The functions of corporate websites are nothing more than brand promotion, enterprise promotion and network marketing. However, when building or developing a website, it is necessary to clarify the functional orientation of the website. For example, a website that focuses on brand promotion may have high requirements for artists and pictures that show corporate brand image. Marketing websites should display products and customer cases so that customers can know the details of products.

2. The navigation column of the enterprise website should be well done.

At present, the design of corporate websites advocates simplicity, the whole website looks clear at a glance, the interface looks generous and beautiful, and corporate brand websites are simple but not simple. These websites all have a common feature, that is, the navigation columns are carefully designed and the levels are distinct. This standardized navigation column not only shows the main content of the website, but also facilitates customers to browse the whole website content, and also shows the characteristics of the enterprise.

3. The company website should be easy to view.

Access to websites is generally targeted to browse the content of a product, so in order to facilitate customer inquiries, you can put a search box in a conspicuous position to help customers find the information they want to know in a short time.

4. Don't have too many colors on official website's pages.

Some enterprise managers add too many colors to the website according to their own wishes without considering the aesthetics of enterprise market users. If a website has too many colors, it will only make visitors feel that the website is neither fish nor fowl. When you have time, you can visit the websites of your peers, official website, a world-famous brand enterprise, from which you can find that their websites use no more than three colors.

5, the website page plate level should be clear.

When users enter your enterprise official website to browse the web content, they must see the useful content they want to see. Some web pages are very unprofessional and the page hierarchy is not clear. When users enter a web page, it takes a long time to find what they want to see. This kind of webpage is not liked by users, and no users are willing to browse for a long time.

6. Appropriate pictures and videos on the website page

When you find that the pages of your website open slowly, exclude the server, internet speed and hacker attacks, that is, the website adds too many videos and pictures. Although it is said that everyone will use 5G soon, the network speed is very fast, but there is still some time before the popularity of 5G. At this time, you must keep a certain number of videos and pictures in the web page.

7. The navigation bar of the website page is clear.

For users of new websites, if they want to better experience browsing this webpage, the navigation bar of the webpage is their map. Unclear maps will not only play a guiding role, but also lead to the loss of user traffic.