(June 1983-October 1987)

The company’s duty-free business began at the end of 1979. At that time, the Ministry of Foreign Economic Liaison, which was responsible for the country's economic and technical assistance to the people of the third world, adjusted and raised the standards for clothing petty expenses for foreign aid personnel. In order to save the country's limited foreign exchange and avoid the problem of people going abroad carrying handbags on their shoulders when returning home, which is detrimental to the country's image, duty-free goods began to be supplied to people going abroad. The employees shouldered the sacred mission of doing a good job in foreign aid. With their sincerity to the party and the country, they quickly started the business normally under very difficult conditions. (October 1987-early 1998)

In 1986, the sales of duty-free goods exceeded US$100 million. In 1987, the company moved from the Anwai compound of the Ministry of Foreign Trade and Economic Cooperation to its new address on Huixin East Street, and the company entered the duty-free world. The peak period of business. Facing the vast number of people shopping abroad, the company has put forward the corporate purpose of "serving people going abroad". Comrade Chen Muhua, who was the leader of the country at the time, wrote the inscription for the company "Serve Diligently for People Going Abroad"; the company held four quality service commendation conferences; a series of measures to serve people going abroad were introduced; and the duty-free business management system was gradually improved. (Early 1998-Early 2006)

In the late 1990s, with the deepening of reform and opening up, the development of market economy, and the increasing prosperity of the domestic commodity market, the duty-free business continued to decline. In the era of planned economy, The prosperity is gone, and employees have a sense of nostalgia and loss for the past prosperity, as well as doubts about the future. The company has encountered unprecedented difficulties in survival. Starting in 1998, the company started to adjust its operating structure. In the face of the difficult situation, everything should be based on reality, without talking big words or empty words. In line with the guiding ideology of "safe operation and creating an environment", we have adopted the following measures: firstly, adjusting the concepts and mentality of employees, secondly, adjusting the operating structure, and thirdly, adjusting the capital supervision system. Practice, adjust and develop in stability, and seek stability in adjustment and development. The special industry awareness, iron rice bowl mentality, and big pot mentality among employees have gradually been diluted, and the ideological concepts adapted to the market economy have gradually been established; the corporate operating structure has successfully transformed from traditional policy business to market competition business; the financial capital situation has further improved, The enterprise has re-entered the stage of healthy development and laid a solid foundation for further development in the future. (Early 2006 -)

With the transformation of the company's operating structure and the growth of its main business, the head office moved into the newly completed Fusheng Building in early 2006, marking the company's completion of the transition from traditional policy-based business to The smooth transformation of market competitive business has entered a new stage of sustained, healthy and stable development that focuses on opening up to the outside world, promoting the development of economic and trade undertakings, serving the "going global" strategy. , In the new stage of development, the head office proposes to focus on creating a platform for foreign economic and trade services, use the integration of business and management, innovation and optimization of operation and management as means, and strengthen the construction of corporate culture as the driving force to realize the construction of collectivization, The overall goal of an international foreign economic and trade service enterprise.