Mainly engaged in home textiles, drawn crafts, embroidered fabrics, clothing and gray fabrics, with an annual production capacity of 10 million pieces (sets) of home textiles, 15 million pieces (sets) of embroidered fabrics, 6 million pieces (sets) of clothing, and 5,000 pieces of woven gray fabrics. With a capacity of 10,000 meters, the export of products is dominated by the European and American markets, and the domestic sales have set up more than 400 franchise stores across the country.
Yida bedding products were rated as "National Inspection-Free Products" and "Shandong Province Famous Brand Products", and Yida's trademark was rated as "Shandong Province Famous Trademark".
International registration has also been implemented, covering 14 countries including the United States, Britain, France, Germany, and Italy.
On September 1, 2005, the home textile products produced by the group were awarded the title of "Chinese Famous Brand".
At present, Yida Group has become the only home textile enterprise north of the Yangtze River that has won the honors of "Chinese Famous Brand" and "National Inspection Exemption".
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In the first half of 2004, with the promotion of the Wendeng Municipal Party Committee and Municipal Government and the pull of the Dingtao County Party Committee and County Government, Yida Group developed from its own strategic Starting from a high level, we made major adjustments to our business strategy and determined to enter the domestic market while doing a good job in the foreign market. After inspecting the regional location and human resources situation of Dingtao County, the group's board of directors made a decision to invest in the Dingtao County Economic Development Zone. 180 million yuan to build Shandong Yida Home Textile Co., Ltd. covering an area of ??180 acres and a total construction area of ??80,000 square meters. It mainly produces three categories of craft bedding, quilted products, and cotton products, with more than 100 varieties and more than 10,000 A variety of colors.
At the end of 2004, the first phase of the factory was completed.
In 2005, the second phase of the factory building construction and various supporting facilities began operations, and 1,300 units (sets) of various advanced special equipment were installed; the home textile industry company put into production in mid-June 2005, cutting, brushing, The number of employees in computer embroidery, sewing, finishing, packaging and other processes has reached more than 2,000. In August 2005, the quilting workshop equipment began to be installed and put into production. At present, except for the staff auditorium which is being renovated, all other projects have been completed and put into use. .
After the entire project is completed, it can achieve sales revenue of 600 million yuan, profits and taxes of 60 million yuan, and a total of 2,000 employees.
In order to speed up the pace of industrial development and promote the rapid development of enterprises, in March 2005, with the strong support of the Dingtao County Party Committee and County Government and the active assistance of various relevant departments, the group and Changyi Rongyuan Printing and Dyeing Co., Ltd. The company formed a joint venture to build Heze Rongda Textile Co., Ltd., which mainly focuses on weaving, in the Dingtao County Economic Development Zone.
The project has a total planned investment of 280 million yuan, of which 230 million yuan is invested in equipment. The factory covers an area of ??93,000 square meters and a building area of ??73,000 square meters. The main production equipment adopts the most advanced wide-width equipment at home and abroad. Width-jet steam looms account for 50% each, with a total installed capacity of 1,000 units.
Since the establishment of the project, the progress has been very smooth.
Construction started in April 2005.
The 5,000-square-meter logistics warehouse from east to west was put into use at the end of September 2005. At the end of October 2005, the staff apartments and staff restaurants entered the construction stage.
Now, the 1#15,000 square meter large workshop was completed in December 2005. The equipment in the workshop was installed in March 2006. Trial production is expected to be in April 2006; the entire project will be formed after reaching production. It has an annual output of 50 million meters of extra-wide home textile fabrics, a sales revenue of 600 million yuan, and a total of 2,000 employees.
The successful actions of the project and the continuous spread of the brand have greatly enhanced Yida's popularity and credibility in society.
On May 21, 2005, the Heze Municipal Party Committee and Municipal Government clearly proposed the development plan of "taking Yida Home Textiles as the leader to create the largest home textile production base in Jiangbei, China, with an area of ??6 square kilometers".
The leaders of the municipal party committee and government visited our home textile industrial park twice to guide the actions of the home textile city.
The care of leaders and the love from all walks of life have injected new vitality and vitality into the future development of our group.
