The economic performance of sports is to stimulate the market, increase foreign exchange earnings, expand employment, and link industries by providing sports service products, thereby promoting the country's economic growth.
First, the market-driven and foreign exchange-earning effect of the sports economy. The sporting goods market is developing and prospering day by day. There are many varieties of sporting goods, and the market size is expanding day by day. Household sports expenditures include the purchase of sporting goods, and their share of daily living expenses is gradually increasing. The prosperity of the sports market has made a huge contribution to the national economy. Judging from the operation of foreign sports industries, sports means wealth. Holding large-scale sports competitions, especially international sports events, has become a good opportunity to develop the economy of the country and the region. The sports derivatives market continues to thrive. Sports derivatives refer to souvenirs produced and distributed for sports events and daily necessities designed and produced to cater to the psychology of sports enthusiasts and sports fans. Sports organizations around the world sell commemorative medals, commemorative coins, commemorative stamps and production licenses for goods with certain sports logos during sports competitions, especially those held in their own countries, which has become an important source of funds. At the same time, as an international trade activity, international sports activities have a very strong ability to earn foreign exchange. Moreover, sports foreign exchange earnings have certain advantages compared with general commodity export trade. For example, sports business activities have a certain monopoly. , the production of products with specific sports logos has a certain degree of designation, the prices of sports products have a certain degree of stability, etc. Domestic sports events, especially large-scale international sports events held in China, can bring considerable foreign exchange income to the organizers or host countries.
The second is the linkage industry and employment effects of the sports economy. Sports has certain location advantages in economic growth. The development of the sports industry cannot be separated from the support of other industries in the national economy. The maturity and growth of the sports industry can also drive the development of other industries. The sports industry is a "sunrise industry"; compared with other industries in the national economy, the sports industry has the potential for lasting development, and its contribution to the national economy exceeds that of general industries; sports has a linkage effect on other industries. Under certain conditions, the development of the sports industry can drive the development of tourism, commerce, advertising, manufacturing, service, communications, information, finance and other industries. As the tertiary industry, sports can accommodate more labor. Judging from the situation abroad, in 1990, there were nearly 500,000 people employed in sports and sports industries in the UK, exceeding the number of people employed in agriculture. The German leisure service industry employs more than 3 million people and has an annual turnover of up to 400 billion marks. Sports play an important role in this wide-ranging industry. The Los Angeles Olympics created 25,000 jobs for the city of Los Angeles; the Seoul Olympics provided employment opportunities for 34,000 people; the Atlanta Olympics brought 77,000 jobs to the state; and the 2008 Beijing Olympics brought employment opportunities to the city of Beijing. Create nearly 100,000 job opportunities.
The third is the humanistic effect of sports economy. Improving the quality of the labor force is one of the main functions of sports. Sports are conducive to improving the quality of workers and increasing labor productivity. The research results of foreign scholars show that workers who regularly participate in sports activities have an average labor productivity of 0.6% to 10% higher than workers who do not participate in sports activities. As the primary factor of productivity, workers can improve their physical and intellectual qualities, and thus their labor productivity, through regular physical activities.