain refiner, thus invisibly reducing the pressure of the motor and prolonging the service life of the motor.
5) Other brands said that there was no Netease cleaning. First of all, tell the customer that Jiuyang is also a net-less soymilk machine (show the customer the precision net, point to the precision net, and tell the customer that it plays a filtering role, called the net, right? And then point to the grain refiner. Can this be called a net? Can such a big hole play a filtering role? So it is not a net, it is called a grain refiner. It is also said that the grain refiner of Jiuyang is not easy to wash (except for the old model of precision mesh). If so, it can be said that this kind of net is really not easy to wash. Jiuyang stopped production 10 year, and stopped production for 6 years. Then take our refiner down and ask the customer, is this easy to clean? It was washed in less than half a minute. Are you touching your hand? Jiuyang's professional quality, such details have long been considered by customers. Our grain refiner is made of 304 stainless steel and scalpel. Will it rust and be unsanitary? (Midea now mainly promotes stainless steel series, so it is useless to tell customers that it is useless to play plastic, but still dare not play PC cups because it also has them. Therefore, for beautiful stainless steel, the difference between fine grinding of particles and dry and wet beans is mainly discussed. Stainless steel series blades in the sea area were replaced by serrated blades. It can be said that serrated blades are like sawing wood, not grinding wood. Is the effect energy-consuming? And ask customers how much electricity you can ask other brands of soymilk machines to use (0.2 in the United States) and how much electricity we use in Jiuyang (0. 16)? Whose technology is more advanced? )
Step 3: Auxiliary selling point promotion
A, heating program:
1. heating mode:
1) The chassis of the soymilk machine is heated from the chassis like a kettle. The temperature of the cabinet rises quickly, and the soybean milk is easy to paste. The high-end model of Jiuyang adopts surround three-dimensional heating, which is more advanced in technology and makes the cooked soybean milk more fragrant.
2) Similarly, other models of Jiuyang adopt non-stick technology, which solves the problem of sticking pipes well. Using Cornell's law, beating can be started at 86 degrees by intelligent temperature control of the machine, and the antitrypsin and lipoxygenase harmful to human body are decomposed first, thus avoiding the problem of protein tube paste caused by the principle of heating the wife.
3) Other brands of soymilk machines can't cook cooked soymilk. Why can't they cook soybean milk? Because they have no temperature sensor, they can't measure the temperature of water. Instead, they use a timer to control and cook soybean milk at a fixed time. That is to say, whether in winter or summer, how much water is added or heated, the time is the same (if cold water is put, the water goes offline and it is cooked in 20 minutes, but what should I do in winter? It is still cold. Drink more. Add water to the water level. Can it be done in 20 minutes? The pipe they are talking about is called a water level gauge. It can only measure the water level in the cup to prevent dry burning, and everything else is useless. Our machines in Jiuyang are different. This temperature sensor can not only detect whether there is water in the quilt (it can prevent dry burning, and too much water will also have a protective effect), but also detect the temperature of soybean milk or water in the quilt. If the water temperature is low or too much water is put in, the pulping time will be longer, and if the water temperature is high or too little water is added, it will naturally be faster. If you are in a hurry to drink soybean milk, put warm water 12 and 13 minutes.
Step 4: Promote the transaction.
1.6 heavy safety protection: safer and longer service life.
2. After-sales service: we guarantee 7-day return and 15-day replacement, and the whole machine is guaranteed for one year and maintained for life. (Show the after-sales service card to the customer)
3. Gifts: There is an activity price today! Buy this machine and give you a box of sunshine beans worth 29 yuan. (Introduce activities and gifts, and urge transactions)
Rhetoric:
Now I can give you a packet of first-class beans and a cookbook to teach you how to make all kinds of drinks that can meet your family's nutritional needs! Opportunities don't come every day. When you should do it, do it! Let me write you a ticket. Do you think you have a double card or cash? Pay attention to improving skills, don't ask whether to buy or not, and give customers the right to choose what price, color and style to buy! )
Step 5: Make a deal and send the guests off politely.
1. Achieve word-of-mouth effect and influence potential customers.
2. Encourage customers around to follow suit.
3. Attract other customers to pay attention to the product.
Rhetoric:
(After the sale is completed, explain the after-sales and safety protection of the machine to the customer. It is necessary to establish a brand terminal in the hearts of consumers and realize word-of-mouth publicity. )
This is the warranty certificate, please keep it! This machine has six safety measures! There is also a unique power off memory function! Whole machine warranty 1 year, life-long maintenance. Whether you send it to your friends or use it for yourself, you can guarantee it wherever you go in China! I'll write my phone number on your guarantee. Feel free to call me if you don't understand anything in the future. (This paragraph explains that there are many cases where time is increased or shortened. Take the machine to a passage or a conspicuous place for trial operation. When there are customers in the boutique area, you can use their purchases to attract other customers. When there are many customers, you can use your own purchases to push other customers to buy, so as to achieve the effect of following the trend. )
Please tell your relatives and friends after using it! Take your time. Welcome to come again next time! (smiling, looking away)