Marketing, English is Marketing, also known as marketing, marketing or marketing. Marketing professional training with management, economics, law, marketing and other aspects of knowledge and ability, can be in enterprises, institutions and government departments engaged in marketing and management, as well as teaching, research and development of senior professionals in business administration. Marketing is not only a function, but also an activity, process, and system that creates, communicates, disseminates, and transmits customer value to customers, clients, partners, and society as a whole in order to create, communicate, disseminate, and transmit customer value for the benefit of the organization itself and its stakeholders.

1. Marketing mainly refers to the market for business activities, sales behavior, including promotions, market development and so on.

2. Marketing principles: including market analysis, marketing concepts, marketing information systems and marketing environment, consumer needs and buying behavior, market segmentation and target market selection and other theories.

3. Marketing Practice: consists of product strategy, pricing strategy, distribution channel strategy, promotion strategy, marketing mix strategy and so on.

4. Marketing management: including marketing strategy, planning, organization and control.

Marketing curriculum

Microeconomics, Macroeconomics, Marketing, Principles of Management, Consumer Behavior, Market Research and Forecasting, Marketing Channels and Logistics Management, Advertising, Business Negotiation, Marketing Organization and Sales Promotion Management, Marketing Planning, International Marketing, Branding and Image Strategy, Marketing Ethics, Branding and Image Strategy. ", "Marketing Ethics", "Service Marketing", "Network Marketing" and so on.

Marketing jobs

1. Market: market researchers, business data analysts, advertising designers, business modeling and forecasting personnel, business big data researchers, user image maker;

2. Business: accounting, legal, business consultants, human resources specialists, customer relationship management specialists, business development specialists and so on

3. Other categories: public ** ** Relationships Commissioner (including the ***). Other categories: public ** relationship commissioner (including public opinion monitoring and response commissioner), website and forum operation commissioner, activity operation commissioner.

In general, the employment prospects of the marketing profession is still very broad, if you are interested in marketing, you can also continue to study.