1, carefully investigate the traffic and the number of potential consumer groups. You can send some questionnaires or observe similar shops.

2. The attractiveness of the product. There are many kinds of ice cream, but which kind of ice cream is really good to sell and whether the production process can be solved are all you have to consider.

3. Business cycle. Ice cream usually has a market when the temperature is high, so there is only a half-year peak season. How do you run your shop in the off-season?

4. Man-made problems. You are a college student, and you usually have classes. It is good to make money, but it is not good because of this. If you hire someone, you must have corresponding supervision and salary expenses. If you drive with friends, you need to find a reliable partner if you take turns to look after the store.

5. Other expenses. What you see now is that the store rent is only 36,000 yuan, but it still needs the store decoration fee, the ice cream machine making fee, the leaflet fee, the product packaging fee and the raw material purchasing fee to really operate. These are all things to consider.

The next question of funds is what you said.

First of all, you should consider all the expenses and calculate how much it will cost. The solution is as follows:

1, find someone to open it, and everyone will invest in proportion and share it in proportion.

2. crowdfunding. But this is also a process that takes time.

3. Loan. This is more reliable, although the cycle is long. But as far as I know, it seems that there are some preferential policies for college students' entrepreneurial loans.

4. borrow money. If you have close classmates, you can borrow them. But this is the hardest.

Finally, I wish you success.