Credit refers to the loan issued by the borrower's credit, and the borrower does not need to provide guarantee.
Its characteristic is that the borrower can get a loan only by his own reputation without providing collateral or third-party guarantee, and the borrower's credit degree is used as repayment guarantee.
In the wave of booming internet finance, credit loans have become an effective way to realize many platforms. Both B-end products and C-end products have launched credit loan products for users.
For example, in Ant Financial, it is a loan for B-end network operators and an ant loan for C-end users; For micro-loans on the C side of WeChat, the rapid development of credit loans is mainly due to the scene traffic credit scoring system built by the Internet platform, which forms a closed-loop experience of obtaining customers and loans.
Let's talk about the financial product design of credit loan and ant borrowing. For platforms that are difficult to realize, we can learn from the form of credit loans to realize financial realization. For ordinary loan users, you can also learn about the ant borrowing products you usually use.
I. Market size
Under the background of the upgrading of residents' consumption and the transformation of economy from investment-driven to consumption-driven, the concept of early consumption of young people after 1980s and 1990s has been continuously released, and the internet finance industry in China has developed rapidly in recent years.
Two. Product introduction
Ant borrowing is a micro-loan service provided by Alipay platform. The platform screens customers based on Alipay real-name users according to risk control and access standards, and gives different loan quotas to the screened high-quality customers.
By the end of 2065438+June 2007, the balance of loans granted by Ant to borrowers was 165985 million yuan, the overdue rate was 0.68%, and the non-performing rate was 0.47%.
The essence of ant borrowing products is credit loans, and the products are positioned as small amounts with high interest rates, facing Alipay users.
The loan amount for a single customer of the product is low, the application threshold for users is also lowered, there is no mortgage, and the bad debt rate is high.
Three. Product characteristics
Users applying for loans in traditional banks need to go to offline outlets and print personal credit information. The whole loan lending time and process are relatively long.
Compared with the credit application experience of the original banking system, the overall experience of applying for credit products has been greatly improved. For example, the offline link and manual data collection link are omitted, and the manual repayment link is optimized. It is easy for ants to apply for a loan. Alipay can apply for a loan: it is fast to lend money to the designated bank card on the same day; Will not forget to repay, and support Alipay and Yu 'ebao to repay automatically.
It is a great innovation of Ant Financial in micro-credit by using technology and finance.
Four. Access conditions
Access conditions are the borrower's threshold defined by lending institutions. If the access conditions are not met, then the borrower is not qualified to use the product. The entry threshold for ants to borrow money is the real-name authentication of individuals in Alipay, with a sesame credit of more than 600 points. Individuals who have no bad records and disputes on other platforms in Ali.
Verb (abbreviation of verb) lending institution
At present, the lenders of Ant Loan come from Chongqing Ant Mall Microfinance Co., Ltd. and Guangfa Bank Co., Ltd., among which Chongqing Ant Mall Microfinance Co., Ltd. is a microfinance company of Ant Financial in Chongqing.
Notes on the author's name or the source of intransitive verbs
The credit line of credit mainly depends on the comprehensive evaluation of users' credit information and asset capacity. If users can prove that their assets are relatively strong and there is no bad record, then the credit line will be higher.
The credit line for ants to borrow money ranges from 1000 to 300,000. Users can increase the credit line through shopping, financial management, donation, transfer, and uploading information on educational vehicles in Ali Eco. User's credit limit will be reduced if the user changes the delivery address, borrows repeatedly, and the core contact is overdue.
The picture shows the credit line.
Seven. Available line
The user's one-time loanable amount is equal to or less than the credit limit, and the loanable amount is generally recycled. After deducting the credit amount of future loans from the withdrawal amount, that is, the next loanable amount, the loanable amount will be circulated in turn. After the repayment is settled, the financial settlement part.
For example, Zhang San's credit line is 10000 yuan, and one day Zhang San borrows 3000 yuan, so the next loan amount is 10000-3000=7000 yuan. If Zhang San settles his 1000 yuan next month, his loanable amount is 3000- 1000=4000 yuan.
Eight. deadline
The loan term of credit is divided into non-fixed term and fixed term.
The loan term is not fixed, and it is calculated on a daily basis. Generally, after the repayment date, the principal and interest are repaid. The borrowing period of general platforms is also the shortest. This repayment method determines that the loan period is generally short.
The term of a term loan is calculated on a monthly basis. The borrowing period of ant borrowing is calculated on a monthly basis, and the borrowing period is 3 months, 6 months and 12 months. The repayment date is a certain day of each month, such as the first day of each month.
The picture shows the loan application.
