In the big environment where the market prospect is bright and many investors in children's paradise have made good profits, some investors may open children's paradise stores with poor benefits. The bad benefits are not terrible. What is terrible is that they don't choose to reflect, but complain all day, which is of no help. Happy Hale Children's Paradise has its own direct stores and has rich experience in the management of children's paradise. Combined with years of experience in guiding the operation of children's paradise for customers, the following diagnostic starting points are given for children's paradise with poor benefits.

I. Site Selection

The location of the children's playground is equivalent to the foundation of a commercial building. The foundation is not firm, even if it is luxurious, it can't escape the fate of crashing down. How to choose the site? Investors should comprehensively consider population density, frequency of business activities, location traffic, agglomeration effect, urban and rural planning and so on, and systematically choose the optimal geographical location suitable for their own conditions.

Second, the decoration design

The decoration design of children's playground is very important. The first impression of customers on children's playground may come from the decoration design of the store. The decoration style can choose the ocean style, forest style, candy style and so on that children like. The exquisite degree of decoration must be consistent with the surrounding business environment, and the well-funded can be slightly higher than the surrounding business circle.

Third, children's play equipment

Amusement equipment is the profit core of a children's paradise. Amusement equipment should be selected according to children's needs. Amusement equipment with bright colors and pleasant business is the most popular among children. For children's amusement equipment with short life cycle, the screening of its hardware equipment is relatively fast, which requires timely updating of the equipment; The equipment renewal is not only to replace the old with the new, but also to continuously introduce new children's play equipment.

Fourth, marketing publicity

How do children's paradise carry out marketing promotion? For example, self-media marketing, event marketing, experience marketing and so on. There are many marketing methods for children's paradise, and the methods mentioned above are only a part. The purpose of our marketing promotion is to inform consumers of the products and special services we provide, and at the same time, to strengthen the corporate image and get the affirmation of consumers, so as to gain more customers and improve profits.

V. Work service attitude

As the saying goes, gold cups and silver cups are not as good as the reputation of ordinary people, and the reputation of consumers is very important. In order to gain a good reputation, the service attitude of children's paradise is very important. Keep a good service attitude, and the children will have fun with their children at home, so that good word-of-mouth will spread gradually and the chances of successfully tapping potential consumers will be greater.