1, from the point of view of the game. Small-scale dragon boat races often contain richer regional cultural characteristics and more potential. For example, in Xundian County, Yunnan Province, the traditional barrel making technology is skillfully combined with folk culture elements, which makes it gain certain advantages in product differentiation and market positioning. Similar to Suzhou garden culture, the Grand Canal Dragon Boat Race successfully integrated the dragon boat race with tourism by using Suzhou gardens, historical culture and other elements, forming a dragon boat culture industry representing Suzhou characteristics.
2. From the perspective of equipment. With the expansion of the demand for modern dragon boat races, the dragon boat manufacturing technology is constantly improving, and the dragon boat racing equipment is also advancing with the times. Hand-made wooden dragon boats were replaced by FRP dragon boats, and wooden paddles were also replaced by lightweight carbon fiber paddles. In addition, in recent years, dragon boat races have been combined with science and technology industries. According to the status of athletes in various competitions, intelligent equipment is designed to be upgraded continuously to further promote the development of equipment and dragon boat competition industry.
3. From the perspective of tourism. Dragon Boat Festival has become a traditional tourist festival in China, which is not only a local folk activity, but also a representative brand of local culture and tourism industry. Every Dragon Boat Festival, dragon boat races are held everywhere to let tourists know about national culture and customs. Dragon boat can promote the development of tourism in some areas. For example, the dragon boat race in zhenyuan county, Guizhou attracted a large number of Chinese and foreign tourists. Dragon boat economic tourism has great development space and value, and is expected to become an important force to promote the development of China's tourism industry.
The history and present situation of dragon boat race;
According to legend, after the death of Qu Yuan in ancient China, people scattered rice in the river to make rice balls to prevent food from being swallowed by fish and shrimp, and the boating scene evolved into today's dragon boat race. Since the Tang Dynasty, dragon boat racing has become an important folk activity, and almost all places have the tradition of holding dragon boat races. Nowadays, the dragon boat race is not only a traditional folk activity, but also a combination of sports competitions, tourist attractions, economic industries and cultural heritage, showing a colorful face.
In recent years, there are more and more dragon boat races in China, and the scale and level are also rapidly improving. 20 19 national dragon boat championship is comparable to the league level, attracting 78 teams from all over the country. In addition, there are a series of high-level competitions at home and abroad, such as Nanning International Dragon Boat Championship, Nanjing Radio and Television International Dragon Boat Invitational Tournament, Shanghai Guangming Dragon Boat Invitational Tournament and Hunan Hengyang International Dragon Boat Festival. These competitions attracted a large number of players and tourists to watch the games, which brought huge economic benefits to the local area.