Nine. loan rate
Because the loan period of credit loans is relatively short, interest rates are generally calculated on a daily basis. The daily interest rate of ant borrowing is in the range of 0.0 15%-0.6%, multiplied by 5.5%-2 1.9% for 356 years.
X. credit information
Internet credit loans are mainly based on the user's e-commerce, social, credit card and other data to automatically judge the user's fraud and credit situation. Ant borrowing mainly relies on PBOC credit and sesame credit to judge the credit situation of users. The higher the credit rating, the lower the interest rate.
XI. loan approval
The credit approval process is fast and slow because there is strong data and risk control support behind it. If it is not strong enough, it needs tedious manual review materials. The main lending process of ant borrowing is divided into three main stages: loan application, loan review and loan repayment.
Twelve. Repayment method
The following are some major repayment methods:
At present, Ant Borrowing only provides two repayment methods: interest repayment first, principal repayment later and equal monthly payment. When applying for a loan, there is a detailed monthly repayment schedule for users to inquire.
The picture shows the repayment method.
Twelve. Settlement management
Credit generally supports partial settlement or full settlement in advance. Generally, a certain percentage of handling fee is required for settlement according to the advance payment amount. Ant Baijie does not charge the handling fee in advance at present, but will settle the charging standard of the handling fee in advance during the loan period.
Accuracy may also change.
However, the borrower maliciously repaid in advance for many times to achieve the purpose of cashing out and swiping points, which may lead to the reduction or closure of loan accounts.
Thirteen. Post-loan management
On the day when the credit loan is issued, the system will send a short message to inform the user of the loan amount, and the user will be informed of the repayment amount one day before the repayment date. Ant Lending 20 17 will also send text messages to remind users of loan issuance and repayment, but no text messages have been sent during loan issuance recently.
By default, the repayment will be deducted in the order of Alipay balance/savings card/Yu 'ebao. If the user sets the deduction order, the user sets the deduction order position.
It is worth mentioning that if users have multiple loans every month, then ants will unify the repayment date into a unified day, which will be more convenient for users' repayment experience.
Fourteen Overdue management
The ant loan has been stated in the loan contract. At the same time of applying for the loan, the user agrees to deduct the funds in Alipay balance, bank card, Yu 'ebao and other accounts online.
If the balance of the user is insufficient on the repayment date, Ant Financial will deduct or freeze the user's online merchant bank account, Alipay account and other receivables on the Ali platform until the user's arrears are paid off, otherwise it will continue to deduct or freeze related accounts.
Different platforms have penalty interest, and some platforms have ladder prices. After the overdue period, the interest rate of the unpaid principal loan borrowed by the ant will rise by 50% according to the loan interest rate. If the funds are not used according to the purpose of the loan, a penalty interest of 65,438+000% will be added to the loan interest rate, and the unpaid interest will be compounded at the penalty interest rate.
If the user is seriously overdue, the borrower can inform the user's related person of the overdue situation, and at the same time, the ant will entrust a third-party collection company and law firm to conduct telephone collection and even legal proceedings. At the same time, overdue information will also be included in Sesame Credit and reported to the credit information system of China People's Bank.
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Related question and answer: Related question and answer: My loans overdue is gone, and now I have no money to pay it back. If I don't answer the reminder call, will it blow up my address book? My answer is yes to the question whether the address book will be exploded if you don't answer the call after the deadline. Our best way to deal with the call collection is to answer it appropriately and selectively. Because you need to know what the essence of collection is.
The so-called collection is actually a third party invited by the platform, entrusting them to collect money from you. Similar to the relationship between Party A and Party B, the collection also needs to report your situation to the platform regularly, so once you refuse to answer any collection calls, they will assume that you have no repayment intention. To put it bluntly, you just want to break the contract. Then when they are reported to the platform, it will be very unfavorable for your subsequent negotiations.
However, although we say that we will respond to the call for collection, don't listen to the call for collection, because the essence of collection still requires you to pay back the money. No matter how much you pay back or how much interest is deducted from your money, it doesn't matter much to you. As long as you put in a sum of money, their task will be completed. If you continue to be overdue next month, they will harass you even more.
There is also consultation with customer service. Online negotiation can't succeed. You'd better call 95 188, borrow flowers to offer Buddha, take the initiative to explain your demands to the other party, and come up with your own plan to negotiate, so as to succeed (it would be better if you have materials to prove your financial difficulties).
Finally, on the way to negotiation, we can negotiate by ourselves first, but it is impossible to find a reliable third party. Let's go
I'm Hoa, a Hoa who shares your landing knowledge.