The opening time of fireworks in the old commercial port of Jinan is 8 pm. This ancient commercial port is attracting the attention of more and more entity investors. Due to the network celebrity effect, the flow of people in the block, especially young people, has increased by about 40%. The atmosphere of online celebrities has brought more online celebrity brands and the number of bars and coffee shops has increased by 30%. When it comes to the old commercial port area, many experts have mentioned the "Zhong You" strategy. Small area, rich history, open space, creative and experiential creation will be more suitable. An expert from the Shancai Cultural Tourism Industry Center said that there are many similar resources in the old city. How to combine history and culture, enterprise needs and social needs, operate in a unified way, realize the organic linkage of cultural tourism, commerce and sports resources, cultivate the properties of the area and enhance the vitality of the area is of great value for improving the function and quality of the area.