Yunnan is also a big tourist province, with the continuous development of Tengchong volcanic hot sea and Heshun historic town. The investment company put forward the implementation measures for establishing the highway cultural corridor in western Yunnan. Then, how to strengthen our toll station civilization consciousness. First of all, we should clearly realize the negative impact of uncivilized service on our toll collection industry. In western countries, everyone is required to say hello to each other when taking the elevator, otherwise they will be criticized or even punished. If our highway toll station does not provide civilized service, it will be difficult to get the understanding and support of the majority of drivers when collecting tolls, and there will be contradictions, even fighting and punching cards to avoid fees. Moreover, they are unwilling to take toll roads, which will seriously affect our toll income, even endanger the safety of our lives and property, and cause economic losses to the unit. If the service is not civilized, it will be difficult to stop the evasion of tolls such as reversing the card, padding the steel plate and prying the scales. Without civilized service, it will be difficult to establish a harmonious society and a civilized service atmosphere in Baoshan, Yunnan, which will seriously affect our social and economic development. Without uncivilized service, it will be difficult to establish a civilized window image of our toll station. The cultural corridor in western Yunnan proposed by the investment company cannot be implemented, which ultimately affects our survival. At present, compared with the toll stations in Guangxi and Guangdong provinces, there is still a gap between our toll stations along the western Yunnan Cultural Corridor. 1. Our gfd is not dignified enough. 2. We are not proficient in relevant policies, laws and regulations. We are not familiar with the charging business. Our tone of voice is not affable enough. 5. Our smile service is not in place. 6. We didn't express the welcoming tone of the drivers and passengers in place. Then, combined with the negative impact of uncivilized service on the industry and the shortcomings of our toll collectors in the process of collecting tolls, we should do a good job in the civilized service of toll collectors from the following aspects: First, strengthen education and study, promote the construction of our own team, strengthen team building, conduct ideological education for employees, organize military training, professional knowledge training and job skills training for employees, improve their comprehensive quality, and build a learning, pragmatic and service-oriented team in an all-round way. (1) In order to strengthen the consciousness of "patriotism, love for one's post, dedication and dedication" and improve the political literacy of the staff and workers in the whole station, on the one hand, under the guidance of the spirit of "Theory of Three Represents" and "16th National Congress", we regularly organize staff and workers to study Marxism-Leninism, Mao Zedong Thought, Deng Xiaoping Theory and Theory of Three Represents, actively guide the broad masses of staff and workers to further emancipate their minds, update their concepts and constantly improve their ideological quality; On the other hand, through carrying out various activities, we will educate our workers in patriotism, socialism, revolutionary spirit and moral demeanor, base ourselves on our own duties, be pragmatic, carry forward the professionalism of active exploration, innovation, hard work and selfless dedication, and strive for a team with first-class performance. (2) Implementing the operation of creating civilization, combining Party building and League building, and integrating them to facilitate supervision, and proposing to build a harmonious socialist society and a harmonious collective with the creation of a cultural corridor in western Yunnan as the guiding ideology, Scientific Outlook on Development as the guiding principle, strengthen professional ethics education, and carry forward and display the anti-Japanese war culture, national culture and highway culture contained in the highways in western Yunnan. To provide high-quality warm, safe, comfortable, fast and convenient travel environment for the society, to provide rich spiritual food for drivers and passengers, to improve the spiritual and cultural quality of workers in the highway industry, and to shape and establish a good image of industry civilization. Second, improve the organization, strengthen the leadership, attach great importance to the construction of spiritual civilization, put the creation activities in an important position, and regard the creation activities as an important goal and main topic of civilized and high-quality service. In terms of organizational leadership, a leading group for the creation work was set up with the stationmaster as the team leader, the deputy stationmaster and the class monitor as members, and the responsibility system for creation was formulated, and the creation work was carried out according to their respective functions, and the leadership of the creation work was guaranteed from the organizational system, so that the main leaders personally grasped and the leaders in charge specifically grasped, forming a working mechanism of * * * management and full participation, and the civilization creation work was included in the assessment content in the form of target management responsibility system. In terms of specific measures, the planning outline and implementation methods for the creation of civilization are formulated, and the creation goals are clearly defined, and the short-term tasks and long-term goals of the creation work are organically combined and incorporated into the whole work. (a) hold regular meetings of the leading group for the creation work, study and deploy the creation work, inspect and supervise the implementation of the creation work, analyze the problems existing in the creation process, take timely measures and implement them, and improve the level of civilization creation activities. (two) the whole station mobilization, active participation, strengthen the awareness of creation, and carry out extensive and in-depth creation work. Hold a mobilization meeting, vigorously publicize the significance of creation, improve the ideological understanding of all employees, make the creation activity truly become the business of every employee, become the conscious action of the majority of employees, and make the majority of employees receive education in participation and improve in practice. Third, strengthen the management of toll collection, carry out civilized selection, strictly follow the relevant laws and regulations, management methods and charging standards of expressways, comprehensively implement the working principles of "safe and smooth, collecting fees according to law, civilized service, not leaking applications, and not collecting fees" to carry out toll collection, continuously improve the professional skills and service quality of toll collectors, and ensure the smooth development of toll collection. First, through the comprehensive system equipment and business skills training for all toll collectors, toll collectors can master job skills more skillfully. The second is to intensify the inspection, and inspect the civilized services such as charging business, charging discipline, singing, receiving and paying of each toll collector through on-site inspection and surprise inspection. Third, actively participate in other brother toll stations for business exchanges and establish communication channels. Through practice, exchange, summary and accumulation, the