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catalogue
Order "72 law"
Chapter 1 How does the family economy make Qian Shengqian?
1, scarcity-limited resources and unlimited human desires.
2, incentive-people's choice is affected by profit and loss.
3. Effective choice-how to make a decision among many options.
Trading and money trading are a win-win system.
5, labor-wages are determined by the mood of employers and workers.
6. Taxes-funds necessary to provide roads, bridges, schools and public services.
Chapter II Managers' Pursuit of Profit Maximization
1, entrepreneur-to start a business in order to get more pay.
2, enterprise-the satisfaction of personal desire VS the win of profit.
3. Enterprise competition-competition promotes technological progress and economic growth.
4. The emergence of equilibrium price-one of the market prices-there is always a market in front of buyers and sellers.
5, the emergence of equilibrium price, the second consumer demand-price transmission incentive signal.
6. The emergence of equilibrium price is the will of the three suppliers-the transaction is established when the market price reaches the equilibrium point.
7. Remuneration-Remuneration is determined by labor supply and demand.
Chapter III Bank Lending Skills in Financial Economics
1, family economy and bank-personal credit determine how much interest.
2. Enterprises and banks-banks are financial intermediaries.
3. Interest rate-interest rate is the buffer and accelerator of the economic situation.
4. From the perspective of personal finance, interest rates-fixed interest rates and variable interest rates.
Chapter IV Government Economics: Government judgment and market operation are not omnipotent.
1, personal financial bonds-looking at economic growth from the situation of national bonds
2. Fiscal policy-The government creates public property on behalf of enterprises.
3. Economic growth and productivity improvement-enterprises aim to improve productivity, and the government aims to accelerate economic growth.
4, the failure of the market-the market is not omnipotent, and the government is not omnipotent.
Chapter v trade economy: can Japan lock up its country again?
1, free trade makes the world colorful.
2. Foreign exchange market-the exchange rate is determined by the supply and demand of money.
This series consists of three volumes, the first two of which are business editions.