According to the planning goals of the Heze Municipal Party Committee and Municipal Government and the Dingtao County Party Committee and County Government, combined with the development and economic strength of our group, we will further accelerate the extension of the industrial chain and provide supporting services for the construction of the Home Textile City. In 2005, the group On September 20, it signed a contract with the Dingtao County Government. Based on Yida Home Textile and Rongda Textile Co., Ltd., three new projects were launched: first, investing 210 million yuan to build Shandong Yida Cotton Textile Co., Ltd.
The project covers an area of ??180 acres and has a construction area of ??100,000 square meters.
Among them, the investment in civil construction is 80 million yuan, the investment in production equipment is 125 million yuan, and the investment in supporting equipment is 5 million yuan.
After reaching full capacity, it can produce 120,000 veils per year, and form a production and sales scale of 500 million yuan, with profits and taxes of 50 million yuan.
Second, invest 130 million yuan to build Shandong Yida Packaging Accessories Co., Ltd.
The project covers an area of ??120 acres, with a construction area of ??80,000 square meters. After reaching production, it can form a production and sales scale of 300 million yuan, with profits and taxes of 30 million yuan.
Third, invest 150 million yuan to build Shandong Yida Home Textile Technician Training Base.
The construction of this project is carried out simultaneously with the construction of Cotton Spinning Co., Ltd.
The project covers an area of ??100 acres and has a construction area of ??60,000 square meters.
The base mainly cultivates senior professional and technical talents required by the home textile industry within the group and society.
At the same time, it will become one of the functional areas for our group to strengthen employee learning and training and improve employee quality.
Through the further extension of related supporting industry chains and the market operation model with Yida characteristics, it is expected that by 2008, a home textile industry chain integrating spinning, weaving, printing and dyeing, and packaging will be basically formed.
After the project reaches full production, it can form a sales scale of 3 billion yuan. By 2010, it can exceed sales revenue of 5 billion yuan, profits and taxes of 500 million yuan, 10,000 employees, and 1,000 foreign personnel.
In the next 3-5 years, Yida Home Textiles will become the leading enterprise with the largest scale and longest industrial chain in the industry, maintaining its leading development advantage in the industry.
At the same time, in the future development process, our group will actively take advantage of Heze City’s regional economic development advantages, the group’s scale advantages, brand advantages, R&D advantages, and service advantages to quickly seize the domestic market with huge potential. Fully mold the corporate image of a well-known brand, truly make the company bigger and stronger, and make it worthy of the name.
Yida Group is the largest enterprise in China's drawn yarn home textile industry. It consists of two industrial parks, Wendeng Yida Industrial Park and Heze Yida Industrial Park
.
The factory covers an area of ??220,000 square meters and a construction area of ??200,000 square meters.
It has 2,480 employees, including 468 professional and technical personnel.
The company has introduced a large number of advanced production equipment such as the world-leading Swiss HP-4040 shuttle computer color embroidery machine, becoming the most technologically equipped enterprise in the country's home textile industry.
The company has passed many international certifications such as ISO9001, ISO14001, OHSAS18001, Oko-tex
standard
100, and established a provincial technology research and development center. , with more than 50 patents.
Mainly engaged in home textiles, drawn crafts, embroidered fabrics, clothing and gray fabrics, with an annual production capacity of 10 million pieces (sets) of home textiles, 6 million pieces (sets) of drawn crafts, 15 million embroidered fabrics and 6 million garments. It has a production capacity of 50 million meters of pieces (sets) and woven gray fabrics.
The export of products is dominated by the European and American markets, and the domestic sales have more than 400 franchise stores in China. In the future, 100 more stores will be opened every year, gradually covering the whole country.
Yida Group ranks among the "Top 100 Home Textiles Exporters in China", "Executive Executive Director Unit of China Home Textiles", and "Advanced Enterprises in Excellent Ideological and Political Work in Shandong Province".
Yida products were rated as "National Inspection-Free Products" and "Shandong Province Famous Brand Products", and won the silver medal in the "2004 China International Home Textile Design Grand Prix".
"Yida"
The trademark was rated as a famous trademark in Shandong Province and has been internationally registered, covering 14 countries including the United States, Britain, France, Germany and Italy.
Comrade Wang Jinguang, chairman of the group, won the honorable titles of "National Top 100 Advanced Individuals in Quality Management", "Model Worker of Shandong Province" and "Outstanding Party Member of Shandong Province".
