1, by consumer.

Tangible commodity consumption: a consumption mode used for exchanging physical objects.

Labor consumption: consumption with service nature, without physical exchange.

2. Divided by transaction mode.

The consumption of money and goods is very clear: pay in one hand and deliver in the other. After the transaction is completed, the ownership and use right of the goods belong to the buyer himself.

Loan consumption: ahead of consumption.

Lease consumption: through short-term lease, without changing the ownership of goods, the right to use goods is obtained within a certain period of time.

3, according to the purpose of consumption.

Consumption of means of subsistence: material life and labor consumption necessary for survival.

Consumption of development materials: used to meet the consumption of morality, intelligence and body.

Impact:

First, consumption concept affects consumers' brand preference. The survey found that the more avant-garde consumers are, the more inclined they are to like and choose international brands, while the conservative consumers mostly choose domestic brands according to the price and quality ratio.

Second, the concept of consumption directly affects consumers' evaluation of their consumption environment. Through the correlation analysis between consumption concept index and consumption environment evaluation index, it shows that the more avant-garde the consumer's consumption concept is, the less attention is paid to the important consumption environment, and the requirements for the consumption environment are not high.