ability of toll collectors has been cultivated, which has made certain contributions to reducing the loss of tolls. Conduct the appraisal of "civilized team, civilized squad leader and civilized toll collector" every month, improve the toll collector's civilized service level and competitive consciousness, set up a model toll collector, and motivate the employees' fighting spirit and work enthusiasm, so as to firmly establish the civilized service consciousness, lead the way with advanced models, and form a good atmosphere for the whole toll station. Fourth, actively carry out civilized service activities, expand service content, and strive to create an atmosphere, shape an image, pay close attention to civilized service, and standardize civilized service terms by carrying out civilized creation activities. Ask the toll collector to start with "a smile, a greeting, a blessing", and speak every civilized phrase in a timely manner. Civilized language from the initial "teacher, hello! Please walk slowly! " "Hello! Please pay, please go! " Rich as "Hello! Welcome to Dabao Expressway! " "Thank you for your hard work!" "Have a safe trip!" "Please pay attention to traffic safety!" Wait. It can not only make drivers and passengers feel at home, but also remind drivers and friends to pay attention to driving safety, so that civilized service is more humanized, which truly embodies the service concept of "no one has me, people have me new, and people are new and special", and at the same time, it can help drivers understand the characteristics of expressways. Require toll collectors to master the local customs, the environment around the expressway and other information about the exit roads near the expressway while ensuring accurate and fast card issuance and charging; At the same time, we will improve all kinds of convenience services for drivers and passengers in the past, such as the new traffic rules of expressways. Carry out "send warm" service, provide boiled water, repair tools and emergency medicines for drivers and passengers free of charge, and solve problems for drivers and passengers. Instill the concept of civilized service into everyone's heart, infiltrate the concept of civilized service into every work link, and constantly strengthen all the consciousness of serving drivers and passengers. V. Active exploration and continuous reform and innovation With the continuous advancement of reform and opening up and the in-depth development of market economy, how to implement Scientific Outlook on Development on expressways, give full play to the exemplary role of expressways in the work of creating civilization, and develop civilization to create a new situation, we must keep pace with the times, boldly explore and constantly improve working ideas, systems and measures. In the process of civilization creation, in order to activate the creation work, enrich the creation content and improve the creation level, we must keep pace with the times, blaze new trails, and constantly explore new models, and constantly broaden the channels of creation activities, so as to comprehensively improve the business level and service quality of toll stations, improve their comprehensive quality, fully master their job skills, realize efficient operation, high-quality service and high-level management, and build a learning, pragmatic and service-oriented team. At the same time, we must give full play to the working ability of employees. The system of competitive recruitment and elimination at the end is implemented, and the principle of "openness, fairness and justice" is followed. Through democratic recommendation, democratic appraisal and organizational assessment, a group of people with strong professional ability and dedication are selected for posts. Through the competitive recruitment, all the staff who participated in the competitive recruitment have been well trained and improved, and outstanding talents have also come to the fore. Other employees have been greatly encouraged, stimulated the creativity of employees, fully mobilized everyone's enthusiasm and sense of competition, and established the employment mechanism of "those who are capable are superior, those who are equal are inferior, and those who are mediocre are inferior". Sixth, give play to the role of * * * Youth League pioneers and strengthen publicity (1) Give full play to the role of * * * Youth League in its creation. In line with the principle of being practical, meticulous and strict, we will unremittingly do a good job in the construction of the Youth League branch, carry out systematic ideological education and political theory study, and carry forward the enthusiasm and sense of ownership of dedication and hard work. Actively organize league members and youth to carry out rich and varied creation activities, and constantly improve the level of creation. All employees should take root in their posts, make every effort to provide civilized and high-quality services for drivers and passengers, and extend civilized services from the window to the society to expand the influence of the window. The Youth League branch timely and appropriately donated money and materials to the disaster-stricken areas, and organized various cultural and sports activities of the Youth League branch. Through these activities, not only the amateur life of employees was enriched, but also the cohesion, appeal and affinity of the unit were enhanced, and the awareness of employees' dedication, unity and cooperation, seeking practical results, advancing despite difficulties and selfless dedication was strengthened. (II) Learn to be advanced, set an example, give full play to the vanguard and exemplary role of youth league members, and always attach importance to training an example as an important part of civilization creation activities, and constantly set an example through in-depth selection of advanced and civilized activities. Through carrying forward deeds and policy guidance, the power of role models has continuously influenced all employees, condensed their thoughts, cultivated the team spirit of the unit, educated employees to establish a correct world outlook, outlook on life and values, and created a new situation of learning advanced, paying attention to dedication, striving for first-class and comparing contributions among the employees, so as to complete all the tasks of the year with high standards and high quality. (3) Pay attention to publicity and improve the overall image of toll stations. Organize the staff who are good at writing in the station to publicize the new features of the toll station and the outside world and convey the work trends in the form of contributions, and rely on the propaganda position to strengthen the comprehensive quality of the staff, strengthen the transparency of the outside world and improve the quality of civilized service. Let the society know the characteristics of our expressways and the policies and regulations of our toll stations, which will play an important role in improving the image of toll stations. Civilized service standards, supervision institutions and complaint telephone numbers have been formulated to improve the social supervision of our station, thus promoting the service level of toll stations to a new level. All toll collectors should not be proud of their achievements and not be carried away by honor, because the achievement of these achievements is the affirmation of our work and the driving force and direction of our progress. In a word, civilized service is the foundation of the survival and development of our highway toll industry. We should mobilize all toll collectors and seriously sow the seeds of civilization according to high-quality civilized and efficient services.