Party and state leaders, Mr. Song Jian and others have visited the group many times and gave high praise to the company and its products.
Many media such as "People's Daily", "Economic Daily", and "Dazhong Daily" have reported on the company, fully demonstrating Yida Group's style as a leading enterprise in China's famous craft home textile city.
Yida Tide The sea is surging with blue waves, and she breeds life; when the turbulent waves lap at the coast, boundless expectations are promoting hope.
On the beautiful coast of the Yellow Sea, in the most suitable place for human habitation, stands Wendeng, a "famous city of Chinese crafts and home textiles".
Yida Group, a bright pearl embedded in China's famous city of crafts and home textiles, is shining with dazzling brilliance.
The superior geographical location and convenient sea, land and air transportation have brought Yida closer to the world from the beginning.
The group is located only 25 kilometers away from Weihai Port and 15 kilometers away from Weihai Airport. The Yanwei and Qingwei Expressways pass through it.
With its majestic development momentum, Yida Group has become the largest enterprise in the country's craft home textile industry.
The company consists of two major parks: Yida Wendeng Industrial Park and Yida Heze Industrial Park.
The factory covers a total area of ??more than 1 million square meters, with a construction area of ??800,000 square meters and more than 10,000 employees.
The company has passed many international certifications such as ISO9001, ISO14001, OHSAS18001, etc., established a provincial technology center, and has more than 50 patents.
Yida Group ranks among the "Top 100 Home Textiles Exporters in China" and has won honorary titles such as "National Advanced Group in Textile Industry" and "National Industrial Tourism Demonstration Site".
Yida Home Textiles was rated as
"China Famous Brand" and "National Inspection-Free Product".
“Yida”
The trademark has been registered internationally.
From hand embroidery to machine embroidery, the home textile industry has entered a new era of mechanized and automated production.
Faced with the new international competition situation resulting from China's entry into the WTO and the new dilemma of relative shortage of labor resources in the industry, Yida Group took the lead in breaking through and implementing large-scale technological transformation.
It has introduced more than 60 world-leading shuttle computer embroidery machines, purchased 800 multi-head computer embroidery machines, 360 extra-wide steam-jet looms and 480 rapier looms And a large number of supporting equipment, it has become an enterprise with the most advanced technology and equipment in the same industry in the country.
Tolerant of all rivers, Yida Group gathers talents from all over the world. 60% of the group's middle and senior staff have a college degree or above, and more than 100 people have reached CET-4 or above in English.
Yida Group practices the people-oriented management concept everywhere.
The company invested more than 60 million yuan to build a number of logistics service buildings. According to the standards of star hotels, ordinary rooms, standard rooms, and suites were set up; a standardized large-scale restaurant was built; a staff Cultural Auditorium.
It is also equipped with libraries, training centers and other public cultural venues.
The comprehensive living conditions, rich and colorful cultural life, and healthy and harmonious working atmosphere make employees truly feel the comfort and warmth of home.
Yida Home Textiles always pursues perfection.
A large number of professional designers, led by Zou Liyou, a master of Chinese arts and crafts, inherit the essence of Lu embroidery culture with an open and integrated design concept, and combine it with European and American fashion elements to carry forward and promote the long-standing Lu embroidery craft. Given life and vitality.
High-tech production equipment and ever-changing acupuncture techniques deduce the wonderful beauty of life.
The developed embroidered four-piece set series, as well as summer quilts, cotton quilts and other quilt series products not only embody the results of technological innovation, but also reflect the meticulousness of Yida Home Textiles Subtle humanistic care allows perfect works of art to enter the homes of ordinary people.
Serving the public, innovating life, and advocating the "new concept of healthy sleep" have made Yida Home Textiles a brand that keeps pace with the times.
Yida Home Textiles has been honored as a famous Chinese brand.
Seize opportunities and accelerate development.
2004
Yida Group actively responded to the call of the Provincial Party Committee and the Provincial Government to "connect the East and West and break through Heze" and invested 1 billion yuan to build Yida Heze Industrial Park.
The park is two kilometers long from east to west and covers an area of ??2,000 acres.
It consists of eight factories including Yida Home Textile, Rongda Textile, Yida Cotton Spinning, Technician Training Center, Packaging Accessories, Liyou Bedding, Cotton Products Area, and Bedding Products Area.
