In 2008, the International Olympic Games, which is held every four years, was held in Beijing, China. It can be said to be a very glorious thing for such a global sports meeting to be held in China. Of course, for For the people of Beijing, it is an honor but also a responsibility that cannot be slacked off. Many leaders in the service industry are also rushing to present the brands they have created to the world. Thousands of companies began to participate in the Olympics a year before the Olympics. During the bidding process, it was at this time that South Beauty began to enter the international spotlight.
As a Sichuan cuisine catering company, it was very difficult for South Beauty to enter the international spotlight. At first, founder Zhang Lan did not have much confidence to compete with those companies that already had high international reputation, so in the first place During the first round of bidding, South Beauty did not participate. Because one of the bidding companies was eliminated midway, another company needed to be invited to participate according to the standard process. After the Olympic Organizing Committee, South Beauty entered the list of many invited companies.
After becoming a bidding company, South Beauty actually did not have any special advantages among many bidding companies, but it repeatedly stood out and was finally selected as the only Chinese food supplier for the 2008 Beijing Olympic Games. This good The result is actually due to the hard work and efforts put in by Zhang Lan and their team.
Since South Beauty entered the bidding team later than other companies, it was very urgent for them to prepare. With only ten days before the bidding deadline on February 7, they started Overloaded work preparations, while other teams have been preparing for this for two or three months. Faced with such a situation, the South Beauty team did not panic. Instead, they listed the work plan, clearly divided the work, and went all out.
The full name of the bid invitation agreement is "Olympic 2008 Beijing Olympic Games Competitive Negotiation Document". The document is printed on A4 paper and is about 3 centimeters thick. Just the title is difficult to understand at once, and the content is even more complicated. It was difficult. At that time, the South Beauty team "studied for three days before understanding it." The reason why I use "gnaw" is because it is indeed no easier to read than professional textbooks. There is a thick pile of documents, all of which are forms and standardized documents that need to be filled in. Although there are detailed instructions for filling in, new concepts and professional terms are everywhere. . Therefore, the bidding process gave them a big disincentive from the very beginning.
In addition to the fact that the document was too professional to chew, Bi also had to write specific plans around several major areas such as organizational operations, market development, supply node connection, logistics support, food safety, and emergency plans. Seven categories of people served by the Olympic Games: International Olympic family VIPs, Olympic Organizing Committee officials, media reporters, ticket holders, individual federation (IF) technical officials, athletes and referees, volunteers - each category of people has different needs Service standards and procedures.
The most important category is undoubtedly the first category, the so-called "International Olympic Family VIPs", including heads of government, business leaders, and the world's top sponsors who have long-term cooperation with the Olympic Games. Regardless of food safety or service quality, They are all set to the highest standards and require extremely thorough and detailed requirements, which is a big challenge for South Beauty.
A group of young people in South Beauty who have no experience but strong learning ability, understand and digest, ponder and write, trying to understand the positioning of each group of people, to understand their needs, after understanding the needs Start to formulate standards, refine processes, refine processes, and implement guarantees. From writing in blocks to splicing and integrating, from revising and polishing to proofreading and typesetting, after nine sleepless and dark days and nights, they completed the bidding document for the Olympic Games. There were eight sets of printed products, with a total of 16,000 pages, both in difficulty and thickness, it is comparable to a doctoral thesis.
At the bidding meeting on March 5, 2008, when South Beauty took out eight thick tender documents, many people were shocked on the spot. Some bidding teams said that their tender documents only had a few pages. After defeating other teams at one level and then undergoing actual inspections, South Beauty successfully defeated many Western food companies and became the first choice for catering services in the Olympic Games. Chinese food also entered the international spotlight, laying the foundation for subsequent listings.
After South Beauty was recognized by the world, Zhang Lan, the founder behind the company, was also promoted on the international stage and became a leader in the Chinese catering industry. Zhang Lan founded South Beauty alone and made it enter the The international spotlight has also become something of a legend. The reason why South Beauty has been so smoothly recognized by the public can be said to be the painstaking efforts of founder Zhang Lan. Of course, South Beauty's "going abroad" is also the society's recognition of Zhang Lan's ability.
