First of all, the scene of online "money" is vast.
(1) It's easy to find gold online.
(B) the way of online gold mining
(C) Comparison of various online gold panning methods
(d) What kind of online gold panning method is suitable for you?
Second, the software and hardware needed for online gold mining.
(1) Purchase, install and use online gold panning hardware.
(2) Configuration and use of online gold panning software.
Third, get ready for the challenge of online gold rush.
Case 1: Searching for gold online, opening the way of seedling sales.
Case 2: The female accountant resigned and knitted sweaters, earning 5,000 yuan a month by online sales.
Chapter II Online Shop Opening-The First Step of Online Gold Rush
First, online shopping and shop opening.
Online shopping
(2) Open a shop online
Second, the classification and development trend of online stores in the world and China.
(A) the classification of online stores
(B) the dynamics of online stores at home and abroad
Third, the basic knowledge you need to know when opening an online store
(A) online shopping platform
(2) What kind of online shop is the most profitable?
(3) Choose an online shop suitable for opening.
Case 1: Interpretation of online shop opening rules
Case 2: College students' online entrepreneurship has gradually become fashionable.
Chapter III Online Shop Opening-Choosing Industry
First, the online shop instructions
(A) the characteristics of online retail goods
(B) online store selection industry
Second, what do you sell online?
(A) foreign online stores selling goods
(2) Domestic online stores selling goods.
Third, the online shop product portfolio analysis
(1) Main commodities
(2) Auxiliary commodities
(3) Accessories
(4) Stimulate commodities
Fourth, look for sources of goods for opening online stores.
(A) to find sources of supply
How to find a good wholesaler
Case 1: women's clothes sell well, and analyze the data.
Case 2: the key to finding high profit sources
Chapter IV Online Shop Opening-Site Selection
First, the characteristics and selection criteria of online shop platform
(A) the characteristics of the auction platform
(B) the choice of online store platform standards
Second, the common online store platform strategy
(A) Taobao shop strategy
(B) Yi Bei Yi Bei opening strategy
Third, decorate your own shop.
(1) Install a "golden signboard" for your shop.
(2) Other details of the store.
Fourth, build your own website.
(1) domain name and space
(B) the principle of building an online shop website
Case 1: I'm glad I chose Taobao.
Case 2: How do independent online stores choose domain names?
Chapter V Online Shop Opening Management and After-sales Service
1. Product description opened online
(A) intuitive and exquisite picture description
(2) A true and professional written explanation.
Second, do a good job in commodity pricing.
(A) the form and characteristics of online commodity pricing
(B) online commodity pricing skills
Third, the success of online store management-active communication
(a) Communicate more with visitors.
(2) Communicate with suppliers more.
(3) Communicate more with competitors.
Four, how to deal with customer complaints and warnings
(A) the reasons for customer complaints and warnings
(B) Common methods of handling customer complaints and bad reviews
V. How to handle customer exchange and return?
Case 1: Maintaining customers with warm words
Case 2: Do a good job of after-sales service, and everyone is happy.
Chapter VI Online Shop Opening-Communication Marketing
First, the customer's online shopping psychology
(A) analysis of customer consumption behavior
(B) grasp the consumer psychology of customers
Second, common marketing methods and specific applications
(A) word-of-mouth marketing
(B) E-mail list marketing
(3) Joint marketing
Third, the promotion form of online stores
(1) Purchase recommendation
(2) Joint accusation and narrow accusation
(C) search engine bidding ranking
(D) careful use of online advertising
Fourth, the integration of traditional marketing and online marketing means.
Case 1: How can experienced tutors increase shop visits?
Case 2: Don't be blinded by "online support"
Chapter VII Online Store-Logistics and Capital Flow
First, logistics is an important part of e-commerce.
(A) the importance of modern logistics
(B) the status of domestic logistics
Second, the packaging of common items
(A) save packaging costs
(B) commodity packaging skills
(3) Matters needing attention in packaging
Third, online shopping and distribution.
(1) delivered by post office
(2) Delivery by express delivery or consignment.
Fourth, the capital flow of online shop opening.
(A) online shopping payment methods
(B) the characteristics of online payment in domestic banks
(C) online payment security issues
Case 1: An example of Mr. Liu's lack of surface mail in 5 yuan.