In 2006, the first phase of the industrial park project was completed and put into full production, and the expansion project has been fully launched.
The economic and trade training center built according to four-star standards is officially open for business.
Through the joint efforts of Yida’s cadres and workers and local builders, it took only two years to build a new Yida on the vast plains of the west.
The construction of Yida Heze Industrial Park has strong radiating and driving functions and has attracted widespread attention from all walks of life.
Leaders such as Li Jianguo, Secretary of the Provincial Party Committee, and Yang Donghui, President of the China Home Textile Industry Association, inspected the industrial park successively and fully affirmed the construction and development of the industrial park.
Yida Heze Industrial Park has become a highlight of local economic development and industrial tourism.
On the evening of February 10, 2007, CCTV's "News Network" conducted a one-minute report on Yida Group's construction of Heze Industrial Park; on April 27, the national textile bedding enterprise brand and development The exchange meeting was held in Yida Heze Industrial Park, and the representatives attending the meeting conducted an in-depth discussion on the "Yida Phenomenon".
Yida Heze Industrial Park is being integrated into the local economic and social development plan and has become an important part of Heze's construction of a new socialist countryside.
Relying on its location advantages and seizing development opportunities, Yida Group is drawing a grand development blueprint.
A business structure with Yida Wendeng headquarters as the trade center, technology center, product research and development center and high-tech production equipment gathering area; Yida Heze Industrial Park as the product center and logistics distribution center has been initially formed, realizing It has created a new situation of complementary advantages and harmonious development between the East and the West.
It is expected that by 2008, the company will form a complete home textile industry chain including spinning, weaving, and packaging, reaching a sales scale of 3 billion yuan.
By increasing investment and extending the industrial chain, Yida Group will seize opportunities, accelerate development, and continue to maintain its leading position with the largest scale and longest industrial chain in the industry.
There will be times when the wind blows and the waves break, and the cloud sails are hung directly to help the sea.
In the tide of market economy, Yida Group is facing the rising sun and setting sail against hope.
Yida Group is one of the largest enterprises in China's craft home textile industry. It consists of two major parks, Yida Wendeng Industrial Park and Yida Heze Industrial Park.
The factory covers a total area of ??more than 1 million square meters, with a construction area of ??800,000 square meters, and has 8,000 employees, including 3,500 migrant workers.
The company has passed ISO9001, ISO14001, OHSAS18001, Oko-Tex
standard
100 and many other international certifications, established a provincial technology center, and has More than 50 patents.
The group ranks among the "Top 100 Home Textiles Exporters in China".
It has successively won the honorary titles of "National Advanced Collective of Textile Industry", "National Industrial Tourism Demonstration Site", "Advanced Grassroots Party Organization of Shandong Province", "Excellent Enterprise of Ideological and Political Work in Shandong Province".
Yida Home Textiles was rated as
“China Famous Brand” and “National Inspection-Free Product”.
For many years, the group has adhered to the cultural concept of "people-oriented", insisted on attracting people with a good employment environment, retaining people with a strong corporate culture, and grasping internal factors to solve external problems; at this stage, it is common In the face of difficulty in recruiting workers, the company has better protected its employment needs.
1. Increase technological innovation and reduce labor intensity.
The home textile industry is a typical labor-intensive industry.
Long working hours, high labor intensity, and low wages are the salient features of this industry.
Therefore, most young people do not want to choose this industry. Even if some choose, they do not love their job or work in the factory.
In response to this current situation, the company takes increasing employee income and reducing employee labor intensity as the starting point to effectively create an environment that retains people.
As early as 2000, the company proposed the development idea of ??shifting from labor-intensive to technology-intensive and began to implement large-scale technological transformation.
With an investment of 150 million yuan, a large number of advanced production equipment such as the world-leading shuttle computer embroidery machine was introduced from Switzerland. Each piece of equipment is worth more than 3 million yuan, which is equivalent to the price of 1,048 ordinary universal machines in the past. Working performance, and only need 3 people to do it.
In recent years, the company has continuously increased its investment in technological transformation, with an annual investment of more than 50 million yuan.
In order to speed up technological progress, the company has also established a provincial technology research and development center to innovate processes based on actual production, reduce processes, and reduce production costs.
This creates conditions for companies to significantly increase workers’ wages and improve their benefits.