Zhang Lan was born in 1958 during the Cultural Revolution. When she was young, the wind of the Cultural Revolution was blowing everywhere, and everyone who was blown by the wind had to suffer more or less. Her father was Zhang Lan was labeled as a rightist before she was born, and her father and mother were forced to separate. Later, her mother remarried and they began to live with their stepfather. Soon her mother was also decentralized, and the family left Beijing. Her stepfather also followed her mother to the decentralized state. land.
Zhang Lan’s stepfather was very strict with Zhang Lan’s education, and her life was all quantified. The stepfather made a schedule for her, which he personally typed out with a small bamboo ruler, from getting up to going to bed. , the schedule is specific to every minute: get up at 6:00 in the morning; clean the car from 6:00 to 6:15 - his 28 bicycle is as valuable as today's "Mercedes", from the bell to the chain, it must be polished to new condition It must be polished; wipe the table from 6:15 to 6:30... During the whole process, there is a stopwatch ticking. The learning content is also strictly quantified. I copy thirty big characters every day. After I become proficient, I increase the number to fifty, and when I become more proficient, I increase it to a hundred. As soon as I complete it, I start increasing the amount.
Stepfather’s self-contained form management and quantitative management have subtly become the code of conduct in Zhang Lan’s mind. The requirements for efficiency and quality are implemented into all small and large actions in life. Because of her stepfather's strictness, Zhang Lan was trained to work resolutely and resolutely, and also cultivated her habit of focusing on work, which further sharpened her perseverance. These points have also become Zhang Lan’s essential qualities for starting a business in the future.
After being decentralized, the family has been living in the countryside. At the end of the Cultural Revolution, many people with connections were transferred back to their original places. At that time, Zhang Lan’s mother was already suffering from severe rheumatism. She suffered from heart disease and had not received the order to be transferred back. Zhang Lan has been a person with ideas and courage since she was a child. She did not tell anyone, evaded the fare privately and took the train back to Beijing. By virtue of her relationship with the daughter of Commander Yan, who was responsible for deploying decentralized personnel, It was a classmate relationship, so I worked hard to get my mother's transfer order to return to Beijing.
After returning to Beijing, she began to live a normal life again. Her mother's illness began to gradually improve. They found her father and brother, whom they had lost contact with during the Cultural Revolution. Her mother and stepfather also gave birth to a baby for her. Brother, although his parents cannot form a complete family again, Zhang Lan is very satisfied.
After graduating from college, Zhang Lan also lived an ordinary life of working, supporting a family, getting married and having children. The trajectory of her life was not special. After giving birth to her son Wang Xiaofei, the relationship between husband and wife also had conflicts. That is, after At this time, a turning point in her life occurred. The wife of her distant uncle who immigrated to Canada became ill. After his uncle returned to China, he saw that Zhang Lan was hardworking and capable, so he expressed the hope that Zhang Lan could go with him to Canada to take care of her aunt. Zhang Lan was also entangled at the time. After thinking about it for a long time, I finally chose to go to Canada.
In Canada, in addition to taking care of her sick aunt, Zhang Lan always paid attention to the opportunities around her. After her aunt recovered, she left her uncle's house and worked as a waiter in a restaurant, and later went to work for a wealthy family in Canada. As a nanny, she quickly gained recognition from her employer with her hard work and hard work. However, she knew that working part-time in a foreign country was not a long-term solution, so she set a goal: to earn 20,000 yuan and then return to China to start a business. Missing her son and her hometown, she barely left any rest time for herself. She worked several jobs at the same time, earning 20,000 yuan at a faster pace, and soon returned to the place she missed.
She had obtained the qualification to immigrate before deciding to start a business, but in the end Zhang Lan chose to return to China to start a business. After returning to China, she began to select a business direction, and finally settled on the catering industry, because she was a professional in the catering industry. It’s very difficult to start a business in the early stage of starting a business. From choosing a location and renting a house, to choosing a brand, choosing a name, recruiting people... every step is not easy. Zhang Lan does every step personally. After experiencing After overcoming all difficulties, Zhang Lan opened the first Sichuan restaurant "Alan Restaurant".
