1. Identify the respondents

2. Preliminary situation analysis and informal investigation.

3. Make a reasonable investigation plan and work plan (interview, questionnaire distribution, street interception).

Second, the implementation stage.

1. Set up a special investigation team.

2. Collect second-hand information (collect supplier information)

3. Collect first-hand information (household survey, consumer survey, competitor survey)

Third, the analysis and summary stage.

1. collation and analysis of survey data

2. Prepare the investigation report

3. Summarize the data and give feedback.

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