How does a platform make money? One is to be righteous, rely on honesty, cheap, complete categories to gather popularity, and then through the wool comes out of the pig, sell advertising, sell traffic to make money.
The other, through big data algorithms, to recommend you what you want, rely on sales to make money.
What you want? In fact, it can be interpreted as you like, for example, I like to fish, landing a certain treasure, basically recommended are fishing gear related, accidentally bought a whole lot. The more I buy, the more a treasure will understand me, in addition to the category, price, brand and so on are in the palm of your hand, push straight to the heart. What you want? can also be interpreted as? You need. For example, New Year's Eve I checked a few flights from Beijing to Hangzhou, that basically determine me that this flight is my immediate needs, naturally recommend me that they are more lucrative, and at the same time is the price of airfare that I can afford.So, as long as you know ? you want? , you can basically kill it, such as buying fishing gear, often I buy very much unused, bait often expired and still can not be used. And just needed airfare, a slight price increase, I have to buy ah.
The father of WeChat, Bruce Zhang, said: ? The history of the development of the Internet, is the history of the development of sets, with sets to deceive the user, mislead the user? Previously, it is artificial sets of the Internet, and now it is the machine sets of the Internet, and people call it beautifully ? Artificial Intelligence era?
In the long run, big data kills to some extent, in fact, it is cast in the right direction, today's information and products are over-abundance of the era, kills really save you the time of screening, is not useless.