Case 2: Calculation method of surface mail fee of post office
Chapter VIII Opening a Shop on the Internet-Entering Overseas Trade
1. Commodity selection of online stores abroad
(A) online shopping habits of foreigners
(B) China online stores of foreign competitive goods
Second, how to open a shop on a foreign network platform
(A) foreign platform for opening stores-e-Harbor Yi Bei
(B) steps to sell goods in Yi Bei.
Three. International remittance and distribution business
(1) International remittance methods
(2) transnational distribution business
Case 1: Adjust the strategy in time according to Yi Bei's foreign trade sales information.
Case 2: When doing business with foreigners, we should pay attention to the inside and outside.
Chapter 9 Online Stock Trading-Real Stock Trading
First, online stock trading-a wonderful method of stock trading in the information age
(A) understanding of online stock trading
(2) Understand stocks
Second, the stock trading method
(1) Opening an account
(2) Consignment
(3) Transactions and transfers
Third, the simple process of online stock trading
(1) Inquiring about information
Online stock trading
Fourth, the relevant knowledge of online stock trading
(A) the advantages of online stock trading
(B) how to achieve online stock trading
Case 1: buy and sell stocks, and then sell them.
Case 2: Expert Interpretation-The Benefits of Stock Trading
Chapter 10 Online Stock Trading-Safe Stock Trading
First, familiar with all kinds of stock trading software.
(A) "Great Wisdom" stock software
(B) "Straight Flush" stock trading software
Second, use the network to obtain the decision-making information of stock trading.
(A) the use of comprehensive websites to obtain stock market dynamics
(2) Obtaining professional information from stock information websites.
(c) Access to information through forums
Third, how to ensure the security of online stock trading?
Case 1: beware of bad consulting institutions
Case 2: Online stock trading, safety first.
Chapter 11 Online Fund Trading-Fund Introduction
I. Overview of the Fund
(A) the definition of the fund
(B) the reasons for choosing the fund
(C) the fund's price fluctuation factors
Two. Management and operation mode of the fund
(1) fund raising
(2) Information disclosure of funds
(3) Opening a fund account
(4) Subscription and subscription of funds
Third, the difference between fund investment and several investment methods.
(A) the difference between fund investment and bank savings deposits
(B) the difference between fund investment and stock investment
(C) the difference between fund investment and bond investment
Four. Fund classification
(1) Open-end funds and closed-end funds
(2) Monetary funds, bond funds and equity funds.
(3) Company funds and contract funds
(4) Special types of funds
Case 1: Clever use of fund conversion to hedge appreciation
Case 2: Investing in FOF
Chapter XII Online Fund Trading-The Secret of Fund Trading
I. Ways and means of trading funds online
(A) Fund investment channels
(2) Operating procedures for purchasing funds online
(3) Fund investment mode
Second, how to choose a fund portfolio
(A) to have their own investment philosophy
Investment must have a core portfolio.
(3) It is your fault not to invest in index funds.
(d) Expectations for investment should not be too high.
Three, two options for fund investment
(1) Timing of purchase and redemption.
(B) the choice of fund portfolio
Case 1: You can't blindly look at the short-term income ranking when buying a fund.
Case 2: Enlightenment from Lao Wang's investment experience.
Chapter 13 Other Internet Gold Rushing Methods
First, online transactions.
(1) online banking
(B) E-card online shopping
Second, the creation of network culture.
(a) Online blogging and publishing
(B) network writers
(3) Electronic publishing and online distribution
(4) Online bookstore
Third, online investment and financial management.
(1) online insurance
Online gold trading
(3) Online foreign exchange transactions
Case 1: Why is it better to invest in gold than in stocks?
Case 2: Drive the bookstore from offline to online.
Chapter 14 Be an online gold digger
First, understand the well-known Witkey Network.
(1) Witkey website offering rewards
(2) Self-recommendation Witkey website
Second, register as a witkey.
(1) Enter Pig Bajie Witkey.
(2) Registered in Pig Bajie Witkey.
Third, participate in the task.
(1) Registration
(2) Submission of manuscripts
(3) Voting
(4) Winning the bid
Case 1: College students who find jobs through Witkey
Case 2: It turns out that I have long been a witkey.
Chapter 15 Online Gold Rush Coup
First, it's easy to make money from Google.
(1) Having its own website
(2) Application
(3) delivery code
Second, playing games can also make money.
(1) Play games to make money.
(2) Selling game coins or props
(3) Selling game accounts
3. Free online lunch
(1) Free online photo album
(2) Free network hard disk
Case 1: If you want to make a lot of money, you must be willing to invest.
Case 2: The simplest proverb for online merchants to seek gold.
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