Many salespeople are good at attracting consumers' attention with various tricks, such as playing attractive pop music, making very eye-catching advertisements and so on. Although doing so may attract their attention, it can't achieve their real purpose of marketing. It can be seen that tricks may not work. According to the analysis of Renren. com, the products promoted by merchants should be closely related to their own publicity in order to be effective. In this issue, Renren Venture Network shares with you six magic weapons for businesses to attract customers, seize consumers' attention and buy goods.

1. Merchants should let customers know how well they know their own problems and needs, so as to catch their attention. Merchants should also make it clear to consumers that their goal is to improve customers' living standards. In this way, businesses can further seize the attention of potential customers. Use your imagination to get customers involved. Merchants should provide written instructions when introducing products to them. You should investigate the contents of the instructions in advance to see what the customers want to know. In addition, merchants can also send samples, manuals or research reports of new products to customers. Once the potential consumers see the promotional materials of the merchants' products, they will naturally participate, which will make it easier to achieve the purpose of the merchants' marketing.

Merchants should let customers know about their products, services and themselves. When a merchant comes into contact with a customer for the first time, he should briefly introduce the company, including economic channels and history, so that the customer can know the good reputation of the company served by the merchant. Let customers know as soon as possible that the products or services of the merchants can meet their needs, thus attracting customers. Renren. com Com reminds merchants that they can also use figures or facts to let potential customers know that their products are cheap and good, and can provide customers with services that competitors can't provide, thus enhancing market competitiveness and stabilizing market position.

3. Tell customers the price of products or services. This is to let customers know whether this product is within their tolerance range, indicating that businesses are very concerned about the economic situation of consumers. If you buy a certain number of discounted products or other extra services, you should also tell your customers to enhance their trust. Remember, don't argue with customers during the conversation. Even if they don't agree with what the merchants say, they should change the subject calmly, so that they can feel that their interests are the same, which will have a good impression on the merchants and be conducive to the sales of goods.

Many enterprises like to attract customers' attention by criticizing or belittling their competitors. They attack competitors' products, services, etc. Renren.com reminded enterprises that this practice is extremely wrong. Because this will make customers not only forget the information of the business, but also remember the name of the opponent. So, Renren. Com believes that businesses can try their best to let potential customers know what advantages your product or service has over competitors and is worth buying.

5. Acting as a consultant for customers to provide services continuously can grasp the psychology and attention of customers. For example, if the customer is a dealer, the merchant can provide suggestions on marketing methods, marketing locations and product uses. In this way, customers will feel safe when doing business with enterprises.

Renren. com Com believes that shopping malls are like battlefields, and there is competition everywhere. If merchants want to occupy a place in the increasingly competitive market, they must learn the above six magic weapons to attract customers, increase sales and obtain more profits.

(Source: united press international)