After the establishment of Alan Restaurant, Zhang Lan’s life became very busy. She rarely spent time on her family. At the same time, she also paid a huge price for her work. She rarely got along with her son, Wang Xiaofei. After finishing junior high school, she went to study abroad alone. Zhang Lan only gave her son a living allowance every month that could barely support his life. Her younger brother also joined Alan Restaurant to help.
Because she offended evil forces in the business world, Zhang Lan was also repeatedly made things difficult for the underworld. However, for Zhang Lan, who has a cheerful personality and an optimistic heart, these small disasters are nothing. The most important thing in her life is... The most unforgettable disaster was when her brother was killed because of Alan's restaurant. Zhang Lan's younger brother suffered from rickets due to malnutrition since childhood, so Zhang Lan loved his half-brother very much. The two had a great relationship. In the end, a group of Beijing gangsters wanted to rob Zhang Lan, the owner of Alan Restaurant, and Zhang Lan happened to go abroad. Seeing that Wang Xiaofei escaped, her brother eventually took the knife for her, which left an indelible shadow on Zhang Lan's life. Zhang Lan also became depressed because of this, closed Alan's Restaurant and other clubs and restaurants, and entered seclusion. state.
After countless depressed days, Zhang Lan was finally reborn and decided to re-create a Chinese food brand of his own. After making some money from operating Alan Restaurant and other hotel chains, Zhang Lan began to study stocks. , when she started her second business, the money could already become her start-up capital. Zhang Lan once again followed the steps of the previous time, re-establishing the brand, designing the logo, selecting the location and renting the building... and opening a new chapter in her life. , what was founded this time was Beauty Jiangnan, which later entered the international market.
Beauty Jiangnan has grown from an embryonic Chinese food brand to a global international brand. It has experienced countless growth and reforms. From a team of several chefs and one boss at the beginning, to thousands of restaurants later It is not an easy journey for a large team managed by outstanding, highly educated and highly qualified young people. From this, we can also see that the founder Zhang Lan has strong personality and entrepreneurial ability.
In 2008, Zhang Lan’s South Beauty began to be involved in the capital market. Dinghui bought 10 shares of South Beauty for 200 million yuan. After that, it attracted the attention of the capital circle and became the prey of many capitalists. In 2011, South Beauty began to work on the listing. However, due to the special nature of the industry, the listing work did not go so smoothly. In order to go public, Zhang Lan also gave up her Chinese nationality and chose to immigrate to an unknown small country. After the successful listing, South Beauty became a capital to make quick money. Tools, Zhang Lan's chairmanship rights were also emptied, and South Beauty lost its original appearance and the original intention of the original founder.
Zhang Lan’s entrepreneurial career has shown her to be a very capable and charismatic woman, and she is also a very qualified entrepreneur. However, in the end, the country she built with so much hard work was lost to others. The reason for being arrogant is indeed because she has many problems. From the time she founded Alan Restaurant to the time South Beauty finally entered the capital market, Zhang Lan was a person with strong feelings and emotions. In the early days of her business, she relied on her full of feelings to She attracted many excellent partners to start a business together. During the middle stage of the business, she talked and laughed with her employees, and cared about their lives, families and even their personal emotions. These things are very valuable for an entrepreneur.
But in the end, she succeeded because of her emotions. Zhang Lan was fooled by investors twice, but she chose to believe them again. The first time she tried to use South Beauty shares as collateral for a loan because the investment company lacked funds. I bought the shares of South Beauty and went back and forth to invest in the company without spending a penny. However, due to time, we couldn't reach an agreement and the cooperation was finally ended. Once again preparing to go public, the previous investor played the emotional card. The investor invited Zhang Lan to his home where he would not invite anyone except his closest relatives, and gave Zhang Lan an antique bowl that he had treasured for many years. , Zhang Lan fell into the same pit again, and this time she could not escape the trap of capital. In the end, her power was eclipsed and the company's image collapsed. Zhang Lan also lamented: It is difficult to be a woman, and it is even more difficult to be a female entrepreneur.
In fact, the capital market is not as emotional as industrialists. They only focus on performance. If the performance cannot be achieved, they will use any means to complete it. If industrialists and capitalists talk about feelings, they will undoubtedly give away their country. They are destined to be. The ending of failure, Zhang Lan's entrepreneurship and "unemployment" also taught us a good lesson: feelings are a good thing, but only if they are used on the right people.