In 20 13, as a model specially built for the China market, the famous map was officially launched. In 7 years, this model has sold 750,000 vehicles. The highest monthly sales volume was 6.5438+0.67 million units, and the sales volume exceeded 10,000 for 44 consecutive months.
For Beijing Hyundai, this model was once an important support for its sales. This time, the modern significance of the new generation of famous maps to Beijing is also very obvious. Its arrival not only means that all models of Beijing Hyundai have entered a new product stage, but more importantly, it will also become the main force of Beijing Hyundai's sales recovery together with the seventh-generation Elantra and the new Tucson.
Under the support of Beijing Hyundai's brand-new design style and "HSMART" wisdom+strategy, the updated famous map has obviously evolved and upgraded from appearance and interior decoration to power and intelligent configuration.
From the size point of view, the new generation of famous pictures caters to the demand of China consumers for large-size car bodies. The length, width and height of 4780× 18 15×460mm and the wheelbase of 2770mm almost reached the level of a B-class car. In terms of modeling, the use of brand-new family design language makes this model visually younger and more dynamic. However, compared with the tenth generation Sonata and the seventh generation Elantra, the design of the brand-new map is less radical and more in line with the positioning of the family car.
In terms of interior decoration, the new generation of famous maps adopts the design concept of pan-lake, a new landscape. A large number of soft materials, high-gloss piano paint and leather seats create a more refined and comfortable driving atmosphere. 12.3-inch central control display+12.3-inch LCD instrument panel, super smart one-piece screen, full touch touch panel and other configurations make the new car full of technology.
With regard to the smart configuration favored by domestic consumers, especially the younger generation, the new generation of famous maps not only has the functions of blue Bluetooth key of mobile phone, car home interconnection and so on, but also is equipped with as many as 23 ADAS intelligent driving assistance functions.
More importantly, judging from the feelings during the test drive, these intelligent driving assistance functions are not just a name. Taking HDA high-speed driving assistance as an example, it not only integrates the auto-following function of ACC adaptive cruise, but also keeps the LFA lane in the center, and can adjust the cruise speed according to the speed limit information of the navigation map. When this function is turned on in expressway with good road conditions, the vehicle has strong autonomous control ability, and the driver can even leave the steering wheel with his hands for a short time.
To sum up, as an exclusive model in China, the new generation of famous maps perfectly meets the various needs of domestic consumers. Judging from its pre-sale price, it is 1 3.58-175,800 yuan, and the minimum down payment is110,000 yuan or the longest interest-free loan for three years; Financial and security policies such as refundable and exchangeable within 30 days after buying a car, 10% discount for one year and 7.5% discount for two years are full of sincerity.
Earlier, when talking about the development goal of 20021,Fan Jingtao, deputy general manager of Beijing Hyundai, once said that this year will be a crucial year for Beijing Hyundai, with the annual sales target of 590,000 vehicles. In this goal, famous maps will also play an important role.
It is reported that in the first quarter of this year, a new generation of famous maps will be officially listed. Supported by good product strength, its market performance at that time was worth looking forward to.