The average monthly income of workers has quickly exceeded 1,000 yuan from the original five or six hundred yuan, with some workers earning nearly 2,000 yuan, and some exceeding 3,000 yuan. In 2006, the average annual income of front-line employees in the company reached With a salary of more than 14,000 yuan, many skilled mechanics in the society come to the company to apply for jobs.
2. Create a warm and harmonious environment to solve employees’ worries.
In order to create a comfortable working environment, the company takes a long-term view and continues to meet some basic requirements such as food and accommodation for employees.
In terms of dining, the company has built a large standardized restaurant for employees to enjoy restaurant-style services. There are more than 20 varieties of meals every day, and an innovative dish is launched every week. Through methods such as open procurement prices, Let employees spend less money to eat well.
In terms of letters, on the one hand, we actively solve the housing problem for married employees.
In the past few years, the company has built and purchased more than 600 family dormitories for employees, and used them as welfare housing for employees.
As long as employees get married, they will have a house to live in, which solves their biggest worries.
At this stage, it not only meets the housing needs of married and older unmarried employees, but also middle- and senior-level employees can apply for a house for their parents.
On the other hand, we have improved the food and accommodation conditions for unmarried employees and invested more than 50 million yuan to build a number of single-employee apartment buildings, equipped with ordinary rooms, standard rooms, and suites, equipped with Simmons beds and external lines. Telephones, closed-circuit televisions, water heaters, wardrobes, desks and other living facilities are managed like a hotel.
In order to enrich the employees’ spare time cultural life, the company has also built cultural venues such as libraries, entertainment rooms, physical exercise rooms, audio-visual classrooms, and auditoriums. There are activities every week and performances every month. The cultural life is rich and colorful, which enhances the cohesion of the enterprise.
3. Infect employees with warmth and enhance the company’s centripetal force.
Enterprise leaders care about their employees in everything, and always find ways to help employees who encounter financial difficulties.
Jiang Aihua is an employee of the company's merger and acquisition company. Her daughter suffers from congenital diseases and has not been effective for many years due to lack of money.
After the company leaders learned of this situation, they mobilized their employees to show their love and donated more than 40,000 yuan to allow him to undergo surgery and recover quickly.
There are no migrant workers in Yida, and all employees are treated equally in terms of wages and benefits.
During the Spring Festival, employees who have long distances to go home to visit relatives are given travel subsidies.
In 2004, the company invested and built a factory in Heze and recruited a group of new employees from local rural areas. One of the young female workers, Liang Huatao, was always afraid of being looked down upon by others because her family lived in poverty and could not afford a decent piece of clothing. After Wang Jinguang, chairman of the company, learned about this, he took Xiaoliang to the largest shopping mall in Heze City and bought her a set of decent new clothes and a lot of snacks, which moved Xiaoliang very much.
It is this kind of humanized management and humanistic care that makes many people yearn for Yida and stay nostalgic for Yida.
In February 2006, Yida Heze Industrial Park started recruiting workers for only one day, and the number of people who applied for the job exceeded 1,000.
4. Create a good learning atmosphere and encourage employees to love their jobs and technology.
On the one hand, invest in the construction of hard environment.
In the past few years, the company has invested more than 3 million yuan in building multiple audio-visual training rooms and purchased more than 200 computers, all of which have access to broadband networks.
Under the organization of the training center, the company spends two nights a week on various types of professional knowledge and ideological quality training, which has comprehensively improved the quality of its employees.
On the other hand, formulate positive policies.
Encourage employees’ innovative actions with incentives such as “small inventions and small innovations”.
In 2005 alone, the company organized and carried out nearly a hundred small innovations and small inventions, with cumulative creation and economic benefits exceeding more than 3 million yuan.
At the same time, labor competitions are widely carried out among employees, and job training and technical competitions are regularly carried out in workshop teams.
The implementation of the above activities has enabled a large number of front-line employees to stand out and be selected into management and professional technical positions.
The sense of ownership of employees has been revived, and more and more employees have abandoned the concept of themselves as part-time workers, and since then have regarded their careers as careers, realizing their own value in the development of the enterprise.
In short, Yida Group has enhanced the cohesion and attractiveness of the company by continuously optimizing the employment environment, laying a solid human foundation for the company to develop well and quickly.