How to get rid of difficulties for small and medium-sized chemical enterprises
In order to help small and medium-sized enterprises get out of trouble, the state and local governments have recently issued a series of favorable policies to support the development of small and medium-sized enterprises to the greatest extent. Since the beginning of this year, many small and medium-sized chemical enterprises have been affected by many factors, such as the slowdown of China's export growth, the sharp fluctuation of energy and raw material prices, the appreciation of RMB and the rising labor costs, and their profit margins have narrowed, and their operations have been in trouble. It is understood that there are about 30,000 small and medium-sized chemical enterprises in China, accounting for more than 90% of the total number of chemical enterprises. Compared with large enterprises, small and medium-sized chemical enterprises have many advantages such as low management cost and easy to turn losses into profits, but there are also many problems such as poor anti-risk ability. If small and medium-sized chemical enterprises want to cross this hurdle smoothly, it is naturally very important for the government to increase support. For example, carry out small loan guarantee interest discount to solve the problem of small and medium-sized enterprises' loan difficulties; Set up a special fund to give financial support to leading enterprises in the industry and high-quality export enterprises; Implement a more relaxed tax policy, rectify and cancel unreasonable charges related to enterprises, and effectively reduce the burden on SMEs. Experts believe that SMEs should not only rely on external assistance, but also actively respond. At the same time, industry experts reminded that the current investment in chemical fixed assets is still growing too fast, which has accelerated the overcapacity of some industries. Faced with this good news, enterprises should remain calm and maintain a moderate increase in investment scale. If excessive investment inevitably leads to oversupply in the market, it will destroy the whole supply chain. Small and medium-sized enterprises can focus on the following aspects: First, innovate the marketing mechanism. Enterprises can be encouraged to set up independent accounting sales companies in a timely manner and implement the buyout system to stimulate the enthusiasm of marketing personnel. Actively look for sales agents, establish sales networks, and strive to expand market sales. The second is to strengthen the construction of marketing team. Select competent personnel to enrich the marketing team and expand the proportion of sales staff. The third is to vigorously expand new markets. Pay attention to market research and market forecast analysis, broaden marketing ideas according to the market changes after the country expands domestic demand, and take countermeasures in time to seize the market. Fourth, pay attention to product promotion, increase product promotion efforts through various means, and open up markets. Fifth, continue to strengthen the internal management and scientific and technological innovation capabilities of enterprises, strive to reduce product costs, and improve scientific and technological content and market competitiveness. Small and medium-sized enterprises are characterized by flexible operation, which also means opportunities for restructuring, transformation and upgrading. I believe that with the strong support of the government and the efforts of enterprises themselves, small and medium-sized chemical enterprises will be able to overcome difficulties and rejuvenate. In view of the favorable double rate of the central bank, market analysts warned that the investment in fixed assets in China's chemical industry is still growing too fast, and enterprises must keep calm, otherwise there will be a pattern of oversupply, which will bring damage to the entire supply chain.