No. VAT invoices purchased by general taxpayer companies for advertising brochures cannot be deducted. The VAT invoices used for deduction are all invoices for goods or services within the company's business scope. Advertising companies are managed by the local tax bureau, pay business tax, and cannot issue value-added tax invoices. Of course, receipt of input invoices cannot be deducted.

Article 44 of the New Enterprise Income Tax Law: Qualified advertising expenses and business promotion expenses incurred by an enterprise shall not exceed the sales (business) income of the current year, unless otherwise specified by the financial and taxation authorities of the State Council. The 15% portion is allowed to be deducted; the excess portion is allowed to be carried forward for deduction in subsequent tax years. The "Interim Regulations of the People's Republic of China on Value-Added Tax" (Order No. 538 of the State Council of the People's Republic of China in 2008) stipulates:

Article 10 The input tax on the following items shall not be included in the output tax Deducted from the tax amount: (1) Purchased goods or taxable services used for non-VAT taxable items, VAT-exempt items, collective welfare or personal consumption; (2) Purchased goods and related services with abnormal losses Taxable services; (3) Purchased goods or taxable services used for abnormally lost products or finished goods; (4) Consumer goods for taxpayers’ own use as prescribed by the finance and taxation authorities of the State Council; (5) Paragraph (5) of this Article The transportation costs of goods specified in items 1) to 4) and the transportation costs of sales of tax-free goods. "According to the "Implementation Rules of the Interim Regulations of the People's Republic of China on Value-Added Tax" (Ministry of Finance Order No. 50, 2008): "Purchased goods referred to in Item (1) of Article 10 of the Regulations, It does not include fixed assets that are used for both VAT taxable items (excluding VAT-exempt items) and non-VAT taxable items, VAT-exempt (hereinafter referred to as tax-free) items, collective welfare or personal consumption. The term "fixed assets" as mentioned in the preceding paragraph refers to machines, machinery, transportation tools and other equipment, tools, appliances, etc. related to production and operation that have a service life of more than 12 months. "The Interim Regulations of the People's Republic of China on Value-Added Tax" (Decree No. 538 of the State Council of the People's Republic of China, 2008) stipulates: "Article 4: In addition to the provisions of Article 11 of these Regulations, taxpayers selling goods Or provide taxable services (hereinafter referred to as sales of goods or taxable services), the tax payable is the balance after the current output tax deducts the current input tax. The formula for calculating the tax payable is: Tax payable = Output tax for the current period - Input tax for the current period. If the output tax for the current period is less than the input tax for the current period and is insufficient for deduction, the deficiency can be carried forward to the next period for further deduction. Follow-up question: The advertising brochure promotes the company's products, but can the VAT invoice ordered be deducted? Thank you. Answer: If this is the case, VAT invoices can only be offset by VAT invoices, transportation invoices, and railway orders, that is, output-input, and the difference is the VAT you have to pay. Other invoices cannot be used. Advertising companies belong to the service industry and pay 5% business tax, but you also have to look at the business. If the advertising company also produces some signs and light boxes, it is also productive, so for this project, some tax authorities will require you If you calculate it separately, you will also pay VAT, and you can issue a special invoice for 17% VAT.

But please note: the current VAT regulations do not allow deductions for building decoration, decoration, repairs, repairs, etc., so you must pay attention to the items the other party invoices you, and what you To put it simply: if you hang it on a building, it cannot be deducted, but if you ask them to do some product promotion for the sales department, and it is placed in the sales Some windows, shelves, etc. in departments or stores can be deducted. This belongs to the advertising industry, and according to regulations, the other party cannot issue you a special VAT invoice. It is recommended that you do not deduct the increase even if you receive the invoice. If you deduct it, there will be tax risks for your company. Follow-up question: The advertising brochure is to promote the company's products and it is ordered from the printing factory (Canton Fair promotional materials). Thank you. Answer: Then you are within the scope of procurement and can be deducted.

The scope of VAT deduction is regardless of the industry (as long as it is a VAT taxable business). The key to whether the deduction can be implemented is whether it has obtained the qualification of a general taxpayer. If it is a general taxpayer, the VAT deduction system will be implemented. The tax rate is 17%! Yanzi's words: Thank you!