IntroductionWith the arrival of the big data era, providing more opportunities for enterprises, in addition to the analysis and management of the enterprise's own operational data, the study and analysis of enterprise customer data also provides a reference for the enterprise's operational strategy. So, how to make data analysis play a role in business operations?

In the many business activities of enterprises, every day will produce a large amount of data, these seemingly unrelated data, often can have a deep and close relationship, for the enterprise's operation and development strategy decision-making will have a very important role and significance. With the advent of the big data era, data analysis has become an activity that business managers attach great importance to.

In business operations, data analysts can use a variety of data analysis methods and thinking to identify problems in business operations. Through the data analysts of statistics, transformation, can be the enterprise people, goods, field conversion rate of specific business indicators and figures, such as: sales, the number of customer acquisition, conversion rate, re-buy rate, the number of products in stock, turnover rate, etc., business operators can be reached through the indicators of the different departments to master the entire company and the operation of each department.

Through marketing to potential or specific users to achieve revenue growth, data analysts can further optimize the accuracy of marketing through post-marketing analysis to achieve a significant increase in the percentage of revenue/input.

Data analysts can feed on historical sales data through big data technology and build forecasting models to predict future sales trends; for business operators

they can arrange production according to forecasting results to avoid product backlogs and effectively manage product inventories; in this regard, they can reduce the waste of product inputs to realize more of benefits than inputs.

Data analysts can use the user's historical data to speculate on what the user may like, which can be article content, songs and videos, Taobao commodities; the best applications on the market are today's headlines, jittery voice, Netease cloud music, Taobao and so on; and and technicians rely on to build a recommendation system to enhance user satisfaction and increase user stickiness, which is essentially a way of enhancing the revenue of the enterprise, realizing more revenue than input. The way the enterprise revenue, to achieve the purpose of the revenue is greater than the input.

The above is the editorial today to organize and share with you about "how to make data analysis play a role in business operations?" The relevant content of the hope that you can help. I believe that in order to make a mark in the big data industry, you need to take part of the high gold content of the data analyst certificate, so that there is more core competitiveness